other
You can’t survive without touching porcelain
Xiaomi doesn’t have to do it. Whether it sells for 500 or 5,000, Xiaomi only sells value-for-money products , Selling garbage for sky-high prices is not in line with Xiaomi’s values.
It’s a bit ironic to say that Huawei was the most active in promoting 5G in 2019 and was also the biggest profiteer among 5G mobile phone manufacturers. However, it is a pity that all this came to an abrupt end because of a restriction order. Huawei has the most 5G patents. Mobile phone manufacturers are actually unable to produce 5G mobile phones (on the surface, it seems sad, but in fact it is more of a kind of irony and helplessness (because our underlying technology is monopolized)). . .
But I have to say that this issue is biased. I have to admit that some people do pay for Huawei's 4G mobile phones, but compared to Huawei's 5G mobile phones, their popularity is far behind. .
4G and 5G are not the only proof of purchase
I still remember that in 2019, the major mobile phone manufacturers were fighting over "true and false 5G", but I did not expect that in 2021 Years later, the former 5G leader actually launched a 4G mobile phone. Although this 4G mobile phone was launched out of necessity, it also reflects from the side that the 5G that has been vigorously promoted always feels like a slap in the face.
But there is a saying that consumers are not so cold about 4G and 5G. After the iPhone 12 was released last year, the strongest sales at the beginning were the iPhone 11. You must know that almost everyone will have 5G in the second half of 2020, and the iPhone 11 is still so popular, which shows that consumers don’t care that much. Therefore, the iPhone 11 can sell well, and so can Huawei’s 4G mobile phones.
Xiaomi also sells 4G mobile phones, but I think it is not a glorious thing to sell 4G in 2021.
Why do you think that in 2021, Huawei will launch a 5,000 or 6,000 4G phone? Is it something worth showing off when a lot of people pay for it? Why don’t we reflect on why we don’t have a say in 5G? Why don’t we reflect on why we still buy so many 5,000 to 6,000 4G phones and are still proud of it? Is this J Cai’s consciousness? To be honest, I can't understand it.
In any case, as a consumer, if you don’t say value for money, then you have to get value for money. 5G is indeed not a necessity, but when everyone is selling 5G mobile phones, they are still selling high-priced 4G in a retro style. Is this something to be proud of? No. At this time, you are still fighting with Xiaomi, competing for high-priced 4G mobile phones. How glass-hearted are you?
To be honest, I think the 4G versions of Note10 and Note11 should not appear. This is a reverse operation of 5G coverage, not to mention Huawei’s 6,000 yuan 4G mobile phone. This is a countercurrent. And the above operation. We can understand 4G in early 2021, but we should not promote it vigorously, because this is not a glorious thing!
Why does a noble and high-end company like Xiaomi do this? They have long been benchmarking against the universe.
First of all, for many people, 5G is not a necessity, it is expensive and consumes traffic. Fast, but not as convenient as 4G.
Secondly, buying Huawei has formed brand inertia. I started with mate9, and then I had no idea about Xiaomi.
The most important thing is that Huawei has been innovating in technology, which is admirable!
I hope Huawei can regain its 5G license as soon as possible, and I will continue to support it!
This is the power of the brand. In fact, it’s not just Huawei. You can check out Apple’s iPhone 11. It has been released for more than two years, and the price is still around 4,000, and many people are still buying it.
In fact, there are only two reasons. Firstly, many people think that 4G and 5G are similar. After all, except for the fast network speed on mobile phones, they cannot experience the huge difference between 4G and 5G for the time being. The Internet of Things is needed to take advantage of 5G.
As Xiaomi’s boss keeps chattering like an old lady every day, I guess many people don’t want to buy it.
Why do people still buy Huawei’s 4G mobile phone when it sells for 5,000? When will Xiaomi do it?
Different companies have different positioning, vision, and corporate culture. Why do we have to be exactly the same? No matter how inclusive the world is, it cannot tolerate two companies that are exactly the same. Difference is very important. Differentiated competition is not only reflected in products and services, but also in the entire strategy formulation and project implementation.
Moreover, Xiaomi also makes a lot of money through e-commerce, finance, advertising, and peripherals. And Xiaomi itself also has its own investment in ecological chain companies, such as drones, air purifiers, robots, and other smart devices, such as smart bracelets, smart TVs, computers, tablets, etc.
I think Xiaomi's offline stores are better than Huawei's offline stores, and Huawei has been franchised more often. Xiaomi is directly operated. In terms of business office, Xiaomi has an absolute advantage. Xiaomi printers , snapshot, Xiaomi gimbal, etc.
Under the leadership of Ren Zhengfei, all management of Huawei have equity! It is the only modern enterprise that is not controlled by capital, or whose results are monopolized by consortiums.
The quality control and brand of Huawei mobile phones are worth a lot of money and are worth the money.
Moreover, the income and concept of consumer groups are also relatively strong.
There are many ordinary business people, coal bosses, nouveau riche, and adult men who use Huawei.
Just because some people don’t know how to play with mobile phones doesn’t mean they don’t appreciate Huawei mobile phones, Huawei’s culture and the leadership qualities of entrepreneurs.
In the eyes of the people at the bottom, the admiration for Ren Zhengfei cannot be expressed in words, just like consuming Luo Yonghao’s feelings when buying a mobile phone. If you are patriotic, please respect the national brand. Domestic products also have the spirit of craftsmanship.
Moreover, Huawei mobile phones include 4G, 5G, and customized luxury versions. The tactics of the mobile phone market are obvious, covering the high, middle and low-end without any blind spots. Competition has existed since the beginning of mobile phone competition, until Huawei’s Honor became a hit, and then the Mate series became a hit.
