Take Rolex, which we are most familiar with. TAG Heuer is one grade lower than Rolex, and belongs to the same grade as Longines and Omega. Of course, this is also based on grades. If you really want to talk about it, you still have to look at your watch and your own preferences.
Many people know that TAG Heuer originated from racing cars. In fact, as the world's top five luxury watch brands, many TAG Heuer watches are inspired by racing and also serve racing events.
TAG Heuer was founded in 1860, and now its brand image has been linked with accuracy. It is the first watch brand to cooperate with racing car, constantly challenging the limit of time. From the first chronograph with an accuracy of1100 seconds to CARRERA MIKROGIRDER with an annual accuracy of 5/ 10000 seconds in 20/kloc-0, TAG Heuer has won the Geneva Prize for Advanced Watches and Watches, and its accuracy has reached new heights again and again.
The assembled TAG Heuer watch has to undergo a series of tests such as waterproof, air tightness and power storage.
Not only that, TAG Heuer's choice of materials is also exquisite. Fine steel used by TAG Heuer is made by special technology, which has good strength and diamagnetism. Because of its low carbon content, it also has strong corrosion resistance to seawater and sweat. In some models, a thin ceramic layer is added to the fine steel, the main component of which is titanium carbide, which can strengthen the surface hardness and prevent scratches. Look at the table below and you will know.
TAG Heuer F 1 series WAZ2 1 15. FT8023 mechanical men's watch
Price of 10,000 tables:10,476.00
From the first cooperation with racing cars, TAG Heuer has been the timing task of F 1 racing cars all the year round. For this reason, F 1 series watches are specially launched, which is one of the more representative works. Fine steel case, black titanium carbide coating and fine steel rotating bezel not only look like professional sports watches, but also have been tested under the harsh conditions of the actual track to ensure that they will not break under any pressure.
The perforated rubber strap is resistant to high temperature and wear, which solves the problem of air permeability and fully meets the needs of wearing in sports. Equipped with Calibre 5 movement, as a chronograph, it goes without saying that the time is accurate. At the same time, this watch has a waterproof effect of 200 meters, which can adapt to high-impact water sports and some diving activities. It is a chronograph watch with good cost performance.
TAG Heuer kaarlela Series 2112.fc 618/mechanical men's watch
Price of ten thousand tables: 19520.00
Kaarlella series is undoubtedly the most classic and oldest of TAG Heuer's many models, aiming at commemorating the legendary Pan American Cross Country Race in Kaarlella, Mexico. Like other kaarlela watches, this watch is designed with a wide field of vision and can be read at a glance.
The dial is decorated with exquisite radial ripples, and the small relief stopwatch has a three-dimensional effect. Rose Jin Jian-shaped pointer and scale, polished blue small second hand, the overall shape is noble and elegant. Arc wear-resistant sapphire crystal watch mirror, double-sided anti-glare treatment. The dial has a diameter of 39mm, which is suitable for the wrist size of Asians.
The function is relatively simple, small hand, and there is a calendar window at 6 o'clock. Cal.6 movement can be seen through the wear-resistant sapphire back. Traditional stable movement, 44-hour power storage, waterproof depth of 65,438+000 meters. Win reliability and elegance with a slightly classical appearance.
TAG Heuer kaarlela Series 2111.ba0732 Mechanical Men's Watch
Price of ten thousand tables: 18280.00
This watch is the same as the last one, but the design is different. 12 o'clock, you can see the coat of arms of TAG Heuer family. The TAG Heuer family used to be serfs, and it was not until 1492 that they were freed. One of the family members became the mayor, and since then the coat of arms has become a symbol of the family and has been carried forward, and later it has become a symbol of TAG Heuer watches.
The case and strap of this kaarlela are made of stainless steel and are silvery white with the dial as a whole. Blue steel hands and blue Arabic numerals are very refreshing and smart. Just a little modification, the style is very different. The last one is retro and elegant. This model is more modern and fashionable, and other performance parameters are the same. You can start with the face value.
Tiger tag heuer diving series WAK2 120. BB0835 mechanical men's watch
Price of ten thousand tables: 19840.00
The first waterproof standard shell of TAG Heuer was patented in 1895, so it has made great achievements in the field of diving watches. For example, this diving competition, little plum Leonardo? Diprio often wears it to attend various occasions, and his love for it can be seen. The design inspiration of this diving competition comes from the cooperation between TAG Heuer and Oracle Bone Inscriptions team in sailing competition. The contrast between noble gold and blue makes people shine, young and full of vitality. As a high-value dress watch, there is no sense of disobedience.
The pointer and scale are coated with luminous coating, and there is a calendar window at 3 o'clock, which makes reading clear. Helium exhaust valve is set at the position of 10. After more than 60 tests such as high pressure furnace, high temperature and salt spray 160, it is safe to dive 500 meters. Equipped with Calibre 5 automatic winding movement, the power reserve is 38 hours after the chain is full.
