This is the official data analysis tool that most sellers know. Recommended.
Coupon/packaging tool
Discount is the key to the transaction. If the coupons are fully reduced, the transaction rate can be maximized and the unit price of customers can be increased, whether in daily life or during activities.
Payment tool
To open a Taobao shop, especially one with high customer price, it is necessary to open tools such as credit card payment and flower staging, which can improve the conversion rate.
Taobao Wangpu/Wireless Video Tool
Using this tool, we can improve the expressive force of goods and improve the conversion rate. But also get official support, enhance weight and increase traffic.
Customer service tools
The study of customer service words and data is helpful to improve the conversion rate and increase the customer unit price; Furthermore, you can understand the needs of customers and adjust the performance of products and pages.
Billing tool
After the daily order volume is more than 20 orders, the handwritten order number is easy to make mistakes, the computer can easily identify the mistakes, and the express delivery is off-track, which is inefficient. Using the brushing tool can help sellers achieve efficient delivery, and can also be operated in multiple stores.
Wireless treasure chest tool
The wobbly red envelope on the homepage can guide buyers to pay attention to the store and increase the number of fans in the store (some Taobao activities need the number of fans in the store). It can also allow customers who have not been converted at present to carry out late micro-amoy marketing. Collecting stores can also increase the comprehensive weight of stores. This function can also increase the user's stay time and increase the weight. Among them, sign-in ceremony, lucky wheel, etc. They are all interesting and useful shop games.
Short message tool
Delivery notice, arrival notice, tour guide praise, warm-up activities, new stores, holiday care, these all need SMS tools!
Marketing center gadget
A collection of official sellers' comprehensive marketing gadgets, each module is worth studying. Different shops use different tools.
Customer operation platform
You can analyze the situation of some existing customers and carry out classified marketing. For example, it is very valuable to send targeted coupons to people who have collected and bought in the past month.
customer service
Automatic reminder of customers' unpaid photos. The function is practical.
User talk module
Topping on the top of the details page, customers' real comments and good comments will be at the top of the page, which is conducive to improving the conversion rate.
Ali v mission tool
This is the integration platform of Ali's internal content channels. Talent can attract merchants, and merchants can recruit talent to promote their products.
Quanneng Zhang Gui tool
Almost all marketing functions are covered, and each function is introduced and used in detail in the course.