The most successful 100 time-honored brands in China, with an average age of 16 1 year, 6 have become time-honored brands for a century, 15 has been over 300 years, and 3 1 family was founded after 1949. The number of brands in Chinese medicine, liquor and food industry ranks in the top three, with 22 brands, 16 brands and 13 brands respectively, accounting for half of the whole list. Two Chinese medicine brands, Pien Tze Huang and Tong Ren Tang, and two liquor brands, Kweichow Moutai and Wuliangye, remain in the top four.
In 2023, China Bank rose one place to enter the top five, and the top ten also included China, Huangshan, Agricultural Bank, China Construction Bank and Fenjiu. The median value of listed brands is 12, and 14 is 13, among which Kweichow Moutai, Agricultural Bank, China Construction Bank and China Bank are 15. In addition, there are 23 brands whose value exceeds 13 digits, 2 more than last year.
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It is worth mentioning that 90% of listed companies have brand-related independent patents, including unique product design and exclusive technology involved in the production process. These brands with historical and cultural heritage, in modern operation, through the patent system, protect business secrets, while passing on excellent products and services stably, and maintain strong competitiveness in today's fierce business competition.
In 2023, the most newly listed brands came from the food and beverage industry, accounting for half of the total number of newly listed brands. Although the product prices of these brands are not high, they constantly innovate products and maintain good operation, thus winning market recognition, creating high commercial value and realizing sustainable development. Nearly 40% of the brands on the list come from liquor and traditional Chinese medicine, which are an important part of China's traditional culture.