At the 2023 China International Import Expo (CIIE), Honda presented its brand-new concept car e:NGTConcept, which is the latest achievement of Honda's electrification strategy and the future direction of Honda's pure electric vehicles. E:NGTConcept adopts a brand-new pure electric architecture, E:narchi architecture, and its design style is sharp and dynamic, which reflects Honda's pursuit of high performance and high quality of electric vehicles.
In addition, Honda also launched a new two-dimensional electric brand and new product online conference with the theme of "Chaodian Evolution, Colorful Future". Honda launched a brand new secondary electric brand "e:N", which is planned to go public in 2024. At the same time, the Honda: N brand concept car "e:NSUV sequence", which is planned to be launched in 2024, was launched in the world.