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-February 4th 1983 Born in Deyang, China entrepreneur, founder and CEO of Jumei.
-16-year-old student majoring in computer science at Nanyang Technological University in Singapore
-2065 438+00 Obtained MBA degree from Stanford University.
-At the age of 29, he topped the Forbes entrepreneur list.
Business profile:
-On May 16, 20 14, Jumei was officially listed on the new york Stock Exchange, with a market value of more than 3.5 billion US dollars.
-Chen Ou became the youngest CEO of a company listed on the New York Stock Exchange in 220 years, and the market value of his shares exceeded 1. 1 billion US dollars.
——20 1 1 In July, the company launched a famous advertisement —— "I speak for myself", which was widely praised and praised.
Business innovation:
First of all, Chen Ou initially seized two starting points:
Sexual (gender) advantage (because there are few men in the beauty industry in China)
The popularity of e-commerce in China
Second, the form of shopping together on shopping websites attracts customers, and takes cheap skin care products as a big selling point.
Third, use his handsome appearance to advertise himself.