To open a specialty store for lazy people, you must first conduct market research, choose a good location, understand people's needs, and make a budget.
The so-called "lazy people's household products" narrowly refers to household products suitable for lazy people. In essence, it refers to all new household products that are convenient, practical and advanced.
Comedy writer Fan Tony said: "The highest state of a lazy person is to use wisdom to find a shortcut to get twice the result with half the effort." It was the profound understanding of this wise saying that inspired female college student Li Sha to start her own business. , discovered business opportunities from the word "lazy" that was despised by the Chinese people, "deviated" and braved the world's disapproval, opened a lazy people's supplies store to cater to the needs of lazy people, and established a national marketing network of "Lazy People Tribe" , not only accomplished his career, but also made his life more colorful by taking care of and owning "lazy people's supplies".
Lazy home products are a broad concept, not a pure product category. It covers all aspects of products related to food, clothing, housing and transportation. At present, Lazy Household Products covers eight categories of featured series of Lazy Household Products, including beauty and health care, daily necessities, kitchen supplies, cultural and sports supplies, sanitary ware, inflatable products, new and unique products, storage and disposable products, and closely follows Following the development and changes of the lazy household products market, we are constantly discovering new lazy household products. ?
At present, there are mainly automated products (such as automatic sweepers, automatic juicers), multi-functional products (multi-functional vegetable cutters, multi-functional bed computer desks), practical patented products (such as mop squeezers) water dispenser, electric lunch box), inflatable products (such as inflatable beds, inflatable sofas, inflatable bathtubs), disposable products, etc. Step into the "Lazy Man Tribe", a specialty store for lazy people, which provides a dazzling array of products for lazy people. For example, the rechargeable automatic sweeper is the latest generation of household floor cleaning equipment currently popular in Europe. It has the characteristics of advanced design, convenient operation, and easy storage. The product adopts a pole-type upright design. When the electric roller brush is sweeping the floor, as long as you push it gently, you can clean the hard-to-clean places under the bed and sofa without any effort on your part. You can easily enjoy the joy of laziness. Life. Another example is the automatic cooking pot. You only need to add raw materials, seasonings and water, and press the recipe-style operation button like "ordering". It will automatically remind you when the meal is ready and keep it warm. It can not only automatically cook more than 300 dishes, but also It can automatically cook dozens of kinds of porridge such as rice porridge, brown rice porridge, preserved egg and lean meat porridge. ?
There are countless such products in the "Lazy Man Tribe" specialty store, for those who are busy at work, often work overtime and travel, and have no time to take care of their lives. They are well-paid, well-dressed, and advocate simplicity and time-saving. Lifestyle, the so-called "new lazy people" and "little lazy people" who are good at exchanging money for energy and time provide convenience and shortcuts to enjoy life easily, improving the taste and fun of life. It is these so-called lazy but not passive laziness, which is neither procrastination and inefficiency nor indolence, but proactive enjoyment of the fun of modern life, advocating a happy, relaxed, leisurely and comfortable high-quality lifestyle, pursuing freshness, simplicity, and The so-called "new lazy people" or "little lazy people" with simple and natural taste have opened up broad market prospects for lazy people's household products. According to a market survey of 280 urban white-collar workers in Shenzhen, Guangzhou, Shanghai, Zhengzhou and other places, the first consideration for 81 pairs of household products is their humanized design, and more than 85.7% are interested in convenient and practical products for lazy people or have the intention to purchase them. It also shows that 96.4% of the respondents are willing to accept higher prices than ordinary similar household products. These data have brought amazing profits to the opening of the "Lazy Tribe" lazy supplies store. Ms. Liu from Dongguan joined the "Lazy Tribe" store and achieved a record of selling 5,000 yuan of products a day; after Mr. Dai from Henan became a franchisee of Lazy Tribe, his product sales were extremely hot and he was so busy that he changed his business because he used to sell daily necessities. His business is mediocre but he has a bad habit of specializing in mahjong. His wife always praises the "Lazy Man Tribe" store for opening a good store when meeting everyone.