Dell's brand has an unshakable position in the digital world, which stems from its years of experience and brand influence. When Lao Liang just joined the work, many of the company's desktops were Dell's, which was very impressive.
Dell's business is spread all over the world, and it has a profound market influence and a number of technical patents in the PC field, with remarkable achievements. Since 1998, Dell China has developed rapidly, with more than 6,000 nationwide sales outlets covering more than 350 cities. This is very important. The guarantee of after-sales service is not just a written promise, but the high coverage of outlets is the hard foundation.
It is worth mentioning that Dell official website was founded in 1996. It used to be one of the largest e-commerce websites in the world, and it was also the first company to sell business PCs in a straight-line ordering mode, which is called direct selling (customers can directly initiate detailed configuration orders through channels set by Dell, and then Dell will "build to order" and deliver them after completion).
Dell Notebook Series:
Dell's notebook computer products have their own characteristics, good workmanship and high value, especially high-priced models, which are favorable strongholds. Like other brands, Dell has many notebook series and basically complete market coverage.
1, Yue Ling series: low-cost, light-weight books, home office books with mainstream configuration in the market, suitable for people who are price-sensitive and have low requirements for computer configuration.
2. Achievement series: positioning a business book with high cost performance and conservative configuration to meet the needs of the working population.
3, XPS series: positioning high-end business books, mainstream configuration, and the machine is exquisite in quality, appearance and workmanship, with high cost performance.