(2) Each click gives the price according to different systems of each keyword, and customers can also modify the price according to their own needs. If multiple websites bid on a keyword at the same time, the search results will be sorted according to the bidding level of each click.
There is no limit to the number of keywords that each user can submit. No matter how many keywords are submitted, they will be charged according to the actual effective clicks of the website.
Customers can add or delete keywords for free at any time.
(3) Advertising time is not limited. If the advance payment is not used up in the current year, it can continue to be used in the future, and there is no restriction on this.
When the advance payment is used up, it can be renewed, and the minimum renewal amount is 1000 yuan.
Professional Service Fee Description Professional Service Fee 600 yuan/year, we will provide you with four professional services: consultation, account opening, management and keyword access report.
According to the business of enterprise customers, consulting service helps customers choose at least 30 most suitable "product keywords", management service helps enterprise customers write descriptions of websites and webpages (webpages corresponding to each "product keyword"), and account opening service registers "bidding ranking" accounts for enterprise customers. Fill in the details and contact information of enterprise customers. The reporting service helps enterprise customers adjust the position of each "product keyword" in search results, the number of visitors to each "product keyword" and the geographical origin of visitors. Keyword management system-The company can adjust the set keywords at will by managing the keyword system, including keyword price, keyword name, keyword ranking and keyword webpage description.
You can also know the current consumption of each keyword and the access of keywords.
Through the understanding of the current keyword situation, you can determine more valuable keywords (that is, keywords with high traffic) and delete other keywords that you think are inappropriate.
○ Baidu statistical report-Baidu's statistical report service provides the company with enterprise consumption statistics in any period.
Here, enterprises can conveniently inquire about the consumption of XX days in XX years and XX months, as well as the consumption of each word.
This information helps enterprises to understand the effect of advertising and the network traffic it brings, and control the investment cost of advertising.
These are incomparable to traditional advertisements.
○ Set the maximum daily consumption-in order to control the promotion budget, the company can set the maximum daily consumption. This function allows the company to control the advertising investment in a single day, and when the consumption reaches the value set by the company, no advertising expenses will be deducted.
○ Automatic bidding function-enterprises only need to set the highest price of a keyword, that is, the highest access price of this keyword, that is, the actual access price of this keyword will not exceed this highest price.
Then, the bidding ranking system will automatically choose the most suitable position for the keyword according to the set highest price, and the actual access price of the keyword is only 1 cent higher than the next bidding.
○ Setting promotion area-Baidu background service provides the company with the function of setting regional delivery. This function allows companies to place advertisements in the required markets. For example, the main market of the enterprise is in Henan, and other provinces do not involve the company's business, so Baidu advertisements can only be placed in Henan, and other regions can't see the company's advertisements.
There are 36 provinces in the background for customers to choose freely.