I am cd Chen Shuying, and I am very happy to share with you on the stage of the annual meeting high-quality recommended courses starting from getting to know Melaleuca. Before starting, let me briefly introduce myself. I was born in the countryside of Handan, Hebei Province. My father is a teacher. He told me that the only way for rural children to change their destiny is to study hard and get into college and find a good job after graduation. According to my father's ideas, I studied hard. In 1985, I was admitted to a very good university. After graduation, I was assigned to the capital Beijing. From a state-owned enterprise to a national media, from a director to a producer, I finally found what people think of as a good job. But I found that a good job did not bring me a decent life. Even when my son was sick, I couldn't even pay the medical bills. So I started to think, is this the life I want? I think the standard of a good job is at least I should be able to get it, so I started looking for a way out. I did Taobao and TV shopping. I also invested my hard-earned money in the stock market, but without exception, I lost everything. I began to accept my fate and felt that I could only work part-time in my life. When I met Melaleuca, I realized that this was my last chance to change my destiny. I had to hold on to it firmly, so I started to work part-time. With a full-time mentality, I devoted myself to the business while working part-time. In 5 years and three months, I achieved a CD and realized my dream. Now I have been a Melaleuca member for more than 6 years. I often think of a question.
I often think of a question? What would my life be like if I hadn't met Melaleuca? Well, I am still doing high-intensity work, earning 20,000 yuan per month, and I will retire in 4 years, with a monthly pension of about 4,000 yuan. This is my life.
But when I met Melaleuca, it was completely different. I not only gained wealth, but also gained time and spiritual freedom. The most important thing is that I have a stable customer repurchase network, which can bring me a steady stream of continuous income every month, which will not stop even after I retire. This makes me feel very stable. All this is because my recommender introduced me to Melaleuca 6 years ago. During these 6 years, I will use the official reference book "Moving to Abundance" with its beautifully printed and detailed content. Whether it is recommended or triggered, it is a good career tool. It is no exaggeration to say that this book "Towards Prosperity" has led my life to step by step towards prosperity.
Upgrade to know Melaleuca, the printing is more beautiful, the content is richer, and the logic is stronger, simple, efficient and easy to copy. So as soon as it was launched, my friends and I got it and started using it immediately, so why can’t we wait so long? There is a saying that is very good. No one is willing to discover your beautiful heart through Lotto's appearance. In this era of looking at faces, the importance of appearance is self-evident. Such a good-looking "Meet Melaleuca" is very It is easy to leave a good first impression on your friends, and they will be willing to continue to listen to our sharing. When he is willing to continue to listen to the sharing, it is time for us to show our talents. Knowing that Melaleuca is very logical, he can help us establish a sharing idea. During the sharing process, we can avoid thinking about what is said and what is illogical. Sex, which makes friends confused, is also a good tool for borrowing when it arises. When it comes to borrowing, don’t think that you only borrow the power of the leader. The tool is the best. It is the elimination tool. In the first place, it can solve problems in remote places, and it can solve the problem of stable quality anytime and anywhere, so it is a very good reference book.
In addition to recommendations and triggers, it can also be a tool for us to follow up on old customers, hold various gatherings, and educate market partners. It can play different roles in different situations. It can be called a universal career tool. The most important thing is that it is simple, efficient and easy to copy. You can learn it once you learn it. We can use it for emergency use whether it is one-to-one sharing or one-to-many family gatherings.
Here I borrow the words of Darren Johnson, Senior Vice President of Melaleuca, to remind everyone that "Getting to Know Melaleuca" is not a script, it is just an outline and keywords. When sharing, we can be more specific or omitted depending on the target audience. Some pages are just for transition, and there is no need to go into great detail on every page.
Before making good use of this book, we need to do some preparation work. Here, I will give you a few tips, hoping to help you.
