After being registered by the relevant government departments, the industry enjoys the exclusive right to use a brand name and brand logo, which is protected by law and may not be copied by any other enterprise. Therefore, a trademark is essentially a legal term, which refers to a brand or a part of a brand that has obtained the exclusive right and is protected by law.
Trademark category
1. A commodity trademark is a trademark used on goods, as opposed to a service trademark.
2. A service trademark refers to a sign used by someone to distinguish his own service from others' services when providing services or in advertisements.
3. A collective trademark refers to a sign registered in the name of a group, association or other organization for the members of the organization to use in business activities, so as to show that the user is a member of the organization.
4. A certification trademark refers to a mark controlled by an organization with the ability to supervise goods or services and used by units or individuals outside the organization to prove the origin, raw materials, manufacturing methods, quality or other specific qualities of the goods or services.