Backstage technical services: On the basis of Taobao's open platform, enterprises provide software products on demand, thus completing the system docking between traditional enterprise information platform and Taobao e-commerce platform, and helping Taobao merchants to seamlessly and efficiently complete the integrated management of traditional commerce and e-commerce such as invoicing, logistics and supply chain.
Vertical distribution service: give full play to the advantages of enterprise products and integrate the sales ability of mature online sellers. The distribution platform allows enterprises to quickly lay network distribution channels at a very low cost, making channel management efficient and convenient. The main functions include: dealer recruitment, price management, inventory synchronization, order management and so on.
Provide merchant tools: Taobao and third-party partners jointly develop seller tools that meet the needs of Taobao merchants' store management. As a part of Taobao users' background functions, such as baby management, order management, inventory management, traffic statistics, etc. , Taobao will provide partners with corresponding open interfaces, and be equipped with professional operation and product teams to work with partners to tap user needs and provide operational support.
Logistics service: Taobao merchant logistics provides high-quality, rich and platform-guaranteed logistics services for Taobao sellers through cooperation with logistics companies. The merchant logistics platform has provided many products such as recommended logistics, cash on delivery, limited delivery, sample distribution, etc. Among them, cash on delivery has expanded the payment methods of buyers and has been recognized by more and more buyers. By integrating the operational capabilities of various logistics companies, the logistics platform has covered more than 90% of the country.
Market research: Taobao opens up the underlying transaction data of Taobao trading platform for many years, introduces market research institutions, and integrates Taobao data and non-Taobao data in combination with its long-term experience in the consumer goods industry to provide rich market research and consulting services for brand enterprises to develop e-commerce business, such as strategy research, market positioning, product positioning, consumer research, channel research, etc. And help brand enterprises answer various questions raised in the initial stage of entering e-commerce.
Marketing service: By providing some marketing tools, we can provide merchants with a variety of marketing methods and channels to choose from, such as full delivery, matching delivery and other services that Taobao merchants have already used. Help enterprises improve and increase sales.