In 20 18, China's automobile industry generally operated smoothly. Affected by policy factors and macro-economy, production and sales were lower than expected at the beginning of the year. In this situation, in order to comply with the development trend of automobile intelligence, networking, electrification and enjoyment, Zotye Automobile keeps intensive investment in new products, new technologies and new businesses, lays out the future in advance and enhances the company's competitiveness.
Zotye Auto Annual Report shows that in 20 18, the company produced a total of 42,952 cars/kloc-0 and sold 54,844 cars/kloc-0. During the reporting period, the company achieved sales revenue of 1.47644395 yuan, total profit of 663.96 million yuan, and net profit attributable to shareholders of listed companies of 799.8868 million yuan.
Table 1: Overview of financial data of Zotye Automobile in 20 18.
20 18, zotye automobile continued its technological innovation and enhanced its core competitiveness. The company promotes the development of new technologies, new materials and core components, accelerates the research and development of intelligent technologies such as OTA technology, intelligent cockpit and automatic driving, realizes the innovation of intelligent network connection and driverless projects, and provides effective solutions for the field of intelligent travel. In the process of vehicle development, nearly a thousand effective national intellectual property patents have been formed. Zotye T700, T600, T500, T300, Z360 and other five models have successfully completed the declaration of the National Sixth Emission Announcement, which is the embodiment of Zotye Automobile's R&D level reaching a new level, and is also the determination of Zotye Automobile to actively respond to the State Council's "blue sky and white clouds defense war".
In terms of brand, the company has defined a five-year plan with "4 12 strategy" as the guide, "intelligent service" as the main line and "brand remodeling" as the goal, and comprehensively opened the road to brand promotion in the 3.0 era. According to the established plan, 20 18 is the first year of "brand remolding", 20 19-2020 is the deepening year of "brand remolding", and 202 1-2022 is the leading year of "brand remolding". Zotye Auto also won more than 65,438+00 corporate honors, such as "Top 30 Auto Industry in China", "2065,438+08 Big Country Brand Annual Summit", "China Influential Brand with Development Potential" and "Top 10 Innovative Brands in China", which opened a new era with the corporate image of the backbone of the auto industry.
Zotye Automobile realized the development direction of new energy vehicles earlier, and it was the first car enterprise in China to enter the field of new energy vehicles.
In terms of technology, after years of development, the company has built a strong comprehensive strength and industry influence in the field of new energy vehicles. At present, it has a complete ability to design, trial-produce, test and develop parts for new energy vehicles; Among them, the core components such as power battery management system, battery pack, motor controller and motor have initially completed independent research and development design, and gradually turned into independent research and development production.
It is understood that Zotye and Ford's network car joint venture company will adopt pure electric vehicles, and Zotye Z500EV will be the first model leased by network car operators and drivers. A large part of the daily expenditure of traditional fuel vehicles comes from fuel consumption expenditure. In contrast, the electricity bill for electric vehicles will be much lower. Especially for car owners, the average daily mileage far exceeds that of ordinary car owners, and the demand for operational economy is more prominent. Zotye Automobile launched a pure electric network car rental, which on the one hand reduced the initial investment of drivers engaged in the purchase of network cars, on the other hand increased the marginal income of drivers' average daily mileage, thus stimulating supply and increasing the vitality of the industry.
20 19 government work report puts forward "promoting the construction of charging and hydrogenation facilities". This is the first time that hydrogen energy has been written into the government work report, which is considered as a positive signal for the government to promote the development of hydrogen fuel cell vehicles.
Made in China 2025 proposes to further expand the operation scale of fuel cell vehicles, reaching the operation scale of 1 000 vehicles. By 2025, supporting infrastructure such as hydrogen production and hydrogenation will be basically improved, and fuel cell vehicles will realize regional small-scale operation, which will further promote the development of hydrogen fuel cells to a strategic height.
Relevant persons believe that in 20 19, the hydrogen fuel cell automobile industry is expected to formally implement the "Ten Cities and Thousand Cars" plan. By providing financial subsidies, it is planned to develop 10 cities every year in about three years, and put 1000 new energy vehicles in each city for demonstration operation. This means that 20 19 will be the first year of fuel cell commercialization, and in the field of new energy vehicles, the future will be equally divided with electric vehicles.
For hydrogen fuel cell vehicles, Zotye has already focused on the future and has reserved a series of forward-looking advanced technologies in advance. At this year's Shanghai Auto Show, Zotye Motor not only released four new pure electric vehicles, EZ500, ET450, E330 and ES330, but also launched its first mass-produced fuel cell vehicle E200 FCV, which is expected to be listed next year. Zotye E200 FCV hydrogen fuel cell model is a phased strategic achievement of Zotye Automobile in laying out hydrogen fuel cell vehicles, and it also reflects Zotye Automobile's strong technical reserves, giving investors full confidence in the future development of Zotye Automobile. (transferred from Jincai. com)