Project Promotional Posters-How to design posters about Chinese folk culture_Traditional culture poster design

Appreciation of the poster materials for the Mental Health Festival

Under the new situation, how to strengthen the mental health education of college students and help them solve their psychological confusion and psychological problems is particularly urgent and important. The Mental Health Festival Publicity of the event is essential. Below is the Mental Health Festival promotional poster material that I have compiled for you. I hope you will like it!

Mental Health Festival promotional poster material

Psychology Health Festival Promotional Poster Material 1

Mental Health Festival Promotional Poster Material 2

Mental Health Festival Promotional Poster Material 3

Mental Health Festival Promotional Poster Material 4

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Mental Health Festival Promotional Poster Material 5

Mental Health Festival Promotional Poster Material 6

Mental Health Experience Sample

Through this mental health The study of educational knowledge has made me understand the meaning and importance of mental health education. Now I will talk about my experience of this study: The key to mental health education for middle school students is teachers, and teachers must respect students. Don't be selfish, pay attention to integrity, create a harmonious and pleasant educational material environment, give children a sky, let them breathe freely; give children a green space, let them plant flowers and grass; give children a painting wall, let them draw freely , even if it is graffiti; give children a breeding garden and let them feel the cuteness of animals. Follow the children's nature and let them grow up happily. Create a beautiful, safe and comfortable physical environment. A clean and beautiful physical environment arouses middle school students' love for life, cultivates their sentiments, enriches their lives, stimulates their thirst for knowledge, and cultivates their spirit of exploration and interest in life.

The rapid development and changes of society, various negative ideological trends and contradictions have greatly affected young students in school. Because young students are in the process of growth and development and lack scientific discrimination ability and social practice experience, and middle school students have poor independence awareness, middle school students are prone to psychological and behavioral deviations. In recent years, middle school students often have unhealthy psychological behaviors such as jealousy, inferiority, and isolation. Investigating the reasons, we can easily find that their psychological deviations are due to their lack of ability to resolve conflicts and cope with setbacks when they encounter problems and difficulties in study and life. and the ability to handle crises.

1. Raise awareness and clarify the importance of mental health education.

As educators, we cannot ignore this. We cannot just focus on scores regardless of whether students have a healthy psychology and sound personality. What we want to cultivate is talents, not useless talents, let alone black sheep. Therefore, , our whole school must form a political consciousness, make great efforts to pay attention to mental health education, promote the healthy development of students, improve their personality, and cultivate qualified talents for the 21st century.

Second, focus on subject penetration and solidly promote mental health education.

The classroom is the main place for educational activities in schools. Classroom teaching is not only a process of imparting scientific knowledge, but also a process of students' psychological development. We must strictly follow the requirements of our superiors and while offering good mental health courses, we also require teachers to pay attention to exploring the educational factors of mental health education when preparing lessons for each subject. In the thinking class, we focus on the education of psychological counseling; in the Chinese class, we use a large number of excellent characters and images in the textbooks to experience and comprehend good psychological qualities from these characters; in the mathematics class, the focus is on observation, attention, thinking, memory and other psychology Activities; English classes are required to create a relaxed and harmonious classroom atmosphere, enhance students' learning confidence, make them dare to express themselves, enhance students' awareness of group communication, develop abilities and personality; music, art, etc. are to cultivate students' good emotional experience and give people Mental health education based on the influence of beauty. Infiltrating relevant knowledge in the teaching process of various subjects can make students feel the education of truth, goodness and beauty everywhere, and improve their own psychological quality. As the main body of education, teachers not only influence students in knowledge, but also the teacher's personality It will also play a subtle role in the interaction between teachers and students in teaching, which constitutes an important content of mental health education.