TAG Heuer kaarlela Series CV2A 10. BA0796 mechanical men's watch
Price of ten thousand tables: 26,920.00.
If you are looking for a powerful chronograph watch, take a look at this kaarlela. It also has the functions of timing, luminous display, date display, week display and so on. Fortunately, this series of watches has always been elegant and easy to read. The Arabic scale numbers on the smooth shell are clearly visible, and the polishing time scale in the dial is also eye-catching. Even in a tense game, reading time is still relaxed.
Through the transparent back cover, you can quietly enjoy the Calibre 16 self-winding movement, which is a classic movement of TAG Heuer, improved from ETA7750, with stable performance and durability. After installing the whole chain, the power reserve is 42 younger brothers, and the waterproof depth is 100 meters. Generally speaking, it is a fully functional and masculine watch.
TAG Heuer Monaco Series CAW 211.FC 6183 Mechanical Men's Watch
Ten thousand meters price: 3 1 0,000.00
TAG Heuer has an indissoluble bond with racing. Monaco is the most representative stop in the F 1 race, so the Monaco series comes from this country. Its original version is the world's first waterproof watch with a square case. With its avant-garde and bold design, it became very popular once it was launched. It was once worn by movie star and tough guy driver steve mcqueen.
Equipped with Calibre 12 self-winding movement, with a diameter of 30mm, 59 rubies, 28,800 swings per hour, and power storage for 40 hours. The bottom of the watch is designed through the back, and you can see the carefully polished fish scales. Equipped with chronograph, calendar, fluorescent hands, time scale, fast date adjustment, 100 meter waterproof and other functions, it is a watch with a strong core and personalized appearance, and it is still charming when worn on your hand today.
TAG Heuer Carrera Carrera Series CV2A84. FC6394 mechanical men's watch
Price of ten thousand tables: 26,572.00.
The new Carrera Kaarlella Calibre16 chronograph is made of titanium, which shows the contemporary style and brings the ultimate lightweight wearing experience. This watch is made of micro-sandblasted secondary titanium and coated with black PVD coating, which gives the watch an extraordinary temperament of contemporary elegance. The bezel is made of black ceramic with beige speed scale.
Through the sapphire crystal cover, the exquisite movement of Calibre 16 automatic movement and the pendulum decorated with Geneva ripples are clearly visible. Finally, the watch with the old calf leather strap that shows the fashion style will show the charm of time with the passage of time, and will certainly be supported by contemporary trendsetters.
TAG Heuer inherited the Autavia series CBE2 1 10. FC8226 mechanical men's watch.
Ten thousand meters price: 27, 1 10.00.
In Basel in 20 17, TAG Heuer reinterpreted the classic Autavia Ref.2446, and launched a replica version of Autavia chronograph. Visually, it comes down in one continuous line with the prototype watch, which is also a reverse panda disk with 12 hour rotatable bezel, three-eye chronograph, straight ears, straight hands and polished steel with luminous time markers. However, in order to be more in line with modern aesthetics, the size of the watch has increased from 39 mm to 42 mm, and the thickness has also increased to 15.6mm, which is more modern.
Special mention should be made here of 12 hour rotatable bezel made of black aluminum alloy. You can use a two-way bezel to track the second time zone. This watch is equipped with a brand-new TAG Heuer -02 chronograph movement, with a power reserve of 80 hours. With a retro thick yellow leather strap, this makes the watch more retro.
In fact, except the latest TAG Heuer 0 1 and calibre 1887 movements, TAG Heuer is basically equipped with its own improved ETA movements. Thanks to these ETA movements, TAG Heuer has been tenaciously occupying the leading position in chronograph watches for more than 150 years.
This shows that ETA movement is different from low-end watches. What's more, the homemade movement needs to invest a lot of research and development costs in the early stage, and it needs to be continuously improved and tested in the later stage. The cost is much higher than the modified movement, and the final performance may not be as good as the modified ETA movement, which is why many brands are unwilling to make their own movements. So you don't have to have a self-made movement to show your strength. TAG Heuer is a powerful proof.
Since the establishment of 1860, TAG Heuer has been regarded as a model of avant-garde precision watchmaking in Switzerland, and it belongs to LVMH, the largest luxury goods group in the world. It is one of the top five luxury watch brands in the world and is positioned as the most distinguished sports watch in the world. They generally have a unique understanding of brands, and their success and promotion to the upper class of society are very fast.
TAG Heuer ranks very close to Longines Tissot and Omega in the world famous watches. In fact, TAG Heuer watches are really great, especially sports and racing series, which are very popular among young people. As a sports watch, TAG Heuer professional sports watch is ergonomic. TAG Heuer Sports Watch is a golf watch, which is a lightweight, convenient and durable stopwatch. Because athletes can wear it freely and achieve the performance required by all high-level sports, it has now been regarded as a professional sports watch.
