C2C: E-commerce among consumers.
There is no clear boundary between sellers and buyers. Sellers can be buyers, and buyers can also be sellers.
By providing an online trading platform for buyers and sellers, sellers can take the initiative to provide online auction of goods, and buyers can choose their own goods for bidding.
Typical domestic cases: Taobao, Mushroom Street, etc.
B2C: E-commerce between enterprises and consumers.
Enterprises sell through self-built platforms or by opening stores on third-party platforms.
Typical domestic cases: JD.COM, Tmall, Vipshop, etc.
B2B: E-commerce between enterprises.
B2B is the most widely used and valuable form of e-commerce. Enterprises can use the Internet or other networks to find the best partner for each transaction and complete all transactions from ordering to settlement.
Typical domestic cases: HC Network, Alibaba, etc.
O2O: E-commerce between offline commerce and Internet.
Offline services can attract customers online, consumers can use online screening services, and transactions can be settled online, which will soon reach scale.
Typical domestic cases: my melody, Meituan, etc.
There are many other types of e-commerce models, such as C2B and Bob, but they are not common in daily life.