First of all, we need to confirm the other party’s needs. Are you interested in products or business at the same time? We will formulate recommended strategies based on his needs. We need to make an appointment. If it is just a simple As a recommendation, our time is about 10 minutes. If it needs to be triggered, it will take about 15 to 20 minutes. In addition, during the invitation and sharing process, pay attention to creating a relaxed and pleasant atmosphere. Don't let your friends think that as long as they agree to your invitation, they will become a member and purchase products. In this process, I usually tell my friends at the beginning: (Speech skills) I recently encountered something that felt pretty good. Can you Can't come to help me attend appointments and listen to sharing as a consultant.
So in this process, he will not feel any pressure. If he feels it is pretty good after listening to the sharing, I will invite him to change the brand to use, and in the process of sharing We must avoid dry words. We can use stories about ourselves and others to convey what we want to express, because stories are particularly easy to open people's hearts. When a person opens his heart and listens to your explanation, his thoughts will change. He will follow you and everything you say will be easily recognized by him.
The fourth step is to reserve time at the end, at least 5 minutes, to facilitate the membership-led order and confirm the business intention. In case the other party doesn’t know what you want him to do after listening, but if the recommendation is not successful, then remember to follow up.
Next, I will share how I use this book to make recommendations and triggers in the market.
Interested in products: I will ask him to learn about the company's products and membership rights.
If he is also interested in business: I will then enter the fourth part of the entrepreneurial platform to let him realize how valuable we are and a dependent entrepreneurial platform that is very suitable for ordinary people and get to know the company. Before, ask him to get to know the history of the company. Tell him that we were established in 1985 and are headquartered in Idaho, USA. We have subsidiaries in 19 countries and regions around the world. We entered the country in 2003 and entered the country in 2007. After obtaining the license in 2017, it now has stores in 26 cities across the country, and two more will be opened within the year, namely Guiyang and Hefei.
I will let him know that we have both history and strength. Next, I will go to page 5: Let him know our corporate culture and let him know that we are a company with a sense of mission. The company's mission to help people achieve their goals and create a better future was set by Mr. Vandersloot when the company was founded. For more than 30 years, Mr. Vandersloot has been adhering to his passion for helping ordinary families and providing consumers with products of excellent quality and reasonable prices. Next, I will ask him to understand our unique business model. Then I will tell him that in the traditional wholesale and retail model and the traditional direct sales model, because of the existence of intermediate links, it will lead to inflated prices. Intermediaries are easily harmed when counterfeit goods appear, and in this relationship, consumers are always excluded from the partnership and cannot participate in profit sharing. In our unique CDM consumer direct purchase model, we are Consumers cooperate directly. No one is hoarding or selling goods. All consumers purchase products directly from the company at the same price. Consumers are the biggest beneficiaries. If you are willing, you can also participate in the distribution of profits.
This is a good explanation to him why our prices are reasonable and why our platform is a platform that does not harm anyone.
After we ask him to get to know the company, he may be eager to learn about the product. At this time, I will talk about it: Our product concept is excellent quality and reasonable price. Our product features are safe and effective. Economical and environmentally friendly.
Let’s borrow a passage from Mr. Vandersloot’s Little Red Book of Plenty in the U.S. Headquarters to further illustrate the quality of our products. We adhere to the principle of prioritizing quality over profit. If a product is not of high quality, we will not let it go on the market. I usually use a series of household cleaning products to illustrate these characteristics of ours. I will first tell the other party that we do not contain irritating and toxic and harmful chemical ingredients, because Melaleuca puts safety first, and it would be a hooliganism to leave it alone.
Let’s talk about safety first. In fact, everyone on earth knows that it is very easy to be effective, but safety is not easy to achieve. It's just like the commercially available toilet cleaning products we used in the past. They are indeed very effective, but long-term use will cause great harm to human health, and may even directly harm children who have no discerning ability.
I would also like to remind all partners here to avoid being too professional and alarmist. We might as well use some news cases to illustrate the problem. For example, in April this year, a man from Renqiu 4 There is a video of a 20-year-old child being rushed to Beijing Children’s Hospital in a police car for emergency treatment after accidentally ingesting more than 200 ml of 84 disinfectant. I believe you will be more effective in this matter than a professional explanation. In comparison, the cost of producing safe products is much higher, because firstly it requires technology, and secondly it requires conscience and social responsibility, both of which Melaleuca has.
