Personal entrepreneurship patent

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Alibaba (www.alibaba.com), a global B2B e-commerce advocate and pioneer headquartered in China, announced that its Chief Technology Officer (CTO) has been put in place. Born in Shanghai, Wu Jiong, the king of the world search engine and the inventor of Yahoo's search engine patent, is the third celebrity in the field of global Internet and international trade announced by Alibaba this year. He will lead the construction of Alibaba's e-commerce trading platform and truly realize online trading.

As a successful China model in Silicon Valley, Wu Jiong's decision influenced a large number of China elites in Silicon Valley to join Alibaba's R&D center in the United States. Wu Jiong said that Alibaba is the first in the world to propose the B2B e-commerce model, which is the pioneering work of the next generation Internet. This website with excellent international management team puts forward the goal of building the world's largest online trading platform, which is irresistible to any network technician. The realization of this grand goal provides a broad space for technology research and development, full of challenges. At present, Alibaba's R&D team in the United States has gathered technical elites from Oracle Bone Inscriptions, Yahoo, exciteνHome, Eloan and GetThere.com. Through the efforts of this international technical team, Alibaba will be able to launch a perfect online trading platform for the international trade community at the speed of the Internet era, so that Alibaba not only has first-class creativity and first-class service, but also has first-class technology and becomes the leader of B2B e-commerce on the Internet.

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Zhong Baoju, who was born as a Confucian, is elegant and charming, humorous in speech, gentle and kind in smile, cynical and occasionally reveals the unique wisdom of successful businessmen.

In the spacious and bright office of the general manager of Guangzhou Bao Dao Road Equipment Co., Ltd., my interview was relaxed and pleasant, full of tension and flexibility.

Zhong Baoju is a Hakka in Guangdong. As soon as the Cultural Revolution ended, that is, 1977, he became one of the few "lucky people" in that era and was admitted to the Education Department of South China Normal University to study psychology. During her college years, Zhong Baoju not only devoted herself to studying psychology, but also made full use of university resources and read widely. Once, the library teacher couldn't help asking him, "Aren't you going to take a professional course?" Because this teacher has been paying attention to Zhong Baoju for a long time, reading the books he read basically has nothing to do with professional courses. This experience is crucial to Zhong Baoju's life. On the one hand, Zhong Baoju developed excellent reading ability, on the other hand, she also built a relatively perfect knowledge structure system. All these laid a solid foundation for him to run a patent company later. Before graduating from college, a paper by Zhong Baoju caused a sensation. He is recognized by academic circles as the first person to write psychology into the study of ancient literature. That is to say, Zhong Baoju has deep theoretical research and practical experience in the design and construction of urban aesthetics and urban landscape during his college years.

1982 After graduating from university, Zhong Baoju entered Guangdong Academy of Fine Arts to teach. At that time, due to the low salary of teachers, the school actively encouraged faculty to set up enterprises on campus to increase teachers' income. At that time, the Academy of Fine Arts also established an art design company. Zhong Baoju's profound artistic accomplishment and increasingly exposed business operation ability make him useful in art design companies. He was appointed as the general manager of the company, which was established in 1987.

Zhong Baoju led his art design company and always walked in the forefront of reform and innovation. The company's performance has made great strides and gained a lot. At that time, in China, for the first time, Shang Chao rode the spring breeze of reform and opening up and swept the land of China crazily.

This strengthened Zhong Baoju's ambition to create miracles in the commercial field.

During this period, Zhong Baoju presided over the design of the landmark sculpture "Sheng" in Shantou Special Zone. This work is unanimously regarded by experts and the masses as a rare artistic masterpiece. This is another brilliant stroke in Zhong Baoju's artistic life.

Zhong Baoju has never studied sculpture, but his extraordinary achievements in sculpture art are also due to his extraordinary understanding and fighting spirit for decades.

In order to enrich the operation ability of her own enterprise and let her play a better role in future business, Zhong Baoju went to a military enterprise in Guangzhou as early as 1984 when she first went to Shang Chao. From 65438 to 0995, Zhong Baoju felt that she should study and accumulate knowledge and experience of enterprise management more deeply and systematically, so she resolutely left the art design company and went to a foreign-funded enterprise to engage in management work. Later, he also invested in the real estate industry. These experiences have injected fresh blood into Zhong Baoju's life experience and comprehensively improved his ability. In Zhong Baoju's words, "there is no discipline limitation for creative talents, and the key lies in learning."

