Its century-old history occupies a place in American history. Sports shoes into life is
The sudden changes in the development of sports shoes include all the ST of converse.
AR, Nike Air Force 1, Adidas superstar, etc. These sneakers gradually lead their monotonous movement mechanization to comfort, leisure and fashion, and truly establish a culture belonging to SNEAKER.
The sneaker culture is pushed to the extreme by the flying Jordan basketball shoes belonging to 1985. Air Jordan series belongs to Nike, which is a series tailored for Michael Jordan, who is known as the god of basketball. With Jordan's entry into the NBA, AIR JORDAN series basketball shoes are also loved by the public, and SNEAKER's culture has also appreciated to the extreme.
The domestic sneaker culture started late. Because foreign brands such as Nike and Adidas began to flood into the domestic market in the late 1980s, and the domestic consumption level was limited, domestic sneakers began to improve in the 1990s. Rubber-soled shoes are a rather modern invention originated from the industrial revolution. After the invention of new vulcanized rubber materials and new production lines, the manufacture of shoes is different from that done by shoemakers before, but can be produced efficiently and cheaply.
Many brands of rubber-soled shoes were born in the early18th century, but it was not until Hollywood took rubber-soled shoes as a fashion that rubber-soled shoes became the mainstream of athletes. Hollywood chose rubber-soled shoes for fashion twice, once in 1960s+0930s and once in 1950s. Zhan Mu Dean, a young idol, wore jeans, a T-shirt and rubber-soled shoes.
1800, the first pair of shoes with rubber soles was born, called plimsolls；;
1892 Goodyear, then the rubber shoes company of American rubber company, began to produce different brands of cloth shoes, leaving only the best Keds；;
1908, marquis m converse founded converse shoes company, which brought revolutionary changes to basketball for more than half a century, and converse became a symbol of America.
Keds was the first mass-market sneaker, which was later sold by Nelson McKinney of Eier. My son's advertising agency-sneakers, because rubber soles don't ring on any ground;
Sneaking means sneaking around, and +er means something silent.
19 17 converse all-star; Released the world's first pair of real basketball shoes;
1920 Adolf Dassler, the founder of adidas, started making training shoes by hand when there was no electricity in his mother's bathroom.
1923, the All-Star gave way to Chuck Taylor's All-Star, and became the basic commodity for basketball players, teenagers and social rebels for more than 50 years. Also known as Chucks, Cons and Connies, these shoes have sold more than 744 million pairs in 144 countries.
1924, Adi and Rudolf Deissler registered Gebr der Dassler Schuhfabrik with the help of 50 relatives and friends.
193 1 adidas produced their first pair of tennis shoes;
1935, converse takes Jack purcell as its spokesperson. Converse became the basic commodity of early Hollywood and bad kids. 1930 badminton/tennis champion Jack Purcell has long been history, but converse's reputation is still circulating.
1948, Rudolf Dassler founded PUMA Schuhfabrik and released PUMA Atom, which is the first football shoe worn by the players of the national football team in West Germany.
1950 rubber-soled shoes have become the preference of teenagers and the symbol of social rebels. Students all over the world wear these cheap and easy-to-buy shoes. In the United States, cheerleaders in sports fields wear sweaters, short skirts and socks, plus canvas rubber shoes (that is, Keds). This fashion was really popularized after the release of movies and still photos of james deen wearing jeans and white rubber-soled shoes.
By the middle of the 20th century, with the injection of new technology, rubber-soled shoes became a more common cultural phenomenon. Legendary athletes like Joe Namath and Steve Prifontein, their sneakers are as famous as their personal achievements. However, the first major sports shoes series came from Michael Jordan, a basketball player of Chicago Bulls. So far, 23 models have been published.