TAG Heuer, a famous watch founded by Jack Heuer's grandfather in Saint Emile, Switzerland, was founded in the golden age of watch industry in the19th century. It has occupied a leading position in the Swiss watch industry for more than 147 years. In order to advance, TAG Heuer pursues new challenges every day and constantly overcomes these difficulties with new accessories and new designs. Therefore, the infinite inspiration of TAG Heuer technology and design comes from the demand for accurate timing in various sports events. The brand spirit of TAG Heuer is the essence of competitive sports-"Challenge yourself, pursue success and pursue excellent quality". TAG Heuer is the lowest watch in repair rate, Switzerland!
In the classification of watch brands, TAG Heuer watches belong to the second and first class, and belong to the same level as Tudor, Aimei and Bulgari. As a top brand in the global watch market, TAG Heuer watches are not just a name. They combine the fortitude of sports with the fashion of design perfectly, which embodies the nobility and fashion derived from sports and is deeply loved by many cousins.
Generally speaking, TAG Heuer is the fourth largest watch factory in Switzerland, but its ranking in the world is average. On the one hand, TAG Heuer has been focusing on the manufacture of sports watches, not Volkswagen watches. TAG Heuer is not bad in the world famous watches, and its grade is similar to Longines and Tissot, and close to Omega. In fact, TAG Heuer watches are really great, especially the sports/racing series, which are very popular among young people. TAG Heuer entered the China market only in 2002, and its brand awareness of luxury watches in China has reached the top ten.
Finally, insert a 20 18 Geneva exhibition.
The price is 1.34 million! The most expensive smart watch in the world was born! TAG Heuer once again joined hands with Intel and Google to create the first modular smart watch-the new TAG Heuer Internet Modular 45 smart watch. The diameter of the watch is 45mm, and the bezel, ear and bracelet are set with 589 rectangular cut diamonds, with a total weight of 23.35 carats. Equipped with Caliber 5 mechanical movement inside, it is waterproof for 50 meters. Watches have GPS positioning, support NFC payment, high-definition AMOLED display, and many TAG Heuer watches can be customized. It is also equipped with Google Wear 2.0 system and brand-new TAG Heuer supporting applications to enhance the software experience.
In fact, this question is a good answer to TAG Heuer's current position. In LVMH Group, TAG Heuer shoulders the entry-level task, but LVMH doesn't have so many brands, so TAG Heuer has a long front and a wide price range, ranging from seven to eight thousand yuan to several hundred thousand yuan. Of course, there are also precious metals, diamonds and other high-priced top-level, the price is hundreds of thousands or millions.
So in fact, TAG Heuer's positioning just covers the whole line of Longines and Omega of Swatch Group, which is regarded as counterpoint competition.
One of the three outstanding chronograph watches, TAG HOYA KALERA, was born in the 55th anniversary, and the brand withdrew from many commemorative watches, one of which was the tourbillon chronograph.
The tourbillon window opens at six o'clock. In order to balance the disk surface, the clockwork box cover at 12 o'clock is decorated in blue, which echoes the blue border of tourbillon. The other two timing discs also weakened the scale, and the whole disc was full, but it was still clear.
Kaarlela chronograph is the gene of this new watch, which keeps the speedometer bezel. Compared with the simplification of dial, speedometer is more eye-catching, because chronograph is the theme and tourbillon is an additional function.
The most important thing about this watch is its cost performance. This 155 limited edition wristwatch, except for the two complicated functions of timing and tourbillon, has all obtained the accuracy certification of the French Besancon Observatory. The back splint is engraved with the symbol of the snake head of the Observatory, and the price is only150,000 RMB.
There are not many brands that do timing and tourbillon superposition. Which senior watchmaker can't be 1 10,000? Therefore, the significance of TAG Heuer tourbillon chronograph lies in giving more young watch fans the opportunity to start top-level functions.
TAG Heuer is a traditional Swiss watch brand, and now it belongs to LVMH, one of the largest luxury goods groups in the world. In addition to TAG Heuer, this group also has luxury watch brands such as Guinness and Hublot.
According to a popular brand classification standard, TAG Heuer belongs to the so-called luxury watch brand, including luxury brands represented by Rolex, Omega and Panerai (ps, TAG Heuer, Genlux and Hublot also belong to this grade), and people-friendly brands represented by Tissot, Casio, Citizen and Dumet. Longines only belongs to the same grade as TAG Heuer, which is the so-called luxury watch brand, but from the price point of entry-level watches, TAG Heuer is slightly higher than Longines.
