1) Exhibitions A. Enterprises with huge equipment, such as large construction machinery, high-voltage electrical equipment, etc., will consume a lot of manpower and material resources to participate in an exhibition. Even if a lot of equipment is placed at the exhibition site, its operation process cannot be clearly demonstrated. Therefore, the three-dimensional animation demonstration of the product plus some shooting cases is much more flexible. It not only saves costs, but also allows you to participate in more exhibitions in other places and even abroad. B. Let you stand out in a highly competitive industry. For example, for low-voltage electrical equipment, each purchaser spends 1-2 minutes in front of the relevant booth. How can he understand his products clearly in such a short time? The product brochure is far inferior to the three-dimensional animation decomposition on the big screen on the wall. Demo. C. Use industrial animation to enhance corporate image. Some emerging companies that are growing rapidly have excellent systems and management of modern companies. An exquisite product animation perfectly matches their concepts of modern corporate marketing methods. Just like the companies that were the first to adopt color albums, they gave the impression that they were bold, innovative, and dynamic companies. 2) Auxiliary marketing: The marketing work of most industrial enterprises is still at the ppt stage, and only a few have advanced to the multimedia era. Three-dimensional animation, as an important part of it, has been used more and more widely.
3) Online sales Information marketing is very effective in some industrial fields, and the website is an important marketing and display platform. Three-dimensional animation demonstration has become the most effective means of displaying products.
4) Internal training Some companies are developing rapidly, but they are restricted by the speed of talent training. They have built many offices across the country, but they cannot send out professional sales personnel and technical personnel. The solution is of course to standardize marketing, which will lower the quality requirements for personnel; standardize training, and speed up talent development. Product 3D animation is the best tool and the best teacher.
5) After-sales maintenance and after-sales service are crucial to every enterprise. How to reduce costs and improve quality is a difficult problem. With the advancement of three-dimensional animation technology and multimedia virtual reality methods, customer control and self- The maintenance part can be greatly improved, and companies can focus resources on the main after-sales part.
6) Achievements declaration Many industrial products are innovative results. Submitting patents and national awards require intuitive and clear information. Three-dimensional animation production can make their characteristics and principles better understood.
7) Engineering Bidding: Some engineering projects, equipment supporting equipment, etc. need to be fully explained in terms of product characteristics and advantages. The use of three-dimensional animation to produce the principles, structures, etc. of the product can make customers understand the advantages of the product in the shortest possible time. .
8) Animation display: Internal display of the working principle of mechanical equipment, production of particle smoke special effects. Most of these video technologies come from abroad. After translation, the technical level can be increased and the internal structure and working principle of the product can be more realistically displayed, such as the working principle of a car engine.