Since 1980s, with the information technology revolution and economic globalization, the world telecom industry came into being.
Great changes have taken place, and the wave of development and change has swept the world, becoming the one with the fastest growth and the greatest market potential.
Industry. China's communication equipment manufacturing industry is a new industry gradually growing up with China's reform and opening up.
One of the earliest market-oriented industries after the reform and opening up, it took more than ten years to go abroad for decades or even decades.
After hundreds of years of development, it has built a modern society with advanced technology, complete commerce, covering the whole country and reaching the world.
Communication network. Analysis, in recent ten years, China communication manufacturers have continuously absorbed foreign advanced technology and management experience.
Inspection, technical exchanges and production cooperation with foreign manufacturers, and take the lead in achieving group breakthroughs in the field of program-controlled switches.
China enterprises have gradually formed their own enterprises in the main fields such as access network, optical transmission, mobile communication and data communication.
Technical advantages. From 200 1, the world telecom industry began to enter a downturn, while China's communication manufacturing industry passed the government.
Qi Xin, a government department, made concerted efforts to overcome various difficulties and still maintained the momentum of rapid growth. In recent years, I have grown up.
In the future, China's communication equipment manufacturers began to turn their attention to a broader international market, and the communication equipment manufacturing industry has
It has become a strong driving force for China's export commodities, which has effectively promoted the growth of the national economy.
However, there are still many shortcomings in our communication manufacturing market. If we want to go abroad, we should cooperate more extensively with foreign manufacturers.
Strong competition needs to be further improved and developed. First of all, the scale of China's communication manufacturing industry is still very small. although
However, China communication equipment manufacturing industry has made remarkable achievements in recent years, but in terms of scale, technology and brand.
There is still a big gap between China and multinational enterprises. At present, the largest enterprises in China, such as Huawei and ZTE, have annual sales.
Sales are only about $4.5 billion, while the annual sales of world-class multinational enterprises all exceed $654.38+00 billion.
Some of them have reached more than 20 billion or more than 30 billion dollars. Therefore, further expand the market and expand the sales regulations.
Mode is still a basic subject in front of domestic communication equipment manufacturing industry. Secondly, the overall technology of China's communication manufacturing industry.
Low level. At present, domestic enterprises have strong international competitiveness in low-end technologies and products, but in
High-end products, industrial core technologies and key equipment are still at a disadvantage. Resource transformation capacity and technical input
And innovation vitality have become the internal factors that restrict the rapid development of China's communication equipment manufacturing industry. 200
In 2002, the number of patent applications and the number of patents granted for communication equipment manufacturing in China were 1880 and 766 respectively, accounting for the proportion of China Electronics in that year.
And 48.6% and 69.3% of the patent applications and authorizations of the communication equipment manufacturing industry; IBM was awarded by the United States in 2003.
There are 34 15 authorized patents, far exceeding the total number of communication equipment manufacturing industry in China in 2002. In addition, integrated circuits, software
The low development level of parts and other related industries has also become a bottleneck restricting its development. So adopt international technology.
And based on better service to China consumers, spread our words, and gradually realize global market development. Create a study
Develop systems, manufacturing systems, market systems and management systems to ensure the long-term leadership of enterprises. Third, China.
Some large domestic enterprises are currently in the process of integration, and the resource allocation of some enterprises is not reasonable enough.
The utilization rate is not high enough. In the process of enterprise transformation, the internal resistance of the government or the enterprise is too large, which leads to the obstruction of the reorganization process.
The exhibition progressed slowly. Fourthly, foreign-funded enterprises play an important role in China. Because of the future prospect of 3G in China, it
We have established a product base and R&D center in China, and concentrated our global strategy in China. This is a domestic factory.
A strong competitor of this enterprise.
Second, the motives and trends of communications equipment manufacturing mergers and acquisitions
The purpose of M&A between communication equipment manufacturing industries is to concentrate the superior resources of both sides and rapidly expand the strength of the company.
Enhance core competitiveness, meet peer competition, and occupy a broader domestic market and even the international market.
At the same time, it can also realize diversified operation, directly use the sales channels of the target company, and realize scale operation to increase.
Increase returns and reduce risks.
With the launch of the third generation mobile communication standard, China has already had the standards and norms of independent intellectual property rights in this field.