Huawei mobile phones are the only mobile phones that require extra money to buy. The mate40 was priced at a price a day during the shortage of chips. And it’s still a case of no brain fire.
Huawei’s mobile phones have also gone through countless pitfalls. They have cooperated with operators for many years, and their mobile phone business is not obvious. Ren Zhengfei refused to make mobile phones because he is in the industry. Yu Chengdong is in charge of the mobile phone business. , playing a great role in marketing, design, and interaction with fans! Defeat their predecessors Meizu and Xiaomi.
In fact, some people still buy Xiaomi, but it is not as phenomenal as Huawei. This is closely related to Xiaomi's positioning.
A Xiaomi executive once said that his user label was a diaosi, and the latter executive resigned. It has to be said that Xiaomi mobile phones focus on cost-effectiveness, but the brand premium is not high, and MIUI has become bloated. Moreover, Xiaomi has transformed from an Internet company into a comprehensive platform company, department store, and advocate of young people's lifestyle. The advantages and disadvantages are different.
Xiaomi’s products can be seen everywhere, including software, hardware, ecology, content, and in the future, cars and other technology products.
Just like Wu Jing's "Wolf Warrior", China is confident and successful!
Huawei is the most ruthless being led by fans this year.
Let me ask you, not buying Huawei is deeply tied to not being patriotic. Once someone says that iPhone is good and iOS is good, many people will directly criticize them, saying that consumers are foreign-loving and have no patriotic feelings. This wave of rhythm has brought Ooohhoho.
4G mobile phones and networks are still the mainstream. 5G is not only a gimmick, but also a forced upgrade. For a long time to come, 4G mobile phones will remain popular.
However, because Huawei has an absolute advantage in 5G mobile phones, Huawei is the only domestic company that does not have to get stuck and has higher profit margins than its competitors.
Because other mobile phone service providers make money from scraps and processing fees. Huawei mobile phones have their own chips, their own systems, their own UI, and their own offline stores.
Hongmeng system, Kirin processor, and a large number of 5G patents, these things form a huge moat, as complete as the iOS ecosystem, with multi-screen interaction.
There are also mates, mate books, pads, and various smart screens (not only cheap, but also easy to use).
Business operations are greatly influenced by the founder.
360 Zhou Hongyi also wanted to learn Alibaba’s corporate culture, but he couldn’t learn it, and even if he learned it, it would be incompatible with his own corporate culture. We can only learn from and learn from experience.
The market does not need two Huaweis, but it does need different innovative companies to apply.
Xiaomi does not have to be as sophisticated as Huawei, but it can still have its own spring.
Xiaomi’s mobile phones costing more than 5,000 yuan still exist. If you don’t buy one, it doesn’t mean that others won’t buy it. Buying a mobile phone is consumption, and different people make different decisions based on their own needs.
Many times, our own products overshadow our own flagships. A thousand-yuan phone or a phone priced at 2,000 yuan has an influence of 5,000 yuan.
, Motorola, and even mobile phones from other platforms and brands.
As a consumer electronic product, mobile phones feel a bit like luxury jewelry consumption. Consumers of flagship phones, especially those priced over 5,000 yuan, tend to be more rational, but those who buy Huawei 4G phones are irrational.
The six giants in the Internet industry, bat, tmd! Xiaomi is on the list.
The big brother of traditional industries, Huawei’s sharp weapon in the country, is out of its sheath!
Each enterprise has its own responsibilities and missions. There is no need for two enterprises to converge, because once they converge, the risks exposed will be fatal.
Why the bigger the company is, it should hold other types of assets and corporate stocks instead. It is risk control and management. Xiaomi also has its own commercial real estate, financial assets, and similar futures and financial products.
Every enterprise living in this era must consider inflation, profitability, realization, and ongoing operations, because it is not fought by one person, but behind it are the hopes, futures, and dreams of countless families.
Because Huawei has its own core competitiveness
1. Kirin chip: When I bought the P50Pro for my wife, a friend asked me why I didn’t wait for a while to buy the Snapdragon 888 version. P50, the price is much cheaper. I answered that "Huawei mobile phones without Kirin chips have no souls." Personally, I feel this is true. I have also used HiSilicon's K3V2 processor mobile phones. The experience is really hard to describe. It is not as good as MediaTek. Kirin 960 is the one that has left behind MediaTek and can really compete with Qualcomm. After 960, due to the wrong season release with Qualcomm Snapdragon, each of them is often ahead for a while. The Kirin 9000 series is significantly ahead of the Snapdragon 888 and 888plus. It is precisely because of such excellent chips that Huawei mobile phones have formed their own unique competitiveness
2. Hongmeng system: When it comes to Hongmeng system, a large number of keyboard warriors on the Internet will jump out and talk about Android cases. Change skin etc. In fact, the Hongmeng system is a multi-core system. The Linux kernel used on mobile phones is the same as Android. In order to be compatible with Android APPs, part of the code of the Android open source project AOSP is applied to the application implementation part. I think this is the right path, inheriting the existing ecology before forming your own ecology. No matter how you complain, at least the intellectual property rights are in your hands, and you don’t have to worry about being stuck. Hongmeng has both Android and Hongmeng, but Hongmeng has Android but not necessarily Android. This is another core competitiveness of Huawei mobile phones.
3. Communication: Communication is the core function of mobile phones. Huawei started in communication. It can be said that in this aspect, Huawei mobile phones are like the supreme existence of the martial arts. The heights Huawei has reached in this aspect, No competitor in the mobile phone industry can match it. This is also one of the core competitiveness of Huawei mobile phones
Xiaomi’s photography, signal, and smoothness cannot compare with Huawei.