one
introduce
We are about to enter the society, and the living space has quietly changed from small to large. In this era where opportunities and challenges coexist, strong hands are like forests. Once you lose your goal, it's like a ship sailing in the vast sea being caught in a storm, losing its direction and unable to reach the other side. A clear goal is like a lighthouse standing in the dark, guiding us to success. We should plan our careers well. I have goals in my work and life, so that I can live a full and meaningful life every day!
second
Self - analysis
Through the understanding and evaluation of teachers, friends, family members and themselves, make the following self-analysis:
1. Personal characteristics
At work-self-conscious, positive, enthusiastic and diligent.
Ideologically, I like to analyze problems with rational thinking, and I can make an independent and accurate analysis of a viewpoint or form beyond ordinary people.
Personality-lively, cheerful, approachable, compassionate, honest, respect for the elderly and love for the young, like group life.
Behavior-put what you think into practice, give full play to your imagination, and don't be a visionary.
2. Career interests
From the evaluation and analysis report, I can draw such a conclusion: I am suitable for free-spirited work, flexible and directional, and full of passion and love for challenging work. Pay attention to teamwork and be good at finding problems.
3. Professional ability
Personally, I have a strong adaptability to things, a responsible heart and a correct attitude towards my work. There is a psychological quality of being surprised but not chaotic about things themselves.
4. Professional values
In this society full of institutions and fierce competition, I personally think that my professional value cannot be completely positioned in sales, but more in marketing. Constant learning is the basic guarantee for my survival in society. For career choice, I will stick to the principle that I have a high position if I have the ability! At the same time, I will also consider the distance between my work and my goals and ideals.
Step 5: Ability
1' s ability advantages-strong judgment, team spirit, creative problem solving, courage to explore, strong independence, courage to overcome difficulties, strong communication skills and self-discipline.
2. Ability disadvantage-I don't like to do things in the traditional way. Once I have my own ideas or opinions, I will carry them through. I don't like being persuaded by others. Sometimes I follow my own ideas and go my own way.
6. Self-confidence assessment
"three"
occupational analysis
1. Family environment analysis: Parents' jobs are unstable, sometimes they have jobs and sometimes they don't, so their income is unstable. Although the family's economic ability is not rich and can maintain a normal life, the family atmosphere is very warm.
2. Analysis of school environment
My school is Shaanxi Bank, which is a provincial key middle school. Although the living environment is average, the teaching facilities are relatively advanced. Although my major in marketing is not the best in the school, it is a newly upgraded major, and the major is also newly opened, but the teachers are superior.
3. Social environment analysis
At present, the number of college graduates in China is gradually increasing and the demand is gradually saturated, but there is still a shortage of skilled talents. In the era of competition, strength comes first, and secondary vocational students can just make up for the shortage of skilled talents. However, the impact of the financial crisis has led to a poor employment environment.
4. Occupational environment analysis
Due to the shortage of senior technicians, mastering a skill is also our advantage, especially for marketers. Although marketers are everywhere, there are very few who really understand, understand and do well. This also provides conditions for our secondary vocational students. There is someone outside, and there is a day behind. You can't relax completely, but you should also strictly demand yourself to study more.
four
Career orientation
Combining the previous self-analysis and career analysis, I have reached the following conclusions.
1. Career goals
According to my professional interest and personal ability, my goal is to become a sales elite through my own efforts.
2. Career development path
Starting from the lowest promotion-to the sales supervisor-to the sales elite.
five
Plan implementation plan
1. Initial stage of entering society: 2009-20 1 1 year.
1 "Learn to master promotion skills and strengthen marketing knowledge.
2. Strengthen your own culture and learn books on marketing.
3) Obtain relevant marketing certificates.
4) Accumulate social experience
2. Based on the society: 20 12-20 17
1 "While working, I use my spare time to study hard, improve my academic qualifications and reach a college diploma.
2) Go to other places to study sales and language-related knowledge, and continue further study.
3. Make continuous progress on the basis of becoming a sales elite.
3. Long-term plan
1 "after work, I keep learning all kinds of knowledge, improve my ability to do things, increase all kinds of knowledge and learn from more people, especially my customers.
