On August 15, 2008, Logitech, an internationally renowned peripheral giant, announced that it would spend $34 million to acquire Ultimate Ears. This news seems unremarkable, because the news obtained in the internet age is constantly being staged every day; But for earphone enthusiasts, the news is "a stone stirs up a thousand waves." In a blink of an eye, all major earphone forums are discussing related topics: the news that Ultimate Ears, one of the four international manufacturers of moving iron earplugs, was acquired is really no small matter.
Logitech, 198 1 was born in Switzerland and started as a mouse manufacturer in the early days. Up to now, its product line has involved a series of products such as mouse, keyboard, camera, earphone, gamepad, PC speaker, Bluetooth headset and so on.
Top international peripheral manufacturers; Ultimate Ear, founded in 1995, solved the problem of stage monitoring and officially entered the civil market in 2005. The price of its earplugs ranges from more than 100 yuan to 10 thousand yuan, and it is also called the four major manufacturers of moving iron earplugs with Shure, Intemet and Weston.
As early as 199 1, Labtec, a famous audio brand in North America, established and designed its own unique multimedia equipment. The first product was a multimedia speaker, which later became a world-renowned manufacturer. At the beginning of 200 1, Blue Platinum Labtec was acquired by Logitech, a pioneer of desktop multimedia equipment, for $654.38+20 million, which became a pawn for Logitech to broaden their multimedia speaker field. (Blue Platinum is a very famous brand of peripheral products in North America, occupying a proud market share of over 60% in the North American market. She was founded in the United States on 1982 and has been engaged in the development and marketing of high-tech peripheral equipment such as computers, communications and entertainment. The main products include mouse, keyboard, multimedia speaker, earphone and related accessories, earphone microphone, telephone peripheral related products, etc. , and has a number of technical patents. )