legal ground
Article 1 of the Copyright Law of People's Republic of China (PRC)
In order to protect the copyright of authors of literary, artistic and scientific works and their rights and interests related to copyright, encourage the creation and dissemination of works beneficial to the construction of socialist spiritual civilization and material civilization, and promote the development and prosperity of socialist culture and science, this Law is formulated in accordance with the Constitution.
Article 1 of the Trademark Law of People's Republic of China (PRC)
This Law is formulated in order to strengthen trademark management, protect the exclusive right to use trademarks, urge producers and operators to ensure the quality of goods and services, safeguard the reputation of trademarks, protect the interests of consumers and producers and operators, and promote the development of socialist market economy.