On September 8, 2023, Kaidu Group, an international authoritative brand data and analysis organization, officially released the list of China's most valuable brands 100 in 2023, and China Mobile's ranking jumped from 1 1 to the fifth place, ranking 1 among the brands of central enterprises.
It is worth mentioning that the brand value of China Mobile increased by 38% year-on-year, winning the crown of the fastest growing brand on the list, which is also the return of China Mobile to the top five in China since 20 19.
The data of Kaidu BrandZ is the "hard currency" in the field of global brand value evaluation. It surveyed more than 4.2 million consumers in 54 markets around the world, involving more than 20 thousand brands.
In this release report, Kaidu BrandZ commented that China Mobile won the fifth place on the list and topped the list of brand value growth, mainly due to its diversified business services and investment in new technology infrastructure such as 5G and cloud services, thus creating value for users, industries and even society.
The Development of China Mobile
As a network power, a digital China and the main force in the construction of a smart society, China Mobile keeps paying attention to brand building and development, forging brands with strength, empowering brands with innovation and conserving brands with services.
In terms of infrastructure, China Mobile has opened more than 65.438+0.76 million 5G base stations and 722 million 5G customers. In terms of brand innovation, the number of 5G international standards and the number of patent applications rank first among global operators.
In terms of service experience, we will create special services such as 5G new calls, video color ring tones, home security, and smart people, and promote emerging applications such as cloud production, cloud office, cloud medical care, cloud classroom, and cloud commerce to help thousands of industries become intelligent and realize the smart life of thousands of households.
On the mission of responsibility, China Mobile has the courage to take responsibility and take an active role, taking the lead in setting an example in emergency support, competition support, regional coordination, energy conservation and emission reduction, rural revitalization, charity and other work, and contributing to mobile.
Reference to the above content: Baidu Encyclopedia-China Mobile Communications Group Co., Ltd.