1962 phil knight, an athlete from the University of Oregon, and his coach Bill Ballman set up Blue Ribbon Sports (BRS) to supply low-cost high-tech sports shoes;
1968 BRS began to promote new designs and technologies, and changed the company name to Nike. Nike is the goddess of victory named after Greece;
1968 puma is the first manufacturer to produce velcro strap sports shoes;
1969 (American football) quarterback Joe Namath, wearing Puma sneakers, led the New York Jets to win the third Super Bowl (Cup);
197 1, Nike bought the [hook] trademark from art design students for $35;
1972, Bill Ballman poured rubber into his wife's waffle iron plate and made the well-known Nike waffle shoe sole pattern. This track and field shoe has an ideal waffle pattern, padded heel, elastic midsole and nylon upper. Nike claimed that four of the top seven athletes in the 1972 Olympic trials wore Nike shoes to promote the market.
1973 track athlete and American record holder became the first major athlete to wear Nike running shoes;
1974 Nike released Waffle training shoes with Bill Ballman's famous Waffle outsole;
Converse One Star series is published by Converse 1974, which represents the lifestyle of Indie (abbreviation of individual-independent individual) athletes. The life, sports and image of individual athletes are expressed through the mixture of creativity, imagination and self-expression. Today, these shoes are still very popular in surfing and skating.
1979 Nike created the first Nike air cushion outsole and gave birth to the revolutionary Nike air cushion elasticity. Nike also announced their first pair of running shoes with Nike air cushion patent, which is good for Nike; ;
198 1 year, Blue Ribbon Sports merged with Nike to form Nike Co., Ltd.;
1982, Nike announced the first set of sneakers of Air Force One. There are three kinds of durable shoes: low top, middle top and high top. In the past 20 years, Air Force 1 has only made a little change on the basis of the original design, and it is still a legend in the shoe industry. Many color schemes are still popular, but all-white AF 1 is still the most popular.
1985 Chicago Bulls recruit Mike Jordan signed Nike sneakers. Nike released the first Michael Jordan; ;
1986, converse released Wear, which was created by a black-and-white duo: "Bird"&; ; "Magic" Johnson endorsement;
1989 PUMA released Trinomic sports shoes system;
1987 The first Nike Air Max was released, giving athletes a real Nike air cushion shoe. Nike also released the first air cushion comprehensive training shoes, which are elastic enough to be suitable for sports in aerobic dance and indoor venues;
199 1 year, puma launched its high-tech disc sports shoes;
1996 PUMA introduces its CELL technology, which is the first foam-free midsole;
Barneke hockey was founded in 1998, and is committed to producing high-quality hockey shoes for players.
1999 basketball star vincent carter was the NBA rookie king of the year;
1999 Bill Ballman, one of the founders of Nike, died in 12;
In 2000, after Tiger Woods switched to Nike Golf and won three competitions that year, Nike golf products sold well.
At the end of the 20th century and the beginning of the 20th century, there were celebrity endorsements and limited editions. Nike's Jordan brand released the retro version of Air Jordan, and continued to release new models. Bill Ballman, the father of Nike, died in199965438+February, but Nike was still strong and released a revolutionary elastic system called Nike Shox. In order to strengthen sales, Reebok cooperated with some musicians for the first time and created their phonological series.
200 1, Nike introduced the most advanced supporting technology Nike Shox. Shox system is based on rows of special foam, which can provide super shock absorption, thus deriving revolutionary footwear design;
In 2002, Nike acquired converse, a shoe manufacturer with a long history. In 2003, converse released classic sports shoes, such as Chuck Taylor All-Star and Jack purcell. These versions are welcomed by those who want to return to the era of pure sports.
In 2004, Reebok released several quite common G-unit versions in the phonological series. Phonological series is an unheard-of cooperation between music and footwear;
In 2005, the 20th anniversary of Jordan brand was celebrated, and the version of Jordan XX was released. In the same year, German Adidas acquired rival Reebok, trying to compete with Nike, which ranked first.
In 2008, the Jordan brand launched the last generation of Jordan basketball shoes Air Jordan XXIII. In other words, this is the last generation of air Jordan basketball shoes;
In 2009, Jordan brand launched Air Jordan 2009, and Air Jordan began a new course.
20 10, the Jordan brand continued to launch Air Jordan 20 10, and its spokesperson was Dean Wade, a Heat star who was adjusted from converse in the summer of 2009.