The contestants are: Han Fan's familiarity style suitable for dating, sweet and cool spice girl style suitable for disco dancing, Mo Landi's literary style suitable for watching exhibitions, and celebrity daughter style that draws a line with mortals. ...
It doesn't matter if you haven't seen the video. In reality, you should have seen the style above without BGM, filter, angle and leg pulling, and the atmosphere has faded.
Fashion shows and big-name clothes are no exception:
Jennie's sweater+shorts and black socks are very expensive when they appear in the life scenes of celebrities. Back to the life scene, riding a battery car seems like a celebrity running away in arrears, and buying a sausage on the street seems like a celebrity dodging debts. I am really hungry.
A while ago, the beret of the fire dragged a whisper, and the actual head-to-body ratio deteriorated.
Blumarine launched the Hello Kitty series, afraid to think about what it looks like in reality.
The biggest problem with this kind of video is that the clothes, ornaments and bags we buy are beautiful, but the daily life scenes are not beautiful enough.
The gap between reality and ideal is not only appearance, height, skin color, temperament, posture and hairstyle; More importantly, the overall atmosphere given by the life scene:
The scene in the photo is an afternoon tea cafe dedicated to dating, a private holiday villa, a sparkling seaside and a low-key and luxurious art museum. ...
Taobao seller show
The real scene is to catch the subway in ten minutes, enjoy a bicycle, a hot baked sweet potato at the subway entrance, a convenience store for cooking instant noodles, a cubicle and a rented room. ...
To tell the truth, most people's daily life is either work or on the way to work.
Everyone has stepped on this pit more or less, right?
Almost everyone has bought clothes that are extremely inconsistent with life scenes, clothes that need a waist and high heels to see, and clothes that need a full set of exquisite makeup to control. ...
What is even more distressing is that clothes bought at a huge cost can only come in handy in rare cases, and then they are put on a dust cover and used in the wardrobe. They cannot be folded or thrown into the washing machine. I can finally take it out and wear it, but I smell a musty smell. ...
In the past two years, people liked the exquisite petty bourgeoisie sentiment such as "Beauty or Death" and "I deserve the best".
For example, the anti-fashion forces of "urban dogs" have sprung up recently, tearing off the faces painted by consumerism for women.
Uncle oxygen thinks this trend is quite good.
With the continuous improvement of living standards, people pay more and more attention to spiritual enjoyment, and daily life also pays special attention to aesthetic pleasure. They take pictures and compose for ten minutes and retouch for half an hour. Landscape photos without filters can't be sent to friends. ...
However, when daily life is over-aestheticized, people are gradually kidnapped by fashion.
Clothing ranks first in food, clothing, housing and transportation, and the change in the field of clothing is the best embodiment of the aestheticization of daily life.
Today, let's take a look at how people are kidnapped by flashy aesthetics in contemporary society.
0 1
Excessive aestheticization of daily life will lead to buying gifts and returning pearls.
What is the aestheticization of daily life? Every aspect of daily life has changed according to the standards of beauty.
Various life scenes, glamorous and fashionable modern cities, commercial squares, street view gardens, pedestrian streets, cafes, beautiful to every door and railing;
Small to personal life, the whole body is decorated with cosmetic contact lens boxes and red envelopes. ...
Cosmetic contact lens cosplay lipstick, lipstick cosplay bag
Many people think that's normal and beautiful, right? The quality of life of ordinary people has improved. Who doesn't want their life to be better?
But what people ignore is that the aestheticization of daily life has quietly torn a gap in aesthetics.
Before the consumer society, beauty was the patent of the nobility, and the pursuit of beauty was the only interest of the nobility. Having beauty is basically the privilege of the royal family, princes and nobles, and rich literati.
At that time, only emperors could choose concubines.
The daily life of the nobles, even going to the toilet, is very ceremonial, and everything is as exquisite as a work of art.
Previous aesthetic activities were confined to specific fields and specific occasions.
On the one hand, it is a monopoly of the nobility. If you want to go to the opera house to listen to music, you can't afford to go to the opera house.