3. Focus on family education and guide students’ parents to care about their children’s mental health.

Due to the inherent blood relationship, emotional and ethical connections between parents and students, family education directly affects the effectiveness of school education and is a force that cannot be replaced by school education. While parents are concerned about their children's physical health, they should also be concerned about their mental health. Some parents think that if their children grow strong and do not get sick, they are healthy. This is an incomplete understanding. In fact, some teenagers have psychological disorders, such as lying, making troubles, jealousy, low self-esteem, unsociability and other behaviors. However, the one-sided nature of understanding makes many parents not pay enough attention to their children's mental health, and even adopt educational methods that are contrary to mental health. This is not conducive to their mental health development. When we discover that they have psychological defects, we will promptly contact the parents. Contact us to make timely corrections, and provide lectures to parents on how to educate their children on mental health in schools to guide parents to educate their children scientifically, thereby cultivating children to care about society and others, cultivate their sense of responsibility, independence and self-control, and cultivate Develop an optimistic and enterprising spirit.

Fourth, focus on topic research and focus on mental health education from details.

Explored a series of contents and approaches of caring education for middle school students, explored and formed a series of methods and methods to optimize students' emotional experience and personality development. It mainly carries out education in three aspects of "caring for oneself, caring for others and caring for society" for middle school students under the example of teachers. By carrying out theme activities, focusing on cultivation, experience, and penetration, we can clearly feel that students' psychological quality and moral emotions have been improved and optimized to varying degrees. It is common practice in schools and classes to care for and help each other between teachers and students, and between classmates. In various learning activities, students are gregarious, actively participate, unite and cooperate, have self-esteem and self-confidence, and have innovative spirit, etc. are fully reflected. At home and in society, students can start from small things and take the initiative to care, love, help others, and be compassionate. Many theme class meetings and team activities have been carried out, so that while students are receiving education, their own abilities have been continuously improved, and their psychological quality has been significantly strengthened.

5. Focus on school education and guide teachers to care about students’ mental health. How to design a poster about Chinese folk culture_Traditional culture poster design

1. Difference and identity of culture

Culture is not a solid concept. The forms of culture are complex and changeable. The culture of each ethnic group also has its own characteristics, and continues to change with the influence of internal and external factors. Despite this, we can still start from the complicated cultural phenomena and cultural forms to grasp the points of contact and * between the cultures of various ethnic groups and eras. **homosexual. Culture is shared, it is the ideals, values ??and codes of conduct shared by members of a specific group. However, culture can also be learned, people grow with culture, and the cultures of different groups can also intersect. We always emphasize that we are in an era of global integration, and the cultures of various countries and nationalities are also influencing and penetrating each other along with this transformation. This cultural exchange is ultimately implemented in all aspects of life. Just like, although there are differences in religious beliefs between China and the West, most Chinese people do not understand Christian teachings, which does not prevent us from celebrating a holiday in the name of Christmas; although Westerners may not know the difference between the Gregorian calendar and the lunar calendar , this does not affect them from enjoying the festive atmosphere of the Spring Festival with overseas Chinese all over the world.

2. Cultural differences and identity reflected in poster design

Posters are also called "posters" and "propaganda posters". The English name is "poster", which means posting Printed advertising on cardboard, walls, large boards or vehicles, or printed advertising displayed in other ways, is the main form of outdoor advertising and one of the oldest forms of advertising. Some people also analyze the meaning of poster based on the root structure and anecdotes of poster. They believe that poster is derived from "post". The meaning of "post" is pillar, so poster refers to all notices posted on pillars.

No Chinese dictionary has a specific explanation for the word "poster", but according to legend, during the Qing Dynasty in my country, foreigners used sea ships to carry foreign goods and parked at coastal docks in my country, and posted posters in eye-catching places along the streets of the docks to promote their ships. Goods, coastal citizens call this kind of poster a poster. Based on this development, in the future, all posters with a similar purpose and other functions of conveying information will be called "posters".