Products. With the launch of 3G market, China mobile communication equipment will develop rapidly in the communication manufacturing industry.
Period. Extensible solutions supporting multiple services will be a powerful lever for operators to expand their services; Network optimization
Culture and service are becoming new growth points; Brand building first is an important way for the future development of 3G. be about to give birth
In the industrial chain, the cooperation between operators and manufacturers is deepening; Providing end-to-end solutions is the future of manufacturers.
Development direction.
In addition, although overseas markets have attractive potential, in the long run, the competitiveness of local manufacturers in China,
Limited, coupled with insufficient brand competitiveness and lack of innovation in marketing model, China communication manufacturing industry will face it squarely.
Fierce competition among international communication manufacturers. Although the communication enterprises in China have developed by leaps and bounds in recent years, they have developed rapidly with China.
Compared with international communication manufacturers, it is still relatively weak. Therefore, local telecom manufacturers in China want to go out and enter the international market.
Market, we must understand the essence of international market and capital operation as soon as possible, and adopt international standard technologies, products,
Only by serving China consumers better can we aim at the international market and realize the development of the global market.
Based on the above two points, the integration, M&A and internal optimization of China communication manufacturing industry have been going on for some time.
Reorganization events keep happening. First, the internal reform and reorganization of Putian, the determination of five main businesses, the establishment of three business headquarters.
Then there is the case that Great Wall Computer Group merged into China Electronic Information Industry Group, and then Huawei acquired Marconi.
The fact of failure. The failure of Huawei's acquisition of Marconi shows that even the leading enterprises in China lack the ability to win on a large scale.
The strength of overseas M&A war, because of the overall lack of strength, can not compete with some powerful foreign buyers. for
In order to acquire Marconi's technology, Huawei offered 600 million pounds. But the more generous Swedes smashed Huawei's plan.
It is planned that their bid is twice that of Huawei, 65.438+0.2 billion pounds.
Operators in China are going out one after another, and it is worth encouraging to try internationalization bravely. But at the level of enterprise management
International experience and market judgment are still inferior to those of large foreign companies. CNOOC and Haier both swallowed it.
The bitter fruit of the failure of overseas mergers and acquisitions. This has strengthened our government's determination to intensify reform and adjust production.
Industrial structure and rational allocation of industrial resources. Mergers and acquisitions between some large state-owned enterprises are guided by the government.
In the process of integration, to achieve strong alliance and complementary advantages, it is important to integrate the industrial chain of enterprises.
Only by highlighting the main business and becoming stronger and bigger can we gain a firm foothold in the domestic market and strive to occupy the international market. Due to politics
Expanding overseas markets with the support of the state is an important task for China telecom enterprises. Expand overseas
Exhibition strategy helps enterprises to grasp the initiative in competition, cultivate their own adaptability to competition, and further
Enhancing the company's overall competitive advantage will also help boost the country's economic growth.
At present, China enterprises are standing in the wave of M&A, and the peak of M&A has begun to appear and is expected to remain.
For decades. Analysis of the merger and reorganization of communication manufacturing industry can be said to be the leader. Developed countries solve life problems
The problem of overproduction, looking for foreign investment places, and transferring manufacturing and service industries to developing countries to reduce
Low cost. Developed countries themselves also pay attention to the development of creative knowledge and technology industries with high added value. These factors
Contributed to the formation of a new wave of transfer. Among foreign investment in China, mergers and acquisitions only account for 5%~ 10%.
Worldwide, mergers and acquisitions generally account for 70% of foreign investment. Accelerate the adjustment of the layout and structure of the state-owned economy
M&A provides a huge market space.
The reorganization between enterprises can not only avoid redundant construction, but also avoid excessive competition and optimize the enterprise's
Quality resources. This makes some enterprises actively or passively participate in the process of reorganization and integration. Analysis,
Generally speaking, the possibility of voluntary reorganization of large state-owned enterprises in the communications industry is relatively small, mainly relying on the government.
Effectively guide such enterprises to conduct market-oriented management and operation. Of course, restructuring is costly and risky.
Before the reorganization, we must conduct in-depth research and comprehensive evaluation. Once we think reorganization is the best way to solve the problem.
Method, it is necessary to promote as soon as possible, is conducive to the development of enterprises, will also play a certain role in the development of the whole industry.