Both of them are prime files, and the performance of the Ideal City is not as good as that of Song of the King starring Cheng Yi, and the attention is better than that of Zheng Xiurong's Heartbeat Source Plan, which was hit by non-prime "black storm" in user evaluation.
Take Anjia as an example, the post-drama pays attention to professionalism and "truthfulness". In the play, Ma Yili plays the role of a wage earner, who has to pay for the interior decoration of the embryo house that was not sold in 10 to impress customers. However, in real life, the wages of Shanghai wage earners are mostly only enough for their own survival. Now the intermediary attributes are interlinked, which can be expressed through the intermediary companies of enterprises. The room-style approach is both "inconceivable" and imprudent, and it is likely to be the result of "predecessors planting trees, and future generations enjoying the cool". Focus only on touching stories, whether they land or not.
Although there are many problems, the ratings of "Anjia" have frequently broken 2, defending the ratings champion. In addition to recuperating at home due to pneumonia, Ma Yili's own performance also contributed.
After rushing to the less popular field of "Ideal City", Ma Yili's popularity only helped in the early stage of broadcasting, which really caused the story itself to be homesick for drinking water, and it also needed to listen to the flames of the full collision between the story's kinetic energy and the artist's utility.
The pressure of "heyday" At the beginning of this year, the popularity of keynote creation in the awakening era once caused a situation of "central advancement and provincial retreat". However, the constant problems have to emerge in an endless stream, especially after this year's popular works, the audience's norms have risen, making it more difficult to survive.
I really love you from Shanghai Oriental TV's Ideal City. The average awareness of Cool Cloud is 0.2478, and the data information is sluggish. Ma Yili returned with "Ideal City", which was regarded as a "savior" by both service platforms in terms of ratings, and the work pressure of "Ideal City" is undoubtedly getting higher and higher.
"Star works, the most afraid of two kinds of drama. The previous play was too good and too bad. Under good circumstances, the work pressure of stars and actors will increase. Once they can't continue their heyday, everyone will think that you are a star who doesn't play, and there is something wrong with the performance of the star; When the last drama is not well broadcast, if the ratings are improved after the drama is broadcast, there will be users' attention, but if you don't enlarge the difference between the results of the previous test, people will still think that your data information is good because the previous one is too bad. " The Republic and Ma Yili responded to this dilemma. Yuan Yuan, the broker manager, said.
After the Taiwan-based issue, Ma Yili has already borne a heavy burden of viewing, which is even less optimistic. So far, the Ideal City has promoted the ratings of the two major TV stations, but it is still difficult to continue the prosperity of the Awakening Age.
The current TV drama sales market is still a period of effective total flow. Powerful actors, powerful actors are only the development trend expected by the audience, not the fashion-oriented sales market.
Another direct reason why the ratings data information of Ideal City is not ideal depends on the difference between the user traffic of the broadcasting service platform and the audience's preferences, which can be reflected in the currently broadcast Song of the King and Black Storm.
Since Super Girl in 2005, Hunan Satellite TV has basically maintained its overall strength and market share as the first satellite TV at the provincial and ministerial levels, and produced or launched a number of phenomenal variety shows and TV dramas. Driven by the total traffic utility, Cheng Yi and Zhang Yuxi's Song with Your Majesty won the publicity and planning of fans and various news media, and of course attracted a lot of attention.
The broadcast service platform of "Ideal City" is eight sets of Shanghai Oriental TV and CCTV. There is no other traffic niche except Meng Meiqi in the play, and "Ideal City" suffered a "bad" opening. Although the user evaluation of "Song of the King" has declined after its launch, the information and attention of "Ideal City" in the next few days have not opened a big gap.
For the informatization degree of the ratings data of "Ideal City", everyone is most concerned about the actual effect of its eight CCTV sets. After the "Ideal City" was hit by the total traffic, CCTV 8 met with the audience's "impatient" response.
Previously, after the similar "Let's Live Tomorrow" with "Ideal City" was broadcast on CCTV, the ratings were not ideal compared with other themes; The opening section of "Sweeping the Black Storm" is located after prime time, but the audience rating data frequently exceeds that of "Ideal City", which depends on the audience category of its theme. Rewrite and restore social development according to real cases, and the audience will feel the same. Judging from the reported data of the two works, the vast majority of CCTV 8 viewers are interested in the new family drama in modern cities.
Secondly, there are fewer "sophisticated" real workplace scripts in the sales market and fewer workplace dramas in the construction industry. The theme is deviant, and the audience has a threshold for watching movies, which blocks the story and the mass singing. Secondly, there are some features in publicity planning that are easier for people to get close to, such as strengthening the "ideal city" itself and 3D rendering, so as to find a more vertical and integrated audience, which is also the main factor of "ratings failure".
On the whole, Ideal City is a professional drama with more than standard. Although some professional ability problems are partial, it does not rely on online gambling by marketing means, and presents the green ecology of daily life in the construction industry according to the growth process of Xiao Su, ensuring the "landing style" that cannot be realized in recent years.
Facing the compatibility and tolerance of the audience, the burden of the drama and its stage itself is bound to be in a running-in period with the audience and the market. The popularity of a play must be comprehensive in many aspects. It is not advisable to blame the artist for the "failure" of a single work, and it is also partial. Only when The Republic is still on the air, Ma Yili's Dramatic Effect is still very promising.