What should gynecological medical agents do? Detailed? 0? three

The market of gynecological drugs is also growing, on the one hand, it stems from women's attention to their own health and the change of people's concepts. As the saying goes, "a woman's money is best earned", and we can realize this by watching the establishment of more and more professional women's hospitals. Therefore, it has a good development prospect as a gynecological pharmaceutical preparation. First of all, we must plan the product line. It depends on your own situation, such as the agent product line of an enterprise. There are many kinds of drugs, including antibiotics, cardiovascular drugs, nutritional drugs, tumor drugs and so on. And there are many small categories in the big category. I don't want to do anything, and I won't do it well in the end, but the agency rights of some products will be taken back by the manufacturers. Secondly, collect information about new drugs. It is certain to attend several national medical conferences a year. At present, some manufacturers will invite investment in advance for the new drugs under study (generally referring to the new drugs that will be listed soon), take these materials back to sort out, choose products that are more suitable for their product lines, establish databases (especially the level of new drugs, patent types, special dosage forms, high quality and good price, and products that are priced separately must be analyzed), and communicate with manufacturers in advance. As soon as the products come out, people will naturally think of you, and the cost is high. Third, pay attention to provincial agents. Every province has a group of bosses who make good products. They have one or several major products in their hands, all of which are the agency rights of a province. All of them have a good social background, a good relationship with the health system and strong financial strength. Now there are a group of local agents who follow him, specializing in new specific drugs, so let the following product managers blindly find exclusive products, not all products are made at a push. For example, two kinds of tumor drugs, urinary poly-acid peptide injection 365 yuan/tablet patent drug, boanmycin hydrochloride injection 1 156 yuan/tablet new drug, are all agents of boanmycin, and they are often pressed for goods and cannot be sold. In the final analysis, products are divorced from the clinical market, so provincial agents and their product managers are required to know their own knowledge of clinical medication, not to innovate blindly, but also to establish a good reputation. Fourth, bosses and product managers should learn to communicate and cooperate. Especially for the national general agent and provincial agent, the boss should have a good upper-level relationship with his own production bureau, but he should also understand the clinic. The product manager should plan the product line, do a good job in market research, analyze competing products, maintain VIP experts in the province, pay attention to the frontier knowledge of medicine, and combine each new product with the clinical market. If it is a provincial agent, it is best to find a senior representative with three to four years of working experience in a foreign company, or someone who has worked in a hospital, has a medical background and understands the development trend of medicine. The product manager and the boss are complementary, the boss has resources and courage, and the product manager has professional knowledge. This combination will succeed. The principle of gynecological medical agent is basically the same as other medical agents. No matter what the difference between drugs is, some methods and techniques of agency are universal. This article is provided by biomedical dictionary.