(1) The phenomenon of cultural identity in posters

The transmission of culture is based on symbols. For example, language and characters are the most important symbols. With the help of language and characters, culture can be represented. Passed from generation to generation, it can also be spread to a wider range. Symbols can be divided into auditory symbols, visual symbols and tactile symbols according to different senses. Language is an auditory symbol, while text is a visual symbol. Graphics and images are also important visual symbols. Posters have the characteristics of large images, extensive promotional content, rich artistic expressions, and strong long-distance visual effects. They are excellent cultural communication carriers and an important part of graphic design works. It has rich content, clear theme expression, diverse communication channels, simple display, and does not have too many restrictions on environmental props, so it is widely circulated. Many international graphic designers we are familiar with have outstanding representative works in this field. Many international graphic design competitions are also conducted through this form of expression. The International College Student Anti-Fur Poster Design Contest has been held for seven consecutive years, requiring contestants to use original posters to guide consumers to think about the moral issues of fur clothing. When appreciating the final award-winning outstanding design works, it is not difficult to find that similar ideas or similar graphic elements are often used in poster works from different countries. In other words, posters from different countries, different cultural backgrounds, different educational backgrounds, and different growth environments College students are similar to a certain extent in terms of conception and selection of materials. For example, in the fifth competition in 2007, the theme of the competition was: "Victims of Fashion". Three of the award-winning works in the Chinese competition included the element of clothes hangers, and one of the winning works in the United States and Canada each used a clothes hanger as a creative element. This phenomenon shows that at the beginning of the design, when Chinese and foreign students chose the elements for poster creation, they all invariably associated it with clothes hangers from fashion, and adopted forms of expression such as physical photography, hand-painted outlines, or different graphic compositions in their own poster design works. middle.

In the historical process of increasingly close global economic ties, political and cultural exchanges among people of various countries have become more frequent, forming an interdependent relationship to a certain extent. As a designer, I always hope that my work can be spread as widely as possible and be understood and accepted by more people. Therefore, I often use graphic elements that can be accepted and understood by most people. The gold medal work in the second "East-West" International Poster Biennial for College Students is an anti-war poster called "Warm". The English word "war" is written in the center of the background, and next to it is a broken heart. Look It looks like a pair of small wings, with a halo on the wings, like a bloody angel. There is a row of slogans at the bottom of the screen: Please don’t let these wings fly away. The whole picture is mottled in color, which reminds people of the trauma caused by war. In this desolation, this small red heart warms the hearts of the viewers, allowing people to realize something different in the heaviness. smell. English is not our mother tongue, but it is an international language. Most Chinese people do not believe in Christianity, but most of them can recognize the typical characteristics of angels. Therefore, this work can be interpreted by most viewers at home and abroad. It can be seen that despite growing up in different cultural environments and educational backgrounds, international exchanges have become increasingly close. Today, the young generation in the East and the West are gradually converging in lifestyles, behavioral habits and even ways of thinking. This is both an opportunity and a challenge for designers: on the one hand, using internationally accepted visual elements to create works can increase the breadth of dissemination of the work and gain understanding and recognition from the largest number of viewers in the shortest time; on the other hand, simply using culture When designing posters with the same identity, there is inevitably the risk of "crash" with too many creative ideas. Therefore, it is very important to grasp the "degree" between the two.

(2) The cultural differences contained in posters make them unique

Throughout the development history of poster design, most of the poster works of internationally renowned graphic designers contain cultural backgrounds of their own country. Relevant, unique and personalized visual language, and gradually develop it into a strong personal style, so that viewers can understand who the designer is as soon as they see the poster. A series of posters created by the older generation of famous Japanese designer Ikko Tanaka for Japanese traditional drama - Noh drama are widely circulated. Noh drama is the first type of Japanese national drama. It evolved from "Sarugaku Noh" which was born out of the entertainment performances in temples and shrines. It is of great significance in the history of Japanese drama. Noh drama has fewer characters and focuses on the performance of the plot. It is a kind of symbolic drama. The actors who play the characters in the play all wear masks. This is an important feature that distinguishes Noh drama from other dramas. Noh drama starts with the selection of masks. Most of Tanaka Ikko's Noh theater posters use masks as the main graphics. In terms of expression techniques, he uses large-area geometric color blocks to summarize the originally complex and concrete masks and headdresses, summarize their main features, and uses high-purity Complementary colors create a strong visual impact. In addition to using geometric color blocks to shape Noh theater masks to create posters, there are also some Noh theater posters that use text or even strokes as the main creative elements. These words are often the contents of a certain chapter in the drama, and are arranged on the screen in an array; or the strokes of the play title are split and distributed on the screen without affecting the recognition; sometimes corresponding words are used. The colors distinguish different plays.