1998, an accidental experience, opened the prelude of Zhong Baoju's entrepreneurial career specializing in patent technology inventions.

One night, when Zhong Baoju passed by the entrance of Guangdong Building, she saw several women crossing the fence on the side of the road and trying to cross the road. One of them is still holding a child. When Zhong Baoju saw this scene, her mood suddenly became restless. What dangerous things they have done for these women! But such a dangerous thing, some people are willing to take risks. What are the deep-seated reasons?

People may simply attribute all this to human quality, so the solution to the problem is to improve people's quality. Zhong Baoju looked up a lot of information, and he found that even professors in Tsinghua and Fudan had car accidents because of crossing the road. Combining her own psychological research experience, Zhong Baoju realized that crossing the road is not only a matter of a person's quality, but also an instinctive reflection of human nature. So, can we solve this problem from the perspective of human nature?

In this context, Zhong Baoju's patented invention, the movable and detachable pedestrian and vehicle passage device, was born. The pedestrian-vehicle traffic device takes the steel structure as the main frame, with vehicles driving above and people passing below. The driving pavement consists of prestressed concrete hollow or solid slab bridge and asphalt concrete pavement. The components are manufactured, standardized and modularized, and the installation and disassembly are extremely convenient.

This device is a new type of pedestrian and vehicle passage system different from zebra crossings, overpasses and tunnels, and it is the "third kind of pedestrian and vehicle passage". At present, there are two kinds of pedestrian and vehicle passages: one is zebra crossing, the other is overpass and underground passage. ) Zhongbaoju's patented technology will fundamentally solve the conflict between people and vehicles in modern cities, maximize the convenience for pedestrians and driving, truly achieve "people-oriented" and can replace most pedestrian overpasses and subways on standardized roads. It is the latest pedestrian crossing facility and method in the world in 2 1 century.

From 65438 to 0995, Zhong Baoju devoted all his energy to the technical research, market research and promotion of this patented technology. His wife, Chen, an outstanding social activist, a successful female entrepreneur who made waves in the times since she founded the clothing factory in the 1980s, and later joined the real estate industry, also put down her established career and joined her husband's career as a professional investor, and devoted all her efforts to Zhong Baoju's entrepreneurial dream.

Any patented invention must have a potential market and bring wealth. Patent inventions without market prospects are lifeless and meaningless. Zhong Baoju has traveled all over the country in recent years. He found that "urban diseases" caused by the contradiction between people and vehicles in modern cities are widespread in China. In addition, similar problems exist in Southeast Asian cities such as Bangkok and Jakarta. From this perspective, the market potential of his patented invention is huge. At present, there are 668 cities (including county-level cities) in China. If 30 of them are counted, the profit will reach 10 billion RMB in the first 10 year of the 20-year patent use period. And the longer you do it, the stronger your profitability. In addition, as far as foreign markets are concerned, this patented invention still has a broad market space.

From another angle, that is, compared with the existing crossing facilities, does Zhong Baoju's invention patent have a competitive advantage in cost? If not, this invention patent will not be accepted by the society, and its value will not be realized, let alone creating wealth. According to the Guangdong newspaper, combined with the evaluation provided by the urban construction department, the data obtained by Zhong Baoju shows that Zhong Baoju's patented device has more advantages in cost than overpasses and tunnels. This enables its patented invention to be pushed to the market and create wealth. Zhong Baoju is excited about this.

Since there is such a large market space, is it technically feasible? Patented inventions that cannot be marketized on the basis of the existing technical level cannot create value. Zhong Baoju consulted a large number of documents and got a positive answer. Because the main frame of the pedestrian and vehicle traffic device is steel structure, and the steel structure bridge, before 150 years, people can build a river railway iron bridge with a span of 140 meters for trains to pass through, which shows that this is a very mature technology. This has added considerable weight to Zhong Baoju's entrepreneurial success.

For more than five years, Zhong Baoju has always regarded patent invention as his lifelong career. At first, his project belonged to a military enterprise. Zhong Baoju put all his accumulated capital into the market operation of this patented invention.

