Edit this company profile
Wilson Tsui Boer is the first tool brand released by Hengli Group in China market, which is of special significance to Hengli Group. In many years of exchanges and cooperation with foreign elites in the same industry, Hengli Group deeply realized the great significance of brands and the influence of high-quality brands on industries and markets. Under the accurate judgment of the economic environment and national policies, Hengli Group saw the great potential of the domestic market. Wilson Tsui Boer is a professional hand tool enterprise integrating product design, development, production and sales. Its production base covers an area of 4, square meters, with a building area of 36, square meters. It has a professional product design team and a full-time sales organization. Professional product design team, professional quality management team, advanced innovative design concept and strict quality control management consciousness are the persistence of Wilson Tsui Boer. Wilson Tsui Boer's brand core values are summed up in three words: professionalism, enterprising and sharing. Profession is the foundation for the survival of a hand tool brand. Wilson Tsui Boer is committed to infiltrating the profession into every detail, so as to find and attract the most professional suppliers, and pass on their professional values and ideas to dealers, who will pass them on to every end user of Wilson Tsui Boer. Enterprising is the foundation for the development of a hand tool brand. Wilson Tsui Boer is willing to learn from all brands with an open mind, not only from the partners in the industry, but also from the outstanding people in other industries, and learn from every failed case. Sharing is the foundation for a hand tool brand to grow. Wilson Tsui Boer insists on communication with dealers without barriers, and with the help of dealers, the end users can feel the enthusiasm of Wilson Tsui Boer people for tools. Wilson Tsui Boer is committed to implementing its core values and conveying Wilson Tsui Boer's brand concept from the inside of the enterprise to the partners and then to the end users.
Edit the brand statement in this paragraph
Brand statement (professional and enterprising sharing)
Wilson Tsui Boer's brand core values are summed up in three words: professionalism, enterprising and sharing. Profession is the foundation for the survival of a hand tool brand. Wilson Tsui Boer is committed to infiltrating the profession into every detail, so as to find and attract the most professional suppliers, and pass on their professional values and ideas to dealers, who will pass them on to every end user of Wilson Tsui Boer. Enterprising is the foundation for the development of a hand tool brand. Wilson Tsui Boer is willing to learn from all brands with an open mind, not only from the partners in the industry, but also from the outstanding people in other industries, and learn from every failed case. Sharing is the foundation for a hand tool brand to grow. Wilson Tsui Boer insists on communication with dealers without barriers, and with the help of dealers, the end users can feel the enthusiasm of Wilson Tsui Boer people for tools. Wilson Tsui Boer is committed to implementing its core values and conveying Wilson Tsui Boer's brand concept from the inside of the enterprise to the partners and then to the end users.
making tools a pleasure
"making tools a pleasure" is the brand concept of Wilson Tsui Boer, which contains two meanings. One is to make the "tool" itself a pleasure. An excellent product should first have a good design concept, a more humanized appearance design and usage habits. Wilson Tsui Boer hired Taiwan Province craftsmen to design professional tool manufacturing processes for Wilson Tsui Boer, and cooperated with universities and scientific research institutions at all levels to introduce fresh and avant-garde design concepts, such as ergonomics and green materials. On this basis, the product laboratory established by Wilson Tsui Boer in China is used for measuring/testing rival tools, including salt spray test, oil pressure torque test, 1-ton torque test and other projects ... Wilson Tsui Boer conveys the pleasure of manufacturing in the whole product development and production process. The other is that "using tools" becomes a pleasure. For workers, tools are the closest comrades around them, and their attitude towards work will be reflected in their attitude towards tools. Wilson Tsui Boer hopes to pass on happiness to every end user through dealers through good tools, so that workers can find the original sense of honor that they are proud of technology.
