Recently, in an interview with the media, Porsche China President and CEO Fang Zhiyong threatened to take Zotye to court. Looks like Porsche can't take it anymore.
Plagiarism incidents in the automotive industry do not count. Enough with the Landwind and Land Rover incident last time. This time, it’s another Zotye VS Porsche!
This will not have any impact on Porsche. Zotye can copy the appearance, but not the content. Once consumers have the spending power, they will definitely choose a real Porsche instead of buying a copycat product. Regarding Zotye plagiarizing Macan (parameters | pictures), Porsche will file a legal complaint through formal channels.
But what’s more interesting is that some Porsche owners don’t mind this Zotye copycat Porsche, while those Porsche owners with big ideas give priority to replacing their Porsche logos with the Zotye version of Porsche before it is launched. Zotye Z logo. Although the appearance of the two cars is similar, the quality, driving pleasure, and innate temperament of the original version cannot be copied by Zotye. After all, Zotye’s price is positioned at the 100,000 level.
Zotye’s new car and Porsche can have such high accuracy, it seems that Zotye’s designer’s tape measure is really accurate. Zotye's logo looks very high on many luxury cars. This logo can be called a universal logo.
Zotye’s nude cabin was a big hit! The so-called "drive your car and let others do the talking!" Even though everyone despises such copycat practices, everyone strongly supports them. In the development stage, Zotye can copy without any lower limit, which is also to enhance its brand image. After this period, however, it was widely borrowed. As the saying goes, Zotye will pay for it one day.