Volunteer clothing is not for sale. The uniforms of staff and technical officials are very similar. At first glance, they are both red and black. The red color is taken from the rising sun and rays of light in Beijing in winter. It is a symbol of warmth and hope and reflects the enthusiasm and dedication of Olympic staff and technical officials. Spirit. The dark colors of the two types of clothes are actually not the same color. The staff's clothes are ink, which means hard work, while the technical officers' clothes are Great Wall gray.
Show fairness and objectivity. The volunteers' clothing is more lively, with blue and white, sky blue representing youthful vitality, and auspicious snow white symbolizing auspicious snow heralding a good harvest. The landscape graphics amplify the elements of the Great Wall, and the dynamic composition of the diagonal lines presents a continuous flowing jump and an enterprising and upward visual meaning. In addition to the flowery design, the craftsmanship is also very particular. The fabric is a layered composite fabric combined with high-performance membrane materials, which is light and comfortable.
Elastic, windproof and warm while being waterproof, breathable and antibacterial. The removal of the inner part is a domestic patented technology. The multi-layer structure of the new thermal insulation sheet has been improved according to the use environment of the Winter Olympics to meet the needs of warmth in cold environments. The details of the clothes are also really user-friendly. The materials can be counted on the fingertips, which is convenient for playing with mobile phones. The invisible storage pockets at the back can be easily transplanted.
Meaning:
The visual design of the Winter Olympics uniforms comes from traditional Chinese landscape paintings and the "mountain shape of the competition area" in the core graphics of the Winter Olympics, reflecting the natural landscape during the Winter Olympics. and the aesthetic characteristics of Chinese landscape painting. There are three types of uniforms for the 2022 Beijing Winter Olympics, namely staff uniforms, technical official uniforms and volunteer uniforms.
Winter Olympics uniforms not only meet specific functional needs such as distinguishing groups, keeping warm and resisting cold, but are also an important part of the image and landscape design of the Winter Olympics.