The cooperation between giants can always attract everyone's attention quickly. Of course, the premise is that the two parties are basically equal, and the direction is basically the same. If the gap between strength and weakness is too large, it will be difficult to maintain the balance between them, which is likely to lead to the interruption or changeable cooperation.
We can see too many such examples from the ever-changing year of 22 to the present. For example, the two sides are not equal, such as the hand in hand between Volkswagen and Ford. Ford seeks to make a name for itself in the field of new energy by using Volkswagen MEB technology, while Volkswagen is strong and Ford is weak, resulting in cooperation that is not optimistic by many people.
The latest example is a dialogue between powerful companies, and the joint venture between Toyota and BYD officially landed.
shallow logic? Obviously, the story of Toyota holding hands with BYD is no longer news. In 219, when Toyota rapidly expanded its circle of friends, it not only cooperated with Hyundai to develop hydrogen-powered trucks, invested in Didi, signed a strategic cooperation framework with Guangzhou Automobile Group, but also reached an agreement with BYD, a new energy automobile giant in China.
a series of clauses in the agreement: it will be formally established in China in 22, with 5% contribution from Toyota and 5% contribution from BYD, and the new company will be formed by personnel engaged in related businesses from both sides. Now with the announcement of BYD Toyota Electric Vehicle Technology Co., Ltd., it has become a reality.
but what has not come true in the terms is that the new company will carry out the design, research and development of pure electric vehicles and the platforms and parts used in the vehicles.
The reason for the cooperation between the two companies has already been stripped clean after the signing of the agreement in November 219.
Both of them have basically the same direction, and both of them have demonstrated their openness in the field of new energy technology. In 218, BYD launched the pure electric e-platform, and announced that the e-platform will be open to the whole industry. In April 219, Toyota announced that it would provide the patent right to use the core electrification technology accumulated in the research and development of hybrid technology for free.
The status of the two companies in the technical field is basically equal. BYD started in the battery business in 1995, and now it is an overall solution enterprise that can provide electric vehicles+power batteries+core components. Toyota launched the world's first mass-produced hybrid vehicle in 1997, which has a deep accumulation in hybrid power and obvious advantages in related manufacturing and sales.
BYD has the core technology of PHEV and pure electric vehicle, and Toyota has the core technology of hybrid electric vehicle. In addition, the cooperation between them is optimistic by the industry and the outside world, and there is no small expectation.
The shallow logic is easy to see. BYD and Toyota learn from each other's strong points and achieve mutual progress in technology. Toyota and BYD seek to win a high share of China's new energy market through such cooperation.
deep logic? There are many possibilities
There will be related new energy vehicles in China market between them, which is undoubtedly a good thing for the automobile consumption market. However, only from this dimension, it is still shallow. After all, everything can't be judged until the product is officially available and the price is announced.
from an enterprise perspective, it is more interesting. Different from the previous development model of automobile enterprises, Toyota and BYD are currently using ecological model to sublimate the traditional model of core technology+supplier chain of OEM.
it is not limited to the non-automotive industry to make upfront investment in advantageous potential technologies and cooperate with relevant companies with technological advantages to learn from each other.
from the perspective of Toyota, it can mobilize more related resources through the expansion of this ecological circle, such as the self-driving experience in China, BYD's e-platform+high integration+intelligent performance, which can make Toyota take fewer detours as far as possible. Another important node is the power battery.
according to Toyota's relevant plan, Panasonic Electric Vehicle Energy Company, a subsidiary responsible for battery production, will invest in the construction of the fourth hybrid vehicle battery factory in China. This factory will be put into construction in 221, and the annual production capacity is expected to reach 1, pieces. The products produced are not ternary lithium batteries or lithium iron phosphate batteries, but nickel-hydrogen batteries with smaller capacity and lower cost on hybrid models. Obviously, Toyota's 22 in China? In the first year of EV, there was an obvious gap for the power battery of new energy vehicles.
here, the enterprise that needs to be mentioned is China power battery giant-Contemporary Amperex Technology Co., Limited. On the one hand, in July 219, Contemporary Amperex Technology Co., Limited officially announced the establishment of a comprehensive cooperative partnership with Toyota in the field of stable supply and development and evolution of new energy power batteries, while on the other hand, Contemporary Amperex Technology Co., Limited and BYD have a very obvious competitive relationship.
Contemporary Amperex Technology Co., Limited, established in p>211, lagged behind BYD in power battery shipments by 1.3GWh in 216. However, due to the adjustment of subsidy policy for new energy vehicles, Contemporary Amperex Technology Co., Limited's ternary lithium battery route benefited significantly. In recent years, despite the huge shipments, Contemporary Amperex Technology Co., Limited is facing more and more problems. On the one hand, BYD's lithium iron phosphate battery has made obvious technological progress, and ternary lithium battery has also caught up. On the other hand, the early rapid rise of Contemporary Amperex Technology Co., Limited is closely related to the subsidy policy. The establishment of the "white list" of power batteries has made enterprises seeking to develop in the new energy automobile market in China more bound with Contemporary Amperex Technology Co., Limited.
Although Toyota and Contemporary Amperex Technology Co., Limited have established a comprehensive cooperative partnership in NEV power battery, the rapid landing of the joint venture between Toyota and BYD has created a new opportunity.
Toyota should make new considerations in the face of the costs and benefits of new energy power batteries in China market in the future.
BYD has a complete overall solution for new energy vehicles, while Contemporary Amperex Technology Co., Limited has the advantages of large shipment and sufficient production capacity. BYD's new lithium iron phosphate battery has the advantages of lower cost and equal endurance performance, while Contemporary Amperex Technology Co., Limited has a short board in this respect.
according to Toyota's own new energy vehicle plan, from 22, 1 pure electric vehicles will be launched one after another; In 225, the sales volume of pure electric vehicles will reach 1 million; Achieve the goal of selling 5.5 million electric vehicles five years ahead of schedule. With such a huge volume, it is not enough to put the treasure only on Panasonic battery and Contemporary Amperex Technology Co., Limited. BYD is obviously an excellent and reliable new partner.
more importantly, because of Toyota's huge plan and its industry benchmark significance. Once the joint venture between Toyota and BYD is successful in terms of sales volume, cost and profit in China, more and more car companies will seek similar solutions. At that time, BYD, a new giant with the advantages of vehicle manufacturing and three-electricity technology, will hold the leading position.
Write at the end
Of course, there are many logical extensions for the landing of the joint venture between BYD and Toyota.
From the perspective of Toyota's competitors, the main mode of global car companies in China market is still biased towards tradition, that is, establishing joint ventures with local car companies in China, such as Jianghuai Volkswagen. From the implementation point of view, there is no problem with this approach, after all, it is relatively safe. However, from the perspective of future expansion, Toyota, BYD, etc. shout out the model of continuous opening and implementation, which is not limited to the automobile industry, and will have better future development space.
in addition, combined with the news a few days before the landing of BYD Toyota joint venture, in order to further accelerate the foreign cooperation of new energy core components, five Foday companies were formally established: Foday Battery Co., Ltd., Foday Vision Co., Ltd., Foday Technology Co., Ltd., Foday Power Co., Ltd. and Foday Mould Co., Ltd., covering the fields of power batteries, semiconductors and lighting supplies, automobile chassis technology, power systems for fuel vehicles and new energy vehicles, and automobile body manufacturing.
This means that BYD has laid the basic dimensions of manufacturing, production and supply. As long as the joint venture model of Toyota BYD is successful, it will be a new development model case of the industry. As a result, a more powerful China giant was born.
This article comes from the author of Chejia, car home, and does not represent car home's standpoint.