1. Trademark and brand value: After years of development, Anta brand has established a good reputation and popularity in the sports brand market, which is one of its most valuable intangible assets.
2. Design and R&D capability: Anta has a strong design and R&D team, who constantly innovate and develop new products, creating great commercial value for the company.
3. Patented technology: Anta has many patented technologies in sports shoes, clothing and other fields, which can help Anta gain a competitive advantage in the market.