Ikko Tanaka used a large number of traditional Japanese images and national elements in the poster design, but these elements are expressed through relatively modern geometric forms; the application of complementary colors in the poster creates a colorful The gorgeous world of Noh drama is overlapping in layers through clever divisions and intervals, making the poster image form a sense of space similar to the Western perspective effect. This is an excellent reflection of tradition and modernity, cultural differences and identity. Some people may say that we are far away from Tanaka Ikko's heyday, and Noh drama itself is a relatively traditional cultural field, so it is inevitable that some unique national cultural symbols will appear in posters. Well, the emerging Iranian designer Me-hdi Saeedi is another vivid example. MehdiSaeedi's works always contain ethnic elements such as Persian characters and traditional characters. For example, the poster "Three Faces of Iranians" he made for the oil painting exhibition of three Iranian female artists used the size of Persian text and the changes in writing angle to form three interconnected female profiles, which perfectly fits the theme. He believes that Persian and Latin characters are very different in structure. Latin characters are between two parallel lines, and the structure of square characters is easier to deal with the problem of balance. Persian writing is more flexible, and the combination of letters is more random. Designers can design in more innovative ways, and the graphical effect is more obvious than Latin writing. Another of his poster works, "Iranian Impressions", was created for an exhibition of Iranian photographers' works: the main image of the picture is the image of a traditional Iranian man with his hair wrapped around his head, showing strong local characteristics. As a designer who studied in England and France, Mehdi Saeedi understands that for most people, the recognition of Persian is limited. Therefore, there will always be themes marked in English in his works, and they are in harmony with the original ones. The organic combination of Persian writing, in his own words, is "trying to combine the characteristics of the two writings." Mehdi Saeedi tells us through his successful poster design works that the collision between different cultures can often create unexpected sparks.

(3) The "chemical effect" produced by the collision of Chinese and Western cultures

Many of the poster designs designed by the famous Hong Kong designer Chen Youjian are full of strong Chinese cultural elements, and This Chinese flavor is expressed through simple and easy-to-understand modern design techniques. He himself responded modestly: "Basically, my things are very superficial. But why I do it so well is because I know how to express my culture so that both Chinese and foreigners can feel it." .

But it does not mean that I have a deep understanding of Chinese culture. As long as you ask me more, I may not be able to give you a more in-depth answer. "The purpose of using such a design concept that integrates different cultures to complete the work is to "express Chinese culture and taste through international activities, and through this display, bring back the dignity of the Chinese people on the international stage." Watch his performance in 1990 Poster design for the "(East Meets West)" solo exhibition held in Tokyo. The main subject of the picture is a seal script "东" written on the sand. If you look closely, you can find that this traditional oriental character stroke structure is split into four The English letters "EAST" mean "Eastern" in English. If you change the angle and turn the poster upside down, the text strokes form "WEST", which means "Western". "East" and "West" are cleverly combined in the same ancient Chinese character, which not only covers the theme of this solo exhibition "(East Meets West)", but also reflects the blending of East and West. The overall picture is warm yellow. The tone and font depiction in the gravel reflect the mystery and vicissitudes of ancient oriental cultural history.

