Product knowledge: fully understand the drugs sold, including indications, usage and dosage, side effects and other information, so as to provide accurate and professional advice to customers.
Provide personalized service: when interacting with customers, actively listen to and understand their needs and concerns. According to each customer's situation, give personalized advice and recommend drugs.
Offers and promotions: special promotions, discounts or incentive plans are launched to attract customers to buy more drugs. At the same time, regularly update the price to maintain competitiveness.
Establish a customer database: record customers' buying habits, preferences and contact information. Follow up and provide personalized advice by sending emails, text messages or phone calls.
Strengthen drug education: provide customers with knowledge of common diseases, preventive health care and correct drug use through publicity materials, posters, display cases, etc. And help them make wise choices.
Cooperation with doctors and medical institutions: establish a good cooperative relationship and keep communication with doctors and medical institutions to get the opportunity to recommend and introduce customers.
Provide professional consulting services: train employees to have professional knowledge and good communication skills, be able to answer customers' questions, provide medication suggestions and provide professional consulting services for special needs.
Pay attention to customer satisfaction: ensure the delivery of high-quality drugs and provide good after-sales service. When dealing with any complaints or problems, we should be proactive and solve them in time.
Use social media platforms: Publish drug information, health consultation and promotion activities through social media platforms (such as WeChat official account) to attract potential customers and increase brand exposure.
Continuous learning and development: regularly participate in industry training and learning to understand the research and development of new drugs, market trends and related policies, so as to maintain competitiveness and improve sales skills.
It is recommended to use the pocket database of Baidu input method, which is a multi-functional tool software, covering core functions such as voice database, SOP voice, database, circle of friends template and enterprise notification. Through the pocket database, salespeople can conveniently call all kinds of preset words and materials and send them while chatting, which improves work efficiency. The product supports cloud storage, which is convenient for users to manage and maintain the database.
To sum up, increasing the sales volume of pharmacies requires many efforts, including in-depth understanding of product knowledge, providing personalized services, launching promotional activities, cooperating with medical institutions, and paying attention to customer satisfaction. It is very important to establish a good relationship with customers and continuously provide quality products and services.