What are the ways to do corporate publicity?

How do small companies do publicity? What are the ways for small companies to invest and promote themselves?

If you rent an office building in a bad location, it is not famous, or it is simply an office converted from a residential building, then it is bound to be difficult to promote the enterprise. At this time, you must do what you can. It's ok to spend a little money on advertising tofu in the newspaper for a few days, but you can never expect it to be useful. At the beginning of your business, you must go out with your salesman and yourself.

You should prepare your business card, bring samples of the products you handle, and go to all the units that may become your customers by region and industry as far as possible. When introducing your company and products to others, you must be generous, neat, polite and articulate (never blush and condescend). Remember to exchange business cards and put away the exchanged business cards. With the distribution and accumulation of business cards, your customer base is formed. Of course, running customers should also talk about skills. In order to reduce rudeness and the trouble of entering the door, you'd better call in advance. If it is best to introduce it through an acquaintance, even a boiler worker in that enterprise may know the person in charge of the corresponding department.

If you want to be understood, you'd better get to know others first. As an operator, you must buy the phone book and business directory of the year. Pay attention to advertisements when reading newspapers, and copy down the addresses, telephone numbers, faxes and websites you think are useful. The same is true when walking in the street. You should use the sharp eyes of the operator to search for anything useful. You should pay attention to the advertisements on street signs and the useful contents on the advertising vests that people support. You have to visit various exhibitions, pretend to be very interested in each other's products, ask for business cards and printed materials, filter out useful information for yourself, and then send faxes, emails, phone calls and interviews one by one according to the materials. ...

In fact, what you send out is all the content you have prepared in exactly the same format, that is, introducing your company and the products you operate. Besides, it will never take more than a few days. Ten copies will be enough. In this way, you have more than 200 potential customers a year, even if the success rate is only 10%, year after year, plus repeat customers, it is extremely difficult.

There are many ways to let everyone know. You can hang banners outside the office window, make signboards outside the building, set up light boxes, and give small gifts that are extremely cheap but have your advertisements. If you have a pickup truck, you can't let it go. Just put up your slogan.

When you try your best and use all or more of the above methods, I believe the phone in your office will always ring happily. In order to avoid busy business and no answer, it is necessary to record the phone. In this way, you will be watertight.

Next, what you have to do is not to be afraid that others will not understand you. You must work hard on the quality of products and services. As the saying goes, people are afraid of famous pigs and strong ones. At that time, your reputation was far-reaching, and many people picked on you.

There are two main types of corporate promotional films, one is corporate image film, and the other is direct product film. Corporate propaganda film is mainly to integrate corporate resources, unify corporate image and transmit corporate information. It can promote the audience's understanding of the enterprise, enhance trust and bring business opportunities. The direct selling films of products mainly show the production process of products intuitively and vividly through on-site recording and three-dimensional animation, highlighting the functional characteristics and usage methods of products. So that consumers or distributors can have a deeper understanding of products and create a good sales environment. The direct uses of corporate propaganda films mainly include: promotion site, project negotiation, exhibition activities, bidding, investment attraction, product release, product image and unified channel publicity methods.