2. Work hard and actively seek promotion opportunities.
3 "Take the essence of others' style and discard its dross", so as to improve one's moral cultivation.
4 "The body is the capital of the revolution. So outside of work, we should keep exercising.
5. Establish a good social circle and keep in touch with people you think you can associate with. But we should be sincere.
6) Learn from the team members who lead me.
7 "Exercise your innovative ability, be brave in exploration, and ask yourself why.
8 "Summarize more at work and check yourself more.
9. Speak your mind and listen to others' opinions and suggestions.
10 "Take an active part in more beneficial training activities (such as lectures by marketers).
six
Assessment adjustment
Everything in the world is changing, as the saying goes: plans can't keep up with changes. Therefore, I want to make some risk predictions for my career planning. If I can't finish the above plan as planned, I will have the following development path:
1 "Do a job first and accumulate some experience and funds.
Ask your friends to help you find a more suitable job.
3) Learn some skills and knowledge of other majors.
4 "Do a planned test on your ability, etc.
Concluding remarks
At different times, I will make timely adjustments to my plan, insist on making a self-assessment once a year, a self-examination once a month and a summary once a day, and make some better adjustments according to the actual situation to adapt to the ever-changing social changes.
Model essay on personal career development planning of salespeople (2)
Training requirements of marketing education specialty
Marketing education majors train senior applied professionals who have a solid theoretical foundation of tourism management and service, grasp the practical operation ability of travel agencies, star-rated hotels and other tourism enterprises, master educational theories and methods, have strong practical ability and high comprehensive quality, can engage in service and management work in travel agencies, star-rated hotels, tourism administrative departments and related tourism enterprises, and can engage in "integrated" teaching in secondary and higher vocational and technical schools. After passing the study, they are awarded a bachelor's degree in management.
Main courses of marketing education specialty
Microeconomics, macroeconomics, management, management information system, statistics, accounting, financial management, marketing, economic law, consumer behavior, international marketing, market research and prediction.
Employment prospect of marketing education major
Marketing is more and more popular with people, and its employment prospects are broad. Graduates can engage in teaching, marketing management and other aspects in secondary and higher vocational schools, enterprises and institutions and government departments.
Employment direction of marketing education major
Graduates majoring in marketing education can engage in teaching and marketing management in secondary and higher vocational schools, enterprises, institutions and government departments. Marketing education majors can be engaged in the following positions: sales manager, marketing specialist, sales representative, course consultant, sales supervisor, marketing director, regional sales manager, marketing supervisor, sales director, marketing manager, marketing manager and education consultant.
Basic quality of graduates majoring in marketing education
1, master the basic theories and knowledge of management, economics and modern marketing;
2. Master the qualitative and quantitative analysis methods of marketing;
3. Strong language and writing skills, interpersonal communication skills and basic ability to analyze and solve practical marketing problems;
4. Familiar with China's marketing principles, policies and regulations, and understand international marketing practices and rules;
5. Understand the theoretical frontier and development trend of this discipline;
6. Master the basic methods of literature retrieval and information inquiry, and have certain scientific research and practical work ability.
Four-year Planning of Marketing Education University
When you first enter the university, you should establish a correct concept of career planning, plan your career well as a freshman, and don't take detours from the beginning.
freshman year
The learning environment in a university is very different from that in a middle school, so if you want to be an excellent college student, you have to adapt yourself to the university. Taking every required course is the first condition, such as English, which is really important. It is hard to imagine that a person who doesn't know the language widely used in the world can make a difference in his future work. But in fact, I am really poor in this respect, which is the least I can do in my freshman study, because mastering more tools will give me more living space. The characteristic of college classes is that the progress of courses is amazing, so self-study has become an indispensable means of learning.
