How to win the trust of global consumers by decrypting Rifeng PPR water pipes?

Rifeng Pipe, which is famous for its 50-year operation, has won wide recognition and trust from users all over the world for its excellent quality and good reputation, and has sold well in more than 0 countries and regions at home and abroad, becoming a global leading brand of new pipelines.

Insist on scientific research and innovation, and build the standard of pipeline industry.

Rifeng Pipe can stand out from the fierce competition in the pipe industry, which is inseparable from its long-term independent innovation spirit. It is understood that Rifeng Pipe, as a pioneer in innovative research and development of new plastic pipes in China, not only has a strong scientific research team represented by Dr. Li, an expert with special allowance from the State Council, but also has invested heavily in building a national enterprise technology center, a Guangdong composite pipeline system engineering technology research and development center, a Guangdong key enterprise laboratory and a new pipeline research institute, and other technological innovation platforms. Scientific research strength is not only far ahead of domestic counterparts, but also at the leading level in the world!

According to the relevant person in charge of Rifeng Management, up to now, the research team of Rifeng Management has been invited to participate in more than 20 national, provincial and municipal scientific research projects. With the joint efforts of Qi Xin, the company's scientific researchers, Rifeng Management not only successfully completed these arduous scientific research tasks, but also helped the company win nearly 20 patent awards and science and technology awards at all levels, and authorized more than 500 patents! What is particularly commendable is that Rifeng Management has also taken the lead in compiling as many as 19 national and industry standards, and spared no effort to promote the development of the industry!

Product quality is king, creating high-quality reputation.

As we all know, "Rifeng Pipe can be used for 50 years" resounded throughout the country and became the first choice brand for many consumers to buy pipeline products. However, for Rifeng Pipe, a world-renowned strength brand, it is one of the important reasons for its success over the years to create various high-quality pipe products through independent innovation!

According to the data, Rifeng Pipe has formed a pipe product system with PPR pipe, floor heating pipe and PVC pipe as the core, which has been widely used by users in many fields such as construction, industry and agriculture. Especially for the building water supply pipe products closely related to ordinary consumers, Rifeng Pipe has developed PPR Kangju series, PPR hardcover series, PPR double-layer series and PPR ceramic core antibacterial pipe by virtue of its strong R&D and innovative strength, which fully meets the needs of users with different consumer preferences.

At the same time, as an important new pipe standard maker in China, Rifeng's strict requirements for product quality are also praised by the industry. Take the PPR water supply pipe as an example. As the most widely used water supply pipe in the domestic home improvement field, Rifeng PPR water supply pipe products not only adopt the wall thickness design exceeding the national standard, but also insist on using 65,438+0,000% imported food-grade raw materials for production. All products have undergone the triple strict inspection of raw materials, online products and finished products, and have been carefully inspected at all levels to ensure that consumers can obtain assured pipe products far exceeding the industry standard.

Although this has increased the manufacturing cost, Rifeng Tube, as the "leader" of China's pipeline industry, has been adhering to the craftsman spirit for more than 20 years, taking providing consumers with reliable products that can be used for 50 years as its own responsibility, which not only won the respect of consumers. At the same time, Rifeng Tube's strict products have also promoted the continuous improvement of the overall quality of China tube industry.

At present, the high quality of Rifeng tube products has also been widely recognized by developed countries in Europe and America. It is understood that Rifeng Tube has passed more than 60 international certifications such as NSF in the United States and SKZ in Germany, and its products sell well in more than 0/00 countries and regions around the world!

"Double Quality Assurance" innovative service mode, achieving "double harvest" in word-of-mouth and sales.

In addition to investing a lot of manpower and material resources in product R&D and innovation, Rifeng Management also strives for perfection in the innovation of supporting service system norms. According to reports, as early as 2002, Rifeng took the lead in providing users with a full set of professional services such as free water pressure test and pipeline inspection and acceptance, and took the lead in specialization and standardization in the pipeline industry in China.

After entering 20 15, rifeng tube upgraded and launched a brand-new service model of "product+service" on the basis of the original service system. This service mainly provides customers with "one-on-one" professional services such as product authenticity inquiry, pipeline water pressure detection, pipeline installation and acceptance, pipeline drawing shooting and preservation, and provides 50-year product warranty and welding for users who pass the acceptance.

With the development and maturity of the pipe industry in recent years, the market has changed from simple product competition to "product+service" parallel competition. The high-quality, humanized and differentiated service experience initiated by "Rifeng Security Guard" not only successfully distinguishes Rifeng Guan's high-end brand image from other homogeneous brands, but also effectively enhances its market competitiveness and industry influence, and successfully obtains a "double harvest" in word of mouth and sales!

Nowadays, it is precisely because of the long-term innovative spirit and the attitude of pursuing the ultimate from product to service that Rifeng Pipe has won the love and respect from all walks of life around the world and is worthy of the name of the top ten water pipe brands. The author believes that in the future journey, Rifeng Pipe, the pioneer of China's new pipeline industry and the main maker of national standards for new pipes, will surely create one amazing miracle after another!