At present, according to the information known in the market, Gucci often uses five local ways to combine double G icons. 20 19 Gucci replaced the official social media platform with the latest dual Glogo.
Introduction of Gucci's latest logo update
20 19 On June 20th, some social media platforms of Gucci in China began to become overlapping double G icons. Since the overlapping version of the double G icon appeared on 20 16, Gucci has only been applied to various items. This time, changing the brand classic double G logo from the original inverted design to the "overlapping" version may symbolize that Gucci will officially enter a new era and further serve the intellectual style and retro style advocated by Gucci. From simple sans serif to changing lines, from symmetrical crossing to side-by-side crossing.
Gucci generally uses cuccl to represent the brand in formal occasions, and the logo with double G letters is more like an extended graphic, which is used in different products. This time, changing the logo may be more about product changes, upgrading products, and making products have more shapes and patterns, just like Google's animated logo.