Tesla's horror is not only sales data, but its influence in the field of new energy. Being ridiculed as a price butcher has affected the pricing and selling price of many models. The appearance of Model Y directly reduced the official price of BMW ix3 by 70,000. Recently, insurance and car purchase concessions have also set off a wave of price reduction in the industry, and their every move has affected new energy car companies. On the one hand, Tesla has made great strides, on the other hand, people can't help but imagine who will end it. Who can really surpass Tesla? Including the recognition of the brand and the recognition of the product strength.
BYD's image has gradually become high-end, that is, this year or two. In the early years, BYD's models were always labeled as low-end and cheap because of imitation or low-priced models and some details. Many people didn't have a high impression of it, and the reputation of vehicle feedback was not very good.
However, judging from the prevalence of new energy vehicles in the past two years, BYD, which has been betting on new energy for a long time, has survived the cold winter and ushered in the so-called new life. The new students mainly started from the production of fuel vehicles. Today, the average price of BYD cars exceeds 654.38+0.6 million, leaving only the new energy version, which is no longer a low-end cheap brand. The success of the design also makes it more fashionable and classy. Many people think that although BYD has made achievements, there is still a gap with the internationally renowned brand Tesla. After all, the latter has been a million-class luxury car since its inception, and its influence and position in the field of electric vehicles are better than BBA. What can BYD rely on to compete with or even catch up with it?
Probably the accumulation of BYD's core technology. After all, Tesla is a new force car company no matter how good it is, and BYD is a real industrial enterprise brand. One also needs to purchase batteries, which are supplied by suppliers, and the other holds the core three-power management and vehicle production technology, which is not affected by external factors.
Many car companies think that the new energy field is focused on intelligent and assisted driving systems, but in fact, you will find that from the structure of electric vehicles, among the main structures of batteries, motors and electronic control systems, the key points of the final competition of major models must be implemented on the battery pack. The mastery and accumulation of the core technologies in the three major power technologies have made BYD full of confidence. Moreover, compared with technology precipitation, intelligence is relatively easier to break through.
BYD is not only a traditional car company, but also a well-known battery supplier, and made a fortune entirely by batteries. BYD was founded in 1995, and began to develop new energy vehicles in 2003. Up to now, BYD's batteries have a history of more than 20 years of research and development and a history of 10 years of loading. The technology is mature, and there is a complete industrial chain from raw materials to battery design and development, as well as the step-by-step utilization and recycling of batteries in the later period, which truly realizes self-sufficiency.
BYD values the stability, reliability and safety of lithium iron phosphate battery. The probability of accidents such as fire and explosion is lower, the number of battery cycles is more, and the service life is longer, which involves the experience of each car user and the cost of car use. Moreover, lithium iron phosphate batteries do not need rare metals, and ternary lithium batteries can not do without two precious metals, nickel and cobalt, which are extremely scarce in China. In contrast, lithium ferrous phosphate battery materials are easier to obtain, the price is more stable and the cost is easier to control.
Moreover, compared with the core patents of ternary lithium batteries held by LG and other companies, BYD has more than 360 patents in the field of lithium iron phosphate batteries, and its technical level is equivalent to that of American A 123 and Valence companies. With years of experience, technology belongs to the mainstream echelon of the international first line and is more mature and credible.
But inevitably, lithium iron phosphate batteries do have some defects, such as energy density. As we all know, the capacity of lithium iron phosphate battery is much lower than that of ternary lithium battery under the same volume and weight.
Traditional batteries use winding to produce battery cores, while BYD's blade batteries use lamination technology to make the current density more uniform. In key parts, the high-temperature ceramic coating with high temperature resistance and excellent insulation performance can ensure excellent heat dissipation performance and better cycle safety performance when discharging at high power.
BYD's technology accumulation and advantages, BYD's models can be independently controlled and produced, and it is fully confident to support it and Tesla by going up one flight of stairs. Of course, Tesla still occupies a favorable position in terms of soft power such as algorithms and software. BYD does have a gap with Tesla in this performance, but it is not an insurmountable gap. BYD can look forward to the future.