Inner Mongolia Mengniu Dairy Industry (Group) Co., Ltd.
Headquarters: Lesheng Economic Park in Hohhot and Linger County.
Inner Mongolia Mengniu Dairy (Group) Co., Ltd. (hereinafter referred to as Mengniu Group) was established in August 1999, and its headquarters is located in Lesheng Economic Park, Horinger County, Hohhot City, Inner Mongolia Autonomous Region. Since the establishment of Mengniu Group 1 1 year, it has developed into a large-scale dairy processing enterprise with total assets 14 1 billion yuan, nearly 30,000 employees and an annual production capacity of 6 million tons.
At present, Mengniu Group has established 29 production bases in 19 provinces, autonomous regions and municipalities nationwide, with more than 400 products in five series, including liquid milk, yogurt, ice cream, milk powder and cheese. Products with excellent quality cover the domestic market and are exported to the United States, Canada, Mongolia, Southeast Asia, Hong Kong and Macao and other countries and regions.
In line with the enterprise orientation of "a milk manufacturing service provider dedicated to human health", Mengniu Group ranked first in the national dairy industry in only 1 1 year at the beginning of its business, and ranked first in china dairy for three consecutive years from 2007 to 2009, creating the world-renowned "Mengniu Speed" and "Mengniu Miracle". In 2009, the main business income of Mengniu Group was more than 25.7 billion yuan, the net profit reached 65.438+0.22 billion yuan, and the tax paid was 65.438+0.3 billion yuan. In the first half of 20 10, Mengniu Group achieved an operating income of1443.42 billion yuan, a year-on-year increase of 19.3 1%, and a net profit of1880,000 yuan, winning the title of "champion" in china dairy again.
In 2009, Mengniu Group ranked 24 1 among the top 500 large enterprise groups in China, ranking first in the same industry in China. In the "Top 500 Asian Brands List" of 20 10, Mengniu Group ranked 132, replacing Japanese dairy company Yakult as the second largest dairy brand in Asia and the first dairy brand in China. In the latest world dairy ranking, Mengniu Group has ranked among the top 20 global dairy industries with 16.
As a key leading enterprise in national agricultural industrialization, Mengniu Group has successively set up more than 3,000 milk stations in the surrounding areas of various production bases across the country, contacted more than 2 million dairy farmers, purchased more than 65.438+0.5 million tons of fresh milk, distributed more than 40 billion yuan of milk to farmers and herdsmen, created an output value of more than 65.438+0 billion yuan, paid more than 5 billion yuan in taxes for the country, and created nearly 400,000 jobs and employees.
In order to meet the needs of modern production scale and high-quality dairy products, Mengniu Group has continuously strengthened and guided the construction of intensive and standardized milk sources. At present, it has cooperated with Modern Animal Husbandry (Group) Co., Ltd. to build 13 modern dairy farms with 10,000 cows in China. With the strong support of local government, the drive and guidance of Mengniu Group and the active participation of social forces, the construction of Mengniu milk source base has basically achieved intensification and standardization, and milk sources from modern pastures and breeding communities have accounted for more than 70% of the total milk sources, ensuring the quality of milk sources.
1 1 In recent years, in line with the working idea of "based on independent development, cultivating core products and seizing high-end technology", Mengniu Group has actively invested in research and development funds, built a world-leading dairy research and development center, and established a "dairy joint laboratory" with the Chinese Academy of Inspection and Quarantine, which has embarked on a unique road of independent innovation and is known as "the most creative enterprise in China". At present, the company has registered 709 patents at home and abroad, and launched the best pure milk "Naijue 6 Special Milk" and "Telunsu Pure Milk", which broke through the three major technical problems in the world dairy industry-"Mengniu Zhenguo Granule"; Cooperate to develop LABS probiotics and advanced infant formula milk powder that meet the physique of Chinese people. At the 27th World Dairy Congress, the high-end product "Telunsu" of Mengniu Group won the "Product Development Award", which achieved a "zero breakthrough" in the number of gold medals in the world dairy history, winning glory for the country and the nation and adding luster to "China Dairy Capital".
In terms of quality management, Mengniu people adhere to the concept of "the quality of products is the quality of personality" and strictly control all aspects of raw milk procurement, production process, storage and transportation. At the same time, they invested a lot of money to establish a dairy product quality inspection center with international advanced level, and trained a group of high-quality quality inspection teams, so that the product quality was fully guaranteed and Mengniu products became "the most trustworthy food"
"A small victory depends on wisdom, and a big victory depends on virtue". With the rapid development of enterprises, it is the consistent idea of Mengniu people to actively participate in social welfare undertakings: from fighting SARS to donating milk to teachers and 654.38+million primary schools in poverty-stricken areas across the country, to donating money to snowstorms in the south, Wenchuan and Yushu earthquakes and southwest drought, Mengniu Group has invested more than 500 million yuan in public welfare undertakings over the past 65,438+0 years. At the same time, Mengniu also jointly launched the "China Milk Drinking Campaign" with the theme of "One catty of milk a day makes China strong" with seven units including China Dairy Association, China Education Development Foundation and National School Milk Office, and jointly launched the "China Milk Drinking Love Action" with more than a dozen enterprises and institutions such as the Training Bureau of the State Sports General Administration and Tetra Pak China, which made unremitting efforts to raise people's awareness of milk drinking and improve their physique.
Protecting the natural environment and creating ecological harmony is the consistent pursuit of Mengniu people. 1 1 year, Mengniu Group has actively devoted itself to the concrete practice of environmental protection and circular economy. The investment in environmental protection has exceeded 400 million yuan, and the annual sewage treatment capacity has exceeded150,000 tons, all of which meet the national standards. The annual chemical oxygen demand has been reduced by about 38,000 tons, and all the treated reclaimed water has been recycled. In the large-scale pasture construction, enterprises have effectively solved the environmental pollution caused by a large amount of excrement from dairy farming by building biogas power plants, turned waste into treasure, played a positive role in demonstrating and guiding the large-scale pasture construction in China, and achieved good social and economic benefits.
"Building the world's milk capital and building an international brand" is the unshakable goal of Mengniu Group. At present, the enterprise is moving towards the stage goal of "world dairy industry 10 strong".