I try to preview the tasks of the day every day, review them in time after class, finish the homework assigned by the teacher on time, and do every step in a down-to-earth manner. At the same time, I participated in many practical activities in schools and colleges because the course tasks were not heavy and I had more spare time in my freshman year, so I got different degrees of exercise and improved my ability. I also often communicate with teachers and classmates and seniors who entered the university earlier than me, asking about their studies and future employment. In a word, I have changed some habits of studying and living since my freshman year, and I am familiar with the characteristics of the university and adapted to the learning environment of the university. At the same time, I have a preliminary understanding of my related occupations, and I have also handled the question of whether to change my major or not and whether to take a second degree. Personally, I think freshman is a probation period. The main task is to adapt to the learning environment of the university, learn every required course well, lay a good foundation, and expand and extend in interpersonal communication, social practice and scientific research.
Second year of college
Learn everything first. Without a solid professional foundation, even if I have the courage to be the first in the world, it is difficult to achieve great things, so I can't relax my study at any time, even in my sophomore year. Learning is still the main task. After I have a basic understanding of this major, I will step up my efforts and go forward bravely. In my sophomore year, I should use my professional knowledge flexibly, from ignorance to understanding, from familiarity to mastery. Practical ability is the eternal soul of information engineering, so sophomore wants to contact the laboratory, accumulate relevant experience and increase knowledge. At the same time, this year I will focus on improving my basic quality and exercise my various abilities by participating in student unions or group organizations. At the same time, I will test my knowledge and skills, start to try part-time social practice activities, persevere, be able to engage in work related to my future career or major for a long time in my spare time, improve my sense of responsibility, initiative and anti-frustration ability, enhance my oral English ability, enhance my computer application ability, and pass the English computer-related certificate examination, and start to selectively minor in other majors to enrich myself. This is a platform for your own future, which can only be completed by your own persistence and unremitting efforts. I don't have the chic of playing the flute every night, nor the romance of spending the moon. I only have the persistence of "clothes are getting wider without regret, and I am haggard for Iraq", but I live a full life. Sophomore is a hard year. There is a long way to go in Xiu Yuan, and I will go up and down.
Third year of college
As I approach my senior year, the first question is whether I am facing further studies or employment. I plan to take the postgraduate entrance examination, so I should learn more professional knowledge, expand my English vocabulary and make all the preparations before the postgraduate entrance examination. The other way is employment. This requires me to concentrate on improving my job hunting skills and collecting company information. When writing professional academic articles, boldly put forward your own opinions, and at the same time exercise your ability and creativity to solve problems independently. Participate in activities related to your major, exchange job hunting experience with your classmates, and understand the channels for collecting work information. You can also ask teachers and some graduates some questions about job hunting. If you still want to study abroad, you have to contact more study consultants, participate in a series of study abroad activities, prepare for TOEFL and gre, pay attention to the information of study abroad exams, and learn about the general situation from relevant education departments.
In the previous three years, I made the same request for myself: 1, read a book every week, which can be inspirational, literary, economic, political, military and other books, absorb all kinds of nutrients, log on to some academic websites of information engineering regularly, and understand the frontier of current social information engineering science. Don't forget the mastery and proficiency of English words and spoken English every week. 3. Take the computer as a resource, and learn to use the network resources to enrich yourself and learn and master new knowledge.
Senior year of college
There is no end to learning, but I think systematic learning is over in junior year. When you are a senior, you should first test whether your established professional requirements are clear and whether your preparation for the first three years of college is sufficient. Then, after graduation, I began to apply for jobs, actively participated in various recruitment activities, tested my accumulation and preparation in practical activities, and made timely adjustments and supplements. In addition, we should not forget the acquisition of knowledge and pay attention to news reports. It is necessary to increase practice. I will seize every opportunity to exercise myself, strive to adapt to the social competition mechanism as soon as possible, and strive to stand out from the competition.
The conclusion of career planning
The one-semester career planning course is coming to an end. Teacher Zhou asked me to make a profound and clear plan for my future. I suddenly know what I want to do and what kind of person I want to be in a very short time. Although I am just an ordinary girl in an ordinary family now, I will carry the sentence that I have kept in my heart since I was a child: Only after suffering can you become a master.
Analysis on the employment direction of marketing education major;
Graduates majoring in marketing education can engage in teaching and marketing management in secondary and higher vocational schools, enterprises, institutions and government departments.
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