Funds: Relatively speaking, the average college student has no financial ability now, and their own survival is a problem. (except the rich second generation), unless you can get venture capital.
Products: there are hard enough products in hand, you can make them yourself or buy them. Except those who hold patents for mass production during college (such people are rare).
Operation: Pure experience accumulates job skills. You can learn this by working in a big company, unless you study marketing, business administration, enterprise management and sales, and have received strict training and practice at school. When I was in school, I was exposed to such things as entrepreneurial operation and did some entrepreneurial projects. Or you have a senior/friend who can operate well at home to guide or take care of it. In addition to these, most of them are trained and studied in the company (generally only large companies give you this kind of training, you can see the speech of the former operating officer of Meituan)
But such college students are rare. Most of the country still focuses on reading, and some even play games in a daze.
Ten years ago, perhaps only the Internet and computer industries were relatively easy to start businesses. Because their product is code, rent a server at most. The product cost is relatively low. For example, foxmail developed by Zhang Xiaolong himself. Qiu Bojun wrote wps alone. But like other industries, the investment in products/equipment/rent alone is tens of thousands to hundreds of thousands. In addition to setting up stalls, many people who have just finished college are dismissive of setting up stalls. Some people say that Taobao, a platform, made money when it was opened more than ten years ago. Now Taobao is a through train that burns money. 2. You have to be able to analyze data, products, product copywriting, product composition and so on. , which also requires a lot of operating experience. Although the cost of starting a business is low, there is no rent. However, its test order for operation is different from renting a house and opening a shop.
Personally, people with excellent operational experience (who can do business and manage) are suitable for starting a business. This ability is either learned and grown through exercise at work or guided by elders. Either MBA business administration, these graduates learn how to do business, and they have specialties, such as being particularly good at marketing planning. Marketing and sales are the easiest skills to survive in entrepreneurship, because dealing with money directly solves the survival problem in the early stage of entrepreneurship.
However, most college students don't have this skill. They just came out of school and have no experience at all. I have studied this major for four years.
Therefore, personally, it is better to go to the battlefield through formal "military training" after graduating from college than to go to the battlefield just after coming out. Entrepreneurs with formal military training have a relatively high survival rate in the cruel market war.
In addition, the most important point is that, with one exception, anyone who can start a business directly without graduating from college or just after graduation can succeed. A few points, 1, their entrepreneurial direction is above the wind, 2, they have no experience but their learning ability is super invincible, and 3, they have resources behind them, such as capital, business and management support from venture capital and angel investors. Ordinary wound