Bitauto News Recently, the Chery Jietu brand released the official guide price and sales policy of the new X90, and unveiled the X70 Plus during the Beijing Auto Show. As a cost-effective and people-friendly brand under Chery that focuses on travel concepts, Chery Jietu has suddenly emerged since its birth and has received a lot of market attention. The three core leaders of the Chery Jietu brand also accepted exclusive interviews with the media and had in-depth communication on the future development path of the Chery Jietu brand.
Q1. What are the core advantages of the new generation X90?
Zhou Dinghua: The new-generation X90 is a medium-to-large SUV that is targeted at segmented groups and built around travel and travel scenarios. It is suitable for families with multiple children to travel. It has three major advantages:
1. Excellent "cinema-level" cabin for "filming, viewing, and listening": the comfortable experience of ergonomic seats, the technological atmosphere of high-definition large screens, and fine-tuned audio The new generation Jietu X90 deeply combines movies and travel to provide users with an all-round comfortable and enjoyable driving experience.
2. Lifetime engine warranty, quality confidence, and worry-free users: Chery Jietu’s products currently support a 10-year/200,000-kilometer vehicle warranty and a 10-year/1 million-kilometer engine warranty. The lifetime engine warranty launched this time further protects the interests of users and upgrades services.
3. First L2 intelligent driving: Relying on the strong R&D technical strength of Chery Group, Chery Jietu already has the relevant technical reserves and mass production capabilities for L2 intelligent driving assistance systems. The new generation Jietu X90 is equipped with It has a complete and efficient L2-level intelligent driving assistance system, including active braking, ACC, lane departure warning, blind spot monitoring, panoramic parking, and traffic speed limit sign recognition. With the blessing of this series of active safety configurations, the new generation of Mercedes-Benz The driving safety of Tu X90 has made a qualitative leap.
Q2. Many mid-level SUVs in China are equipped with 2.0T. Chery already has 2.0T and will start mass production soon. Will Chery’s mid-size SUVs use Chery’s latest technology in the future?
Dai Lihong: A complete vehicle equipped with a 2.0T engine is