Brief introduction of Ye Jianhua

Ye Jianhua, doctor of business administration, famous brand expert and practical marketing expert. International registered senior marketing consultant, the first batch of senior management consultants in China who have obtained international qualification certification. Core expert of Brand China Industry Alliance, special expert of China SME competitiveness engineering, senior management consultant of china enterprise confederation, expert member of China Mainland China Association of Experts and Entrepreneurs, and senior researcher of China International Consulting Industry Research Institute. He has rich experience in enterprise management practice, management consulting and management training, and has served as sales manager of a large domestic listed household appliance group, marketing director and executive deputy general manager of a well-known private enterprise, vice president of Aokang Group and general manager of Kanglong Brand Division, and general manager of an international management consulting company.

He has in-depth research and unique insights on enterprise competition strategy, business model, brand planning and management, marketing planning, dealer development and management, terminal construction and management. The first China Brand Conference, the first China Smart Industry Conference, the second China Brand Conference, the third China Private Entrepreneur Conference, the first China Brand Festival Senior Brand Manager Training, Time Guanghua National Open Class, Peking University Roundtable Forum, and dialogue guests invited by CCTV. At the same time, he is also a invited expert and professor in MBA class, CEO seminar and practice seminar of famous universities in China such as Tsinghua University, Lanzhou University and China Agricultural University. He has won many honors such as "Top Ten Trainers in China", "Outstanding Brand Planning Expert in China", "Most Innovative Entrepreneur in China", "Excellent Management Expert", "Top 100 Outstanding Managers in China in 2005" and "Advanced Individual in National Corporate Culture Construction".