Of course, a product is only safe but has no effect. I don’t think consumers will buy it. Melaleuca is effective on the basis of safety. Many of our products have exclusive Patented technology, a small multi-functional cleaner has patented technology to destroy the surface tension of water, so that when we clean, dust and fluff will be very obedient and follow obediently, and we will not leave any stains after cleaning. No water marks are left behind. Our clothing stain remover, forecast expert, and soothing and nourishing lotion all have good results, as well as our nutritional products, which have exclusive patented technology to promote absorption.
I would also like to remind everyone not to get too entangled in the explanation of patented technology, because after all, we are not experts. If we pay too much attention, it will easily amplify our weaknesses. We might as well share our feelings about using the product.
For example, when talking about technology, I will tell my own story. Due to the nature of my work, I often stay up late and eat irregularly, which results in sub-health. I have tried many products without good results. After I became a member of the environmentally friendly supermarket, my recommender suggested that I use multivitamins and minerals. It's a women's type. After using it for a while, one day my colleague suddenly told me that recently I noticed that you no longer yawn all day long, and your complexion is better than before, and your health condition has improved unknowingly. Of course, the product is If it's not really good, I don't care. You can try it yourself. What if it doesn't work? Retreating can relieve a thousand worries. We are not only safe and effective, but also economical. Why is it economical? It’s because our unique CDM consumer business model eliminates the middle links. This is why buying a car from a factory is definitely cheaper than a 4S store. We have the same quality and better prices, and we have the same value and have better prices.
Next, I will explain the cost-effectiveness through laundry detergent and expert glass cleaner, which are not only safe, effective and economical, but also environmentally friendly. Here, I will talk about our company’s commitment: We publicly promise not to Contains chlorine bleach, formaldehyde, ammonia and phthalates.
Then we can not only ensure the safety of the home environment, but also our household wastewater will not pollute the environment. There is a very good saying that to improve the global environment, we start with improving the home environment. Our dilutable technology allows us to improve the production process. Using less plastic will reduce fuel consumption and exhaust gas emissions during transportation. We can reduce landfills after use. Because of degradable plastics, we can reduce pollution to the global environment. We use We clean the earth in a commercial way. We use concentration to change the world. You can make a big improvement with a small move just by changing the brand. You can do environmental protection with a little effort. Are you willing?
After explaining the company and products, I will invite him to explain member rights. This has been popular in the West for half a century. On the one hand, we can cultivate loyal customers; on the other hand, we will provide loyal customers with value-for-money services.
There are two types of memberships in Melaleuca: one is the original price membership, which is similar to China Mobile's zero-dozen membership, and the other is the preferential membership, which requires a monthly consumption similar to China Mobile's monthly subscription. If the monthly subscription obligations are fulfilled, , so what rights will we enjoy? We often say it is called "Extraordinary 6 1", so we must be very detailed about these 6 rights and interests. Even if we are reading, we must be very fluent when reading. After talking about the 6 membership benefits, what is the benefit I will tell my friends? That is, you can choose to share profits with Melaleuca. If you are willing, I will explain it to you later. Plant a seed for subsequent triggers. Then I will continue to tell him through the following 2 pages that this is our new member's exclusive welcome gift of more than 1,000 yuan. If you are still willing to upgrade to VIP, in addition to the points upgrade, you will also get bedding products at special discounts. Various gifts. If you are lacking something at home, you must be patient and patient. One day Melaleuca will give it to you. One time I couldn’t hold it back and spent more than 500 yuan to buy a portable vacuum cleaner. As a result, the company sold it to you in 3 In March, we launched a redemption activity of adding 39 yuan to the purchase of the full amount. I lost hundreds of dollars in vain. Whenever I talked about this, someone told me that the wool comes from the sheep. I said yes, the wool does come from the sheep. Which one is more cost-effective among sheep, whose hair is also shaved off? Here I will do some calculations for my customers. Before I went to the environmentally friendly supermarket, I once spent 12,500 yuan at the supermarket in front of my home. At the end of the year, the points were exchanged for a bag of washing powder and two steel balls. If The same money is spent in an environmentally friendly supermarket. I am a gold card member. I can get 1,200 yuan in points alone. At the same time, I can get at least 1,600 yuan in gifts for four quarters. For the same cost, I You can get at least 2,800 yuan in feedback at an environmentally friendly supermarket. So which supermarket would you choose? Here I would ask my customers, are you still hesitating whether to become a trial member of the environmentally friendly supermarket? We are one of the best supermarkets for our customers. Just like the company president said, I'm really afraid that I will spoil you.