In July 2002, Zhong Baoju registered and established Guangzhou Bao Dao Road Equipment Co., Ltd. in order to raise more social funds to participate in the marketing of its projects and make the project operation more standardized. Zhong Baoju's wife, Chen, is currently the chairman of the company, responsible for the company's financing and share expansion. Because of her years of social activities and her honest and pragmatic personality charm. Many investors are optimistic about their projects and joined the Bao Dao. When an investor saw the project, he immediately decided to invest100000 yuan. He didn't even need a receipt when he left. He asked why, and replied: First, he believed in Chairman Chen, and second, he was optimistic about the prospect of this project. In the process of Bao Dao's growth, there have been many such touching episodes. They inspired the Taoist priests to move forward more firmly towards the established goals again and again. Zhong Baoju has applied for a patent for this technology to the relevant state departments. From March 6th to May 6th, 2002, China National Intellectual Property Administration issued a notice of preliminary examination of invention patent to Zhong Baoju. The patent application published on April 25, 2003 shows that it has completed the whole invention and become a new pedestrian and vehicle traffic system. In order to realize the benign operation of Bao Dao Company, Bao Dao Company now has a special department engaged in a series of work such as patent application and approval, and constantly applies for new patents every year. This paves the way for the development of Bao Dao Company tomorrow. Zhong Baoju's ideal-to be the best patent company in China.

Now, Zhong Baoju, who has always been at the forefront of the trend of the times, is leading all Baodao people to create a model of China Patent Company. In his words, he entered the university in the most prestigious era of college students, became a university teacher in the most promising era of university teachers, and founded a patent company in today's most promising intellectual property economy. Every choice on the road of life embodies Zhong Baoju's extraordinary wisdom and courage. More than 1,800 days and nights, Zhong Baoju came strong all the way. After five years of research and development and cooperation with key universities in China, his invention patent has completed the technical construction drawing and decoration scheme of road and bridge engineering required for the implementation of this patent. The scientific and technological projects that accepted his patent in Guangzhou and Baodao Company have begun to promote their patents to developed cities at home and abroad.

Magma has been underground for hundreds of billions of years, only for the moment when it rushes out of the crust. Zhong Baoju and his Bao Dao company have gone through more than five years of arduous basic work, and the harvest time is not far away. Zhong Baoju's patented invention has brought progress to the society and created wealth for the people of Bao Dao. We are looking forward to that wonderful tomorrow.

postscript

The invention of container changed the way of goods transportation all over the world and wrote a magnificent chapter in the history of world transportation. The invention of the device for passing people and vehicles will surely write an equally moving movement in the process of urbanization development of human society. Mr. Zhong Baoju sincerely invites people of insight from all walks of life to join the market operation of this patented invention and share the hope of tomorrow.

3333333333333333333333333333333333 3333333333 3333333333 333333333 3333333333333 333333333333333 333333333333333 333333333333333333 333333333333333 333 33333333333333333333333 If you want to do your own thing through the invention patent.

Chen Cheng's entrepreneurial role model, hehe.

How to start a business correctly? Chen Cheng recommended a 5W formula summarized by himself:

Which+what+who+where+when (industry+product+know yourself+region+opportunity)

Chen Cheng said: "To improve the success rate of entrepreneurship, the most important thing is to choose projects! If the project is not selected well, it is tantamount to going in the opposite direction.

Half of the projects were selected, but the manufacturer fell down and put himself in; Choose a project with no potential, but after a busy year, I found that I can only break even; Choosing the liar project is even more frustrating, and you can't turn over in ten years. "

Chen Cheng (pseudonym) 10 years ago went to Beijing to study alone, but the strong academic atmosphere in Tsinghua campus could not stop his entrepreneurial impulse. Since his sophomore year, Chen Cheng has sold popsicles, newspapers, software, chargers, adult products, opened restaurants and Internet cafes, and done many technical projects ... Now he is on the road to his 20th venture, and finally he has successfully obtained the investment of a Hong Kong group company to promote his patented invention during his master's degree. Looking back on the entrepreneurial process, Chen Cheng can't help feeling a lot. ...

1. Which (select industry)

Many people often only know how to choose products. In fact, the first choice is the industry! If you choose 1985 to sell electrical appliances, 1988 to buy stocks, 1990 to sell computers, 1995 to join the expressway, 1997 to choose the decoration industry and invest in real estate in 2000 .. then you don't have to work hard or be smart.

