What's the difference between domestic tires?

In fact, domestic tires are not as bad as everyone thinks. Many people don't choose to buy domestic tires because they are worried about quality problems. It is understood that many domestic studies show that the quality of domestic tires is not worse than that of imported tires, and the carcass strength and pattern design are well done. In theory, domestic tires do not lose foreign tires. Then why do car owners still prefer foreign tires? Let's have a look.

What is the difference between domestic tires and lack of brand awareness?

The quality of tires is related to the life safety of consumers, so people will pay great attention to brand reputation when choosing tires. Without knowing the specific quality of tires, they will naturally prefer foreign tires with high visibility. If we can improve the popularity of domestic tires, it will greatly enhance the credibility and influence of domestic tires in the eyes of consumers, and also shorten the gap with imported tires in popularity.

What is the difference between domestic tires and poor sales channels?

Please think back, when you walk on the street, do you see more imported tire shops or more domestic tire shops? Not surprisingly, the answer should be the former. The exposure of domestic tire brands is relatively low. For some consumers who are willing to choose domestic tires, only some small agencies or online stores can buy them. The lack of sales channels makes it impossible for domestic tires to establish a mature and complete communication bridge with consumers. Even if the tires are made well, it is difficult to increase sales.

What's the difference between domestic tires and patented technology?

In the fierce market competition, brands certainly hope that their products can occupy the market, and the weapon that can make brands stand out is exclusive patented technology. In terms of quality, domestic tires are not worse than imported tires, which depends on domestic rubber technology. However, the tire manufacturing process is extremely complicated, and the rubber process is different from the tire process. At present, it is difficult for domestic tires to break the monopoly of imported tires on patented technology. Only by finding ways to make up for this shortcoming can domestic tires get rid of the title of "the worst tire".

Although the quality of domestic tires is not necessarily the best, they are not defined as "the worst tires". For our domestic brands, only by seizing every opportunity and breaking through many obstacles can we usher in better development!

The market is risky, so choose carefully! This article is for reference only, not as a basis for trading.