This invention is a labeling machine. It includes an overall structure, a label making head that can rotate around a pivot axis relative to the overall structure, and a paper pressing tool connected to the label making head. The paper pressing tool is used to press the label and fix it to a label making head. On the vertical plane of the pivot axis, there is also a placement tool carried by the label making head, which is used to pick up the label pressed by the paper pressing tool and place it on the items that need to be labeled in the labeling machine. According to this invention, a label making head is provided with a printer, an active printing tool, and a tool for driving the label through the printer. The platen tool is located downstream of the active printing tool. The active printing tool accepts a roll of self-adhesive labels with a backing tape. The deflection part of the label making head can guide the label's backing tape to draw a curve between the paper roll and the printing tool. trajectory.
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