When choosing an industry, you must choose the one with good growth, who will make a fortune in the future and be the first to eat crabs. Friends who are starting a business or preparing to start a business, please ask yourself a few more questions: Does your chosen industry have potential? Is it in line with national policies? Is it the future trend?

Example: In my freshman year, I spent five months choosing an address and opening an Internet cafe. As soon as the internet cafe opened, the business was booming. After a rough calculation, I can recover the cost within three months at most. Unfortunately, after a while, all the Internet cafes in Beijing closed down, and I always lost tens of thousands of dollars in rent, decoration, machine depreciation and interpersonal money. ...

2. What (choose products)

To choose a good industry, we must choose the products that everyone cares about most. Is this product industrial or civilian? Is the advantage of the product price or function? Is the product certified by the national authority?

……

There are too many questions about products waiting for every entrepreneur to answer.

Example: During the summer vacation of my junior year, I selected a patented product-15 minute fast charger from twenty products. This product has been discontinued due to poor sales, and there are still more than 1000 in the warehouse, so I borrowed 17000 from my living expenses of 3000 yuan, and bought this product, hoping to distribute it exclusively! This product doesn't sell well in the market because of its poor design, but it was invented by several doctors in Tsinghua, so it is easily recognized by consumers. Moreover, its performance is quite special, and it is a very different product-an ordinary charger takes 15 hours to fully charge, even if it takes 2 hours to charge quickly, but it only takes 15 minutes to fully charge! So I bought all the goods from the warehouse. When I sold them, the price doubled, but it was still very cheap. In one semester's spare time, I sold 722 yuan and earned 10000 yuan.

3. Who (knows yourself)

Know yourself and know yourself, and you will win every battle. The first three steps are just to help you "know each other", and more importantly, the last three steps are "bosom friends".

In our entrepreneurial process, rational people should first ask themselves a question, "Who am I?" "Who am I?" This is the name of a movie by Jackie Chan. In the process of starting a business, you must also pay attention to: Who am I? what would i like to do ? What am I suitable for? What am I good at? What resources do I have? How much can I bear when the pressure comes? What the hell do I want?

Example: Bill, who just went to college, chose a good industry-computer, a good product-DOS software, and a good company-he resolutely dropped out of school and started a company! As a result, he soon became the richest man in the world: Bill Gates.

4. Where (region)

As an entrepreneur, "geographical location" is very important. Raw materials, market, labor and land price should be considered when operating factories, and people flow and store size should be considered when operating snack bars.

Example: I used to run an Internet cafe. I chose a place near north beach Bridge, surrounded by eight private colleges and universities. There are more students surfing the Internet than attending classes in school. The three Internet cafes that have been opened locally are bursting with popularity, and the total amount is far from saturated. The venue is on the second floor, and the first floor is a ballroom and restaurant. This restaurant is cheap and delicious, and it can provide high-quality and low-cost services to Internet surfers. We can get a commission of 15%. Internet cafes have been full every day since they opened. There is also a rooftop on the second floor. I put on a rear projection TV and played VCD for free. Every day, more than 20 people queue up to surf the Internet while watching VCD.

Example 2: My classmate's father contracted a 2000-square-meter shopping mall, but the business was not good. Please let me ask him. After reading it, I told him that it was the seven trees at the door. These seven trees made consumers feel that the address of the shopping mall was bad ... Later, he managed to cut down these seven trees, and the sales in that month increased by 20%.

5. When (opportunity)

Van Gogh was a prophet, and his paintings were beyond his time, so he was not accepted by society all his life. It was not until many years after his death that his paintings became the most precious treasure in the world-this was the result of too many leading times.

When the German tanks rushed to the Polish capital, they were attacked by cavalry wielding sabers, and the Polish cavalry soon fell-this was the result of falling behind too many times.

Just in time! (This is the moment! )

When you see the right time, do it boldly! Timing, sometimes just a minute's hesitation, an hour's delay and a day's wandering will make you lose a lot of wealth!

Example: I always wanted to open a bar when I was in the second semester of senior high school. I chose the address, did research, selected products, read all kinds of related books, checked all kinds of data, and asked everyone around me for advice. By the time I really started preparing, someone had robbed me. Later, the business of that bar was extremely hot. I didn't know until I asked. The residents nearby had long hoped for a bar for everyone to relax and entertain, and I immediately regretted it.