The poster designed by Chen Youjian for the "Hong Kong East and West" exhibition of seven Hong Kong designers is also full of collisions between different cultures. In the center of the light-colored picture is a cup of hot tea, a typical Chinese porcelain tea cup outlined with a few brush strokes, with red and yellow tea bags in it. The composed label is reminiscent of the classic British brand "Lipton", known as the "King of Black Tea in the World", except that the text on the label has been replaced with the theme of the exhibition: the tea in the cup is steaming. , this rising gas is composed of colorful lines, which seems to mean that the design works of Hong Kong designers who grew up under the influence of Eastern and Western cultures will surely shine in the design world through the presentation of this exhibition. The colors are pure, the main body of the picture is prominent, concise but not simple, and it contains rich and meaningful content. The blending of Eastern cultural traditions and Western design aesthetics is not just a "patent" for Hong Kong designers. Mainland designers are also impressed by the unique design of combining East and West. Shenzhen graphic designer Liu Yongqing designed a set of posters titled "A Hundred Flowers Bloom, A Hundred Schools of Thought Contend", in which he cleverly combined Chinese and Western words with "A Hundred Flowers Bloom". The combination of traditional flower graphics and the four characters "A Hundred Schools of Thoughts contend" are combined with the image of Confucius, which reflects the literal meaning of these eight characters. At first glance, the two posters are ordinary, but when you look back carefully, you find that there is something else in the theme text - —The strokes of Chinese characters are composed of English letters. Different English fonts also make Chinese fonts present different font effects like Song Dynasty and Heilongji. Through the processing of designers, Eastern and Western characters are cleverly combined and displayed in the picture. Unexpectedly harmonious visual effects.

3. Conclusion

Culture is a broad and abstract concept that exists in every aspect of our lives, but it is difficult to define it accurately in posters. In the field of design, designers condense it into visual elements and embody them in the picture. When designing creativity and design expression, they must not only consider the acceptance of the widest range of audiences, but also ensure the unique cultural connotation of the work. and personality characteristics, it becomes particularly important to properly grasp the relationship between cultural differences and identity. This is also one of the long-term research topics required for my country's design works to become international while retaining Chinese characteristics. What are the 28 topics suitable for teenagers in the World Year of Physics?

Category: Education/Science gt; gt; Science and Technology

Analysis:

This is the use of electrons in the light signal transmission event to commemorate Einstein some time ago. It was sent by email, and I personally received the email. The attachment was a RAR compressed file called "Beam Signal", which contained a promotional poster, a promotional FLASH animation (EXE) and 28 topics written on it. Word document.

The following is the entire content of the document:

International Year of Physics 2005

"Big Hands Holding Little Hands - Youth Science and Technology

Communication Action" Research Topics

1. Design Experimental Topics

1. Making Colorful Shadows

Question: Are all shadows black? If not, then what is it? What color? Can you make the shadow have color? Why does the colorful world we usually see have color?

Please design: Let me have a colorful shadow

Tips: Please read the principles of triadic colors and analyze the conditions for shadow formation

Recommended equipment: 3 desk lamps with light masks, red, blue, and yellow negative films, and a darkroom

2. Homemade bicycle odometer

Question: Cars have odometers, can we also install an odometer on bicycles? How to automatically record every rotation of the bicycle wheel and convert it into kilometers Count? What method can be used to easily achieve counting?

Please design: use mechanical or electronic methods to convert the rotation of the bicycle wheel into kilometers and record it

Hint: From the bicycle Consider the relationship between each revolution and mileage, sampling methods, and recording methods

Recommended equipment: reed switches, magnets, calculators, wires, etc.

3. Make your own device that can measure Steel scale for liquid density

Question: The quality of some liquid products we usually encounter may be related to its density. How can we easily measure the quality of the liquid?

Please design: You are given a pole scale. Please add some small accessories and design a method to easily measure the density of liquids

Recommended equipment: steel scale

4. Design a scale that is not exposed to the sun Solar cookers affected by changes

Problem: Solar energy is a green renewable energy, but there is a problem with using solar cookers to heat things, that is, the angle of the sun is constantly changing relative to the solar cooker, which can Can't we design a solar cooker that has the same focus no matter where the sun is?

