Xinyue Live is a platform dedicated to live games, with many well-known anchors and fans. In order to enhance the brand image and attract more users, Xinyue Live announced its name change to Heart Encounter Live on June 26th, 2023.
The new name of "Heart meets Live" means to meet exciting people and things in the live broadcast, which reflects the interactivity and interest of the platform. Heart Live also said that it will continue to provide users with high-quality game content and services to create a live broadcast community with temperature.