Then I will continue to ask, are you still hesitating whether to become a trial member of an environmentally friendly supermarket? We only need to change our consumption to another place without increasing expenses, and the products are safe, effective, economical and environmentally friendly. Membership rights are many. Putting aside friendship and talking about things, do you think such a supermarket is worth your time?
Generally, I will use this method to get the other party’s recognition, facilitate the transaction, and then lead the order and share it.
But I usually ask at this time: Are you opposed to increasing income? If you don’t object, let me share it with you from an entrepreneurial perspective.
I will enter an entrepreneurial perspective, and I will start like this. In fact, everyone has an entrepreneurial dream in their hearts, but not all entrepreneurial projects can be done. When it comes to entrepreneurship, how should you choose? Many people will choose to start their own business.
Self-employed entrepreneurs will face four major hurdles , the first level is the capital level. First ask yourself if you have the money, and then ask yourself how the money came from. If it is all the money in the first half of your life, if the business fails, it means that all the hard work in the first half of your life will be wasted. If this money is The money is borrowed, and if the business fails, it means that you will be burdened with debt for the rest of your life
The second level is the experience level.
It is difficult for us to have experience in other industries. The third perspective is that time is of the essence, and we ordinary people need our current work to support our families. It is difficult for us to balance the time of starting a business and working. The fourth level requires strong social relationships, which is exactly what we little people do not have. In contrast, Melaleuca is a very good part-time career platform, which we can use our odd time to do. Moreover, it is very suitable for small people to start a business based on dependency. On the platform, we don’t need to stock up and sell goods, and we don’t have complicated accounting transactions. We only need to be its members and share the experience of using the products with our relatives and friends. Over time, we can build a career, and Our income is continuous income, because with this continuous income, we can take a trip at any time, and we can spend more time with our family when they need it. Imagine being able to follow our own What a blessing it is to live willingly.
Just like I have left the TV station, I have traveled to many places in the past few years and participated in many charity activities. My life is rich and colorful.
Speaking of this, some people may say, in fact, I am living a good life now, and I do not need Melaleuca. At this time, I will say, have you ever thought about us when accidents and diseases come? Can I still do my current job with the same intensity? If not, will my income still be there? If there is no such income, can our current family structure of 421 and 422 afford it? If not, then we really need a spare tire like Melaleuca to help us support a home. From the perspective of a spare tire, Melaleuca is very suitable for us, and it gives us great peace of mind.
When you get here, I will send you an invitation to welcome you to join me in this career of helping others. It is not easy to change your own destiny through a platform in this world. If you can use this platform to help How happy it would be for others to change their destiny.
Then here again, I would like to ask everyone to get to know Melaleuca. Whether it is a recommendation or a trigger, there is no need to talk about it on every page. The most important thing is our own mental state. Friends are often not impressed by our expertise, but by our state. When he is moved by our state, he is willing to become someone like us! Our sharing was successful.
Let me borrow the words of the vice president to tell you: You don’t need to speak like a professional, remember to share stories, share our passion for products and how we earn a life-changing sustained income, then true feelings are good articles , sharing based on this principle will greatly increase the chance of success. I wish that your Melaleuca career will reach higher levels through this book. Thank you all.