edit this professional
product line
1 pliers series tools 7 sleeves and accessories series 2 shearing series tools 8 comprehensive assembly tools 3 electronic and electrical series tools 9 measuring series tools 4 wrench series tools 1 tapping series tools 5 screwdriver series tools 11 auto insurance series tools 6 hexagon socket series tools 12 toolbox, Tool Car Series
Product Production Process
Every tool named "Wilson Tsui Boer" in your hand needs to go through such a necessary path: ① Data or drawings provided by designers-② Product process analysis-③ Mould/ Model design-④ raw material procurement-⑤ trial production-⑤ evaluation-⑤ manufacturing-⑧ quality inspection -⑨packaging-⑩ logistics
Two guarantees of product quality
The advanced production mode Wilson Tsui Boer forging technology can improve the performance and quality of forgings, realize less chip processing and pollution, and achieve clean production. In processing raw materials, we adopt high-frequency method and forge with large-tonnage machine, instead of the previous way of burning coal and heating, which perfectly ensures the accuracy of blank processing and minimizes environmental pollution. Heat treatment is one of the important processes in the manufacturing process of mechanical parts and dies, which can ensure and improve various properties of workpieces, such as wear resistance and corrosion resistance. It can also improve the structure and stress state of the blank, so as to facilitate all kinds of cold and hot processing. The heat treatment equipment of Wilson Tsui Boer, with scientific heat treatment processes and methods, can improve the strength, wear resistance, corrosion resistance, service life and product quality of the product. Wilson Tsui Boer adopts advanced injection equipment, and selects environmentally-friendly materials, durable and comfortable raw materials from the ergonomic point of view, thus ensuring the comfort and aesthetic appearance of plastic parts and handles. Wilson Tsui Boer Laboratory, a comprehensive laboratory testing tool, is currently used for measuring/testing rival tools, including salt spray tester, oil pressure torque tester, 1-ton torque tester, tensiometer, screwdriver/socket plug gauge, spectrum analyzer, shear life tester, pliers edge hardness tester, etc., and is committed to providing customers with high-quality products.
quality control system
QC management
Brief introduction of QC team: We are committed to providing customers with quality products and strictly controlling product quality. At present, there are nearly 2 inspection and testing engineers and 6 engineers with intermediate or above titles. Passed ISO9 quality system certification and implemented ISO9 quality management system in the whole production process; Equipped with all kinds of advanced imported testing equipment. Inspection standard or basis: according to German DIN, national standard /GB, American standard ASMEB17 and the special requirements of user procurement. Scientific and effective QC management system: 1. Periodic training of production staff, production management and inspectors; 2. Sample testing and confirmation; 3. Raw material testing and testing; 4. Self-inspection of employees in each process, and full-time QC first sample inspection and confirmation, inspection and sampling inspection. The key working procedures must be fully inspected. 5. Initial production inspection and testing. 6. Intermediate production inspection and testing. 7. Final product inspection and testing
Edit this paragraph to make progress
Fully expand the domestic production line
In March 29, Shaoxing Hengli Tool Co., Ltd. was established and started construction in Paojiang Development Zone, Shaoxing, with a total construction area of 4, square meters and a total investment of 2 million US dollars to accommodate 6 workers. In the future, the annual output value will be 3 million yuan-Wilson Tsui Boer main production base in January 21, and Lin 'an Tieqiao Tool Co., Ltd. will be newly built-wrench and pliers production base in January 21. Newly-built jiande city Tieqiao screwdriver Co., Ltd.-screwdriver production base Zhejiang Xu Tool Co., Ltd.-saws, garden shears and garden tools production base American company Ironbridge Tools Inc.
R&D team
At present, Wilson Tsui Boer has established R&D teams in two places, the American technology R&D center-Florida and Ningbo, where China's headquarters is located. Domestic R&D colleagues focus on studying and discussing the optimization of structure and appearance, handling the whole process of mold and sample making, and plan to apply to Ningbo Engineering Technology Center in 21. There are more than ten elite employees, including 9% with bachelor degree or above, 1 deputy senior engineer and 1 intermediate engineer. Has completed more than ten patents at home and abroad.
Edit this paragraph to share
Dealer-Partner Sharing Program
Partner Program Target audience: All-channel partner program in Wilson Tsui Boer Purpose: 1. Establish a solid, interoperable and effective channel system 2. Establish a channel evaluation system 3. Establish a "core partner" community 4. Promote channel optimization at all levels. Outline of the upgrade partner plan: Wilson Tsui Boer welcomes and supports any channel partner who wants to make a career together with it, and Wilson Tsui Boer is willing to share resources (brand, technology, marketing/sales support, services, funds, consulting, etc.) to achieve the goals of each stage.
End-user-customer sharing plan
Customer sharing plan Target group: Wilson Tsui Boer's customer group Customer sharing plan aims: 1. Pay attention to professional workers' career development; 2. Encourage professional workers to keep forging ahead, and give them resource support; 3. Establish talent training fund Customer sharing plan outline: Wilson Tsui Boer supports and encourages technicians who have outstanding performance or keep forging ahead in their posts. Wilson Tsui Boer is willing to pay attention to every craftsman who is proud of technology and has infinite sense of honor. Even if you are still mediocre at present, even if you are still a junior mechanic at present, Wilson Tsui Boer is willing to listen to your professional advice or share your bitterness and joy in your career. Wilson Tsui Boer is your companion.