What is trademark transfer?

Trademark transfer is the act that a trademark registrant assigns, sells or transfers a registered trademark owned and used by others. Where a registered trademark is transferred, the transferor and the transferee shall, within 6 months after the transfer, apply to the competent trademark authority for transfer registration or evaluate the price. Some countries stipulate that the transfer of trademarks should be transferred together with enterprises. China does not stipulate that the trademark is transferred with the enterprise, but stipulates that the transferee should guarantee the quality of the goods using the transferred trademark. Trademarks can also be used as investment to buy stocks at a fixed price.