Please design: as in the title

Hint: Please refer to the characteristics of some curved surfaces in geometry

Recommended equipment: small flat mirror (large quantities)

5. Design a household water saving plan

Question: We all know that our country’s water resources are very scarce, so save water. It is the responsibility of each of us. As a family, what method should be used to use water more rationally?

Please design: household water use processes, water-saving details, and related devices

6. Design a community domestic waste distribution and recycling plan

Problem: Human beings produce a large amount of domestic waste in their daily lives. Some are toxic and pollute the environment (such as old batteries, waste fluorescent tubes, etc.), and some are recycled But it is a good industrial raw material (metal products, paper, plastics, etc.). How to easily separate the garbage and properly dispose of the useful parts and the toxic ones?

Please design: Using the different physical properties of various garbage, design a separation device that can sort out the One or more types of garbage.

7. Design an environmentally friendly home energy solution that uses solar energy as the main energy source

Question: We already know that there are many kinds of civilian devices that use solar energy, such as solar water heaters and solar cells. , so can a modern family live using only solar energy?

Please design: I want to have a green and environmentally friendly family. I just want to use solar energy. Please design a home for me. I want to watch TV and use a computer. Anyway, I want to be environmentally friendly and don’t want to live a primitive life. Please help me.

Tip: Solar energy can be used directly as a heat source, or it can be converted into electrical energy and stored for use at night and on cloudy days, so you need to design energy collection devices, energy storage devices, and for houses and home appliances. rational arrangements.

8. Design an automatic door closing device (no motor, no spring)

Question: This is a test for you. Automatic door closing? It still has something to do with energy. If you don’t use a spring, you need to use it. What method can be used to store part of the energy of opening the door to close the door?

9. Use light-emitting diodes to design a flashlight that does not require batteries

Question: Light-emitting diodes are a good thing. The luminous efficiency is high and the lifespan is very long. You have seen those flashlights on the market that can emit light without batteries. They contain many physical principles. Let's design one ourselves.

Tip: To convert kinetic energy into electrical energy, it is best to have an energy storage (kinetic energy) device to make the flashlight shine for a while

10. What are the columns of the crane on the construction site like? Lifting? Please design a height-adjusting plan

2. Analysis and thinking topics

1. How many experiments can you design using balloons?

2 , use physics knowledge to analyze the reasons for the failure of several perpetual motion machines?

Question: Has everyone heard of perpetual motion machines? Please find the design drawings of several perpetual motion machines and use the physics knowledge we have learned to point out The reason why they cannot move forever

3. Use physical methods to analyze and estimate whether the Great Wall can be seen with the naked eye at a spacecraft altitude of 300-400 kilometers.

4. What feasible methods can be used to easily see the Great Wall with the naked eye from a spacecraft altitude of about 350 kilometers?

5. Try out simpler experimental equipment. Understand the relationship between general electronic circuit discharge and air pressure, voltage, etc. (For safety, only a small current is required, and the voltage does not exceed 1,000 volts)

6. On the lunar surface, can contemporary guns or cannons be used to launch the lunar "bullets or cannonball satellites"?

7. How many forms of heat exchange are there? How do two objects with different temperatures exchange heat in a vacuum?

8. Why can a sailboat still sail forward on its sails in a headwind environment?

9. The light that illuminates the stairs can be turned on and off both upstairs and downstairs. How is the circuit composed?

10. What are the characteristics of laser compared with ordinary light?

11. What kind of microscope can "see" atoms? Why?

12. What is antimatter? (Analysis article)

13. Comparison Aircraft engines and rockets and the principles of their flight.

14. Why don’t astronauts turn over when sleeping in a spacecraft orbiting the earth?

3. Expansion and improvement topics

1. The relationship between the major planets in the solar system Are there situations in satellite systems that satisfy the Tidius-Bode rule?

2. Summarize the methods and results of detecting extrasolar planetary systems so far.

3. Discussion on possible methods to prevent asteroids from hitting the earth.

4. Calculate the limiting magnitude of celestial objects that can be detected through a telescope of a certain diameter during the day.