An important way to distinguish between true and false watches is to take them to a brand store for verification. If you don't want to observe all the details of the watch, because the details of luxury watch brands are generally exquisite. If it is rough or flawed, it is more likely to be a fake watch. At the same time, the price can also reflect the problem. If you want to buy genuine products, don't be afraid of expensive ones. If you want to buy cheap ones, don't be afraid of buying fake watches.
When TAG Heuer Monaco was born 50 years ago, it broke the world record and shocked the world. Its Caliber 1 1 movement is not only the cooperative crystallization of TAG Heuer, Breitling and Dubois-Deprazis, but also the pioneer of self-winding chronograph movement. Although some people think that this movement is the pioneer of this category, most watch fans and historians will award this honor to the El Primero of Zili and the 6 139 movement of Seiko.
Of course, TAG Heuer's Monaco series is most famous for its iconic square design, which has always been a bipolar evaluation. A design that has been widely praised as soon as it is launched may be very popular in a short time, but it often lacks the moving characteristics necessary for classics handed down from generation to generation. This may also be why the Monaco series only lasted until 1975 after its birth, and then stopped production because of poor sales.
Interestingly, Jack Heuer himself didn't really like the original Monaco watch. Although this design is not very attractive to him, he has the foresight (and courage) to promote the breakthrough wristwatch creation. This is the first square waterproof watch ever. Due to the technical limitations at that time, sports watches (which were in the initial stage at that time) always used round cases. TAG Heuer's bold attempt at this watch finally paid off.
Monaco's case and dial design is extremely bold, and what is even more memorable is that the original crown is still on the left. The position of this crown has also been adjusted many times in the process of repeated production suspension and resumption. However, from the tradition of Monaco, 9 o'clock is the most suitable plan.
At that time, the Caliber 1 1 movement driving Monaco was running at an extremely rare frequency of 2.75Hz (19800 beats/hour), but now Caliber 1 1 has adjusted the frequency to a more common frequency of 28800 beats/hour.
1985, TAG Heuer brand was acquired by the high-tech product manufacturer of Luxemburg Tiger. Although the name of the parent company was immediately added to the brand name, its watch is still closely related to the racing car. 1999, TAG Heuer was acquired by LVMH Group. Today, the brand has become an entry-level watch manufacturer under the group, and its products are also selling well all over the world. Monaco series has always been a representative series of TAG Heuer, symbolizing the brand's unique creative thinking.
Whether it is a self-winding chronograph movement or a square waterproof sports watch, these innovations are attributed to TAG Heuer's R&D department. Today, their legend continues. The behind-the-scenes R&D team of the brand is an active member of the LVMH family. TAG Heuer not only researches innovative technologies for its own watches, but also provides technical support for other brands under LVMH.
The latest TAG Heuer Monaco will introduce a series of changes in the next few years, which will undoubtedly be an excellent collection for collectors. Since 1969, Monaco has introduced many variations, and the appreciation related to it has gradually separated from the field of watchmaking and become an independent hobby.
The legend of rare Monaco watches always inspires the enthusiasm of watch lovers. Just mentioning the rare version of Dark Lord (anodized black shell) is enough to drive Monaco fans crazy. Although its modern version is not as attractive as the original, it is at least a well-supplied choice.
In addition, the brand has also launched replica versions of many classic models, conceptual models showing technical ambitions, and special versions tailored for certain markets (such as my personal favorite version of Monaco Men's Club in Japan). And there are models equipped with timely movement, which can only be said to be true love. ...
To celebrate the 50th anniversary of Monaco series, TAG Heuer will hold a series of activities around the world, and at the same time release a commemorative album called Paradox Superstar to tell the complicated history of Monaco. This book will show unpublished pictures extracted from archives and sketches of watches and movements.
TAG Heuer is a luxury brand, which is on the same level as Montblanc Longines Tito Radar, and Longines is more cost-effective than TAG Heuer.
Simply put: lower than Europe, higher than the waves, Tudor!
TAG Heuer is good, especially the chronograph, advertising marketing and positioning, and sometimes bad luck.
Slightly higher than Longines and lower than Omega, there are many movements, and some high-end ones have self-made movements, which used to be ETA movements. Because ETA began to limit, the core is basically SW now, and there is no ETA stability.
The grade of TAG Heuer watches is similar to Longines and Tudor, but slightly lower than Omega. The average price of TAG Heuer watches is around 20,000, most models of Longines watches are around 20,000, and most popular hippocampus series of Omega are around 30,000-50,000.
The classic representative of TAG Heuer watches is the 300m series. On this elegant fine steel case, the blue fine steel bezel has a wide Arabic numeral minute scale, which makes the presentation of time more clear and intuitive. Fashionable blue disk, three-dimensional time scale and central minute and second hand set each other off, showing excellent sensory enjoyment. And are all covered with luminous components, so that time can be observed even in a dark environment, which is convenient and beautiful. With fine steel bracelet, it gives the watch a strong sporty atmosphere.