Jinzhi Zhenyan series is the highest-end series of L 'Oreal, which is similar to Lancome's pure positioning. The difference is that the essence of rose is the main ingredient of pure brocade, and the essence of royal jelly and peony is the main ingredient of Jin Zhi Zhen Yan (it seems that L 'Oré al is more advanced and deserves to be the crown prince of the group), but this series of peony essence is basically at the end of the ingredients, which belongs to the concept addition.
Jinzhi Yanzhen series is one of the best and most popular series of L 'Oré al. It contains nutritional factors extracted from plants and is suitable for people over 30 years old. It can rejuvenate the skin, provide sufficient moisture and moisture for the skin, and keep the skin elastic. This series of sunscreen is really immortal, and the price has exceeded many high-end skin care brands.
The Development Course of L 'Oreal
L 'Oré al Group is a world-famous cosmetics manufacturer, founded in 1907. Now all kinds of cosmetics sell well all over the world and are very popular.
1996 l' oreal buys maybelline. This move announced that technological innovation will be combined with make-up. In June, Maybelline moved from Memphis to new york, fashion capital of the world. Maybelline new york was born. With the breakthrough patented technology, Maybelline Company has launched the newly developed Great Wear products, including lip makeup, eye makeup and concealer products.
On the afternoon of June 26th, 2004, L 'Oré al Group announced that it had signed an agreement with Huang Fengying Group to acquire its brand Yuxi.
The above contents refer to Baidu Encyclopedia-L 'Oré al (France) Cosmetics Group Company.