Let me ask you a question. How did you find the contact information of the purchasing department of the target customer?

The two main methods are announcement text and agency channel. Generally speaking, it is difficult to find the contact number of the purchasing department of the target customer. As we all know, the contact number of the purchasing department is not public unless you know someone in your client company.

Target customers refer to the objects of products and services provided by enterprises. With the development of economy and the maturity of the market, the division of the market is becoming more and more detailed, so that each service has to face different needs. Enterprises should choose different target customers according to each product and service. Only by finding a certain kind of target customers in the consumer groups can we carry out targeted marketing and achieve results. ? [ 1]?

Target customers, that is, the objects of products and services provided by enterprises or merchants. Target customers are the front end of marketing work. Only by establishing a certain kind of target customers among consumer groups can we carry out effective and targeted marketing affairs. Target customer survey and research: demand motivation survey, consumer's purchase intention, factors affecting consumer's purchase motivation, types of consumer's purchase motivation, etc. Investigation of purchasing behavior, different purchasing behaviors of different consumers, consumers' purchasing patterns, social factors and psychological factors affecting consumers' purchasing behavior, etc.

References:

Baidu encyclopedia-target customers