On the other hand, aesthetics has a wall. Jiao Da in A Dream of Red Mansions can't fall in love with Sister Lin.
Nowadays, the phenomenon of aestheticization of daily life has gradually appeared in the consumer society, and aesthetic activities have moved towards the general public and daily life. Pop music in Netease Cloud is more popular than concert hall. You can enjoy the world famous paintings without leaving your home, and anyone can express their thoughts on a movie in Douban. ...
Paradoxically, the upper class still has the right to speak on the issue of defining beauty, just like the official color guide of Pan Tong and the fashion trend in spring and summer of 2022. ...
This is the gap that tears the aestheticization of daily life: under the guise of "everyone loves beauty", consumerism has torn open a fantasy channel to sell upper-class life to groups without strong spending power.
From then on, beauty began to be utilitarian from the initial non-utilitarian.
Choose a dress, not the dress itself, but use it to show your status.
In fact, it doesn't matter what it is, what matters is what makes me look the most important;
It doesn't matter what exhibition I see, it's important to let others know that I can learn about art through hair bands;
In the past, ordinary people could not witness the life of nobles with their own eyes. Nowadays, with the Internet as the aesthetic medium, the network is full of beautiful life, and different aesthetic judgments and orientations have become the choice of a certain lifestyle.
"If I have never seen wealth, I can tolerate poverty."
When beauty becomes a social symbol, it begins to have the function of class differentiation. In this gap, the middle class is the most uncomfortable, and efforts should be made to move closer to the rich and idle upper-class lifestyle.
The application of aesthetics in daily life has also begun to serve the economy.
Beauty is directly linked to sales. Everything in the advertisement is beautiful, waking up is beautiful, housewives cooking is beautiful, and pregnant women are beautiful. ...
Clothing aesthetics is also permeated with symbolism, and merchants try their best to render the beauty of this kind of clothing, which usually can quickly stimulate consumption.
In fact, Uncle Oxygen believes that it is understandable that people pursue beauty and symbols of beauty with utilitarian heart, and everyone has the freedom to show their social attributes.
However, we can also deeply understand that excessive pursuit of fashion trends and excessive use of some beautiful elements to express themselves will really bring troubles to life, such as some "thrown clothes", which will lose their gorgeous value once they are made.
So, how should daily life and aestheticization be balanced?
02
Anti-fashion-the deep aestheticization of daily life
Instead of pursuing superficial aestheticism-beautifying and decorating the outside world, we should pursue deep aestheticism-let beauty reflect soul and consciousness.
From city girl, which pursues exquisite fashion, to the anti-fashion urban dog, which doesn't torment itself, it is a manifestation of the aestheticization of daily life from shallow to deep.
Take the choice of clothes as an example. People should control clothes, not be bound by them. The beauty of clothes lies not in fashion, but in whether the wearer is suitable, decent and comfortable.
Instead of showing your economic status and social identity, you should let your clothes show your personality, moral concept, cultural accomplishment, value orientation and other comprehensive contents.
A person has formed stable personality characteristics, such as straightforward, calm, capable, provocative, lively, introverted, extensive, etc. These are all high-level expressions in people's actions, which form people's different temperament.
The choice and collocation of clothing colors, styles and accessories should conform to people's temperament, so as to fully reflect people's emotions.
If a person wears expensive clothes, it seems to be more extravagant than ostentatious in reality.
First, it embodies the spirit, and second, it is suitable for appearance and body shape. For example, short people should avoid wearing bloated clothes, while tall people should use clothes to protect their proportions.
People are different from birth, with different faces, skin colors and body shapes, and clothes are also divided into fabrics, styles, colors and workmanship. The human body is the foundation of the beauty of clothing.
Uncle hopes that while pursuing beauty, everyone should try their best to make a choice according to their actual living standards and weigh the aesthetic function and practical function.
If you are too deliberate, you will be self-defeating. In others' eyes, you are fake, you can catch horses, and you are very tired.
Pursuing the beauty of a higher class is never as good as doing something practical to become that class.