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Phoenix flower is a symbol of happiness and auspiciousness. Sprinkling phoenix petals all over the ground is the highest courtesy for the Dai people to welcome distinguished guests. In the main streets and tourist population concentrated areas of Xishuangbanna Dai Autonomous Prefecture, Yunnan, brand terminals with the "Yunxiang Impression" logo are like clusters of fiery red phoenix flowers, decorating the city streets and welcoming visitors from afar.
In recent years, in accordance with the deployment requirements of the State Tobacco Monopoly Administration and the Yunnan Tobacco Monopoly Bureau (Company) regarding the construction of modern retail terminals, the Xishuangbanna Dai Autonomous Prefecture Bureau (Company) combined its own actual conditions and used platform thinking to create A batch of "Yunxiang Impression" brand terminals with beautiful images, comprehensive functions and unique characteristics of Xishuangbanna fully protect the reasonable interests of retail customers and play a leading role in the demonstration of brand terminals.
Take root of "system" and sprout the buds of personality
"I have wanted to renovate the store for a long time, but I have no experience, so I have been putting it off." Located in Jinghong Li Zhengxing, owner of Yongshun Department Store across from the city hall, said, "Now it's good. After unifying the image and requirements of terminal construction, we have ready-made samples and models. The account manager also provided me with personalized solutions based on the store's conditions." Guidance. No, my store will be renovated in less than two weeks!"
In recent years, Xishuangbanna Prefecture Bureau (Company) has built terminals based on the "Yunxiang Impression" brand of Yunnan Provincial Bureau (Company). Based on the implementation opinions, we took the initiative to think proactively and systematically designed the ten major configuration elements of the "Yunxiang Impression" brand terminal, including store signs, display counters, cashiers, and business license plates, and unified the construction standards of brand terminals. At the same time, combined with various common store images, they also drew reference layouts and design renderings, and printed a brand terminal construction image manual. Retail customers can choose their seats by referring to the house types and element configurations in the image manual, which promotes terminal transformation. of autonomy and standardization.
“The newly designed back cabinets and front cabinets are more user-friendly. Not only do they have a larger display area, they are also very convenient to use.” The first store in Jinghong City to be renovated according to new standards. Cheng Lianwei, the owner of Jicheng Tobacco and Liquor Store, said while laying out cigarettes, "Compared with the previous uniformly made counters, the new cigarette display cabinets are more convenient for displaying cigarettes and taking them out."