Recently, the domestic manufacturer OPPO can be described as "frequent action". 12 On February 22nd, it was announced that it would set up a 5G innovation laboratory in the R&D center in Hyderabad, India, and then set up a factory in Turkey at a cost of 320 million yuan to facilitate OPPO to export products to Europe and promote world trade. On February 28th, 65438, OPPO Global Mobile Terminal Headquarters officially started construction. Jin, co-founder and senior vice president of OPPO, personally attended the groundbreaking ceremony. At the meeting, representatives such as OPPO co-founder and senior vice president Jin delivered high-quality speech reports. Headquartered in Hangzhou Future Science and Technology City. As a high-tech industrial cluster in Hangzhou, the presence of OPPO means an important step in the global layout.
It is understood that Hangzhou Future Science and Technology City, where OPPO global R&D headquarters is located, is one of the key industrial platforms in Yuhang District. In addition to OPPO, this technology city has also attracted Alibaba to settle in, after which Alibaba will once again establish its global headquarters, the global headquarters of Dharma Institute and the global headquarters of rookie network, and vivo will once again establish its global AI headquarters. At the same time, the traffic in this area is developed, and it is also the core area of Hangzhou Future City. With relevant favorable policies, it is convenient for OPPO to attract outstanding talents and incubate innovative technologies here. The presence of Jin, co-founder and senior vice president of OPPO, shows that the global headquarters of OPPO in Hangzhou is of great significance to OPPO.
(OPPO global mobile terminal R&D headquarters)
The landing of OPPO's global R&D headquarters will also better serve scientific research and innovation and patent R&D personnel in the future. Looking back on the recent performance of OPPO in the global market, we can easily find that OPPO is constantly enhancing its comprehensive strength by virtue of its own advantages in innovation and technology. According to the 2020 global wireless communication network technology invention patent list (TOP 100) jointly released by IPRdaily Chinese website and incoPat Innovation Index Research Center, OPPO ranked third with 5,353 patent applications, surpassing established communication giants such as Ericsson and Samsung.
By June 5438+February 3, 20201,OPPO had applied for more than 57,000 patents worldwide and granted more than 24,000 patents worldwide. Among them, the number of invention patent applications exceeded 5 1 000, accounting for 89% of all patent applications. In addition, according to the ranking of international patent treaty (PCT) applications published by the World Intellectual Property Organization (WIPO) in 20 19, OPPO ranks fifth in the world. Being able to own such a considerable number of patented inventions is also closely related to OPPO's strategy of attaching importance to talents and research and development.
As early as 2065 438+09 OPPO INNO Day, OPPO announced that its expenditure on R&D reached 10 billion yuan. In the next three years, OPPO will invest another 50 billion yuan in technology R&D and innovation. In the future, OPPO will also focus on cutting-edge technologies such as 5G, artificial intelligence, big data and AR. , continue to bring easy-to-use and beautiful smart devices to consumers.
The large investment of 50 billion yuan in research and development expenses has also brought a more intuitive improvement to the comprehensive strength of OPPO's recent products. For example, in the field of fast charging, OPPO announced the super flash charging scheme of 125W, which can keep the fuselage temperature below 40 degrees and greatly shorten the charging time. The high power consumption brought by 5G network makes many people worry about battery life, and the super flash charging of OPPO 125W undoubtedly provides an "invisible" backup battery for 5G mobile phones.
Not only that, in terms of folding screen, OPPO also gives a new form. By scrolling, the long-standing problem of folding screen "crease" is solved, and OPPO scrolling screen mobile phone realizes the experience close to "zero screen crease" on the screen display. Not only that, it also retains the characteristics of folding screen, and the screen size can be adjusted in the range of 6.7 inches to 7.4 inches, which improves the processing ability of mobile phone information to some extent. This innovative industrial form design is also related to the views of OPPO co-founder and senior vice president Jin on industrial design to some extent.
Facing the fiercer competition in 20021,Chen Mingyong, CEO of OPPO, said in his New Year speech on 20021that in the future, oppo should put the user experience first, provide users with a complete experience of "knowing you intelligently, seamlessly linking, trusting and being safe, and innovating in design", and at the same time assure consumers that its flagship products will be launched regularly and accepted by consumers. 202 1 year coincides with the 10th anniversary of Find series, and OPPO Find X3 will also become the "ideal work of the decade". For this reason, OPPO has also prepared many future technologies, and with the rich industrial design experience of OPPO co-founder and senior vice president Jin, I believe that OPPO Find series will definitely become a product that excites users.
Through the recent actions of OPPO, we can easily find that it is no longer an ordinary mobile phone company, but an eco-technology company. With the official launch of the global headquarters and the establishment of overseas 5G laboratories, the global layout of OPPO will be further improved. With the implementation of the "3+N+X" strategy, I believe that OPPO will bring us more cross-generational products in the future and become an explorer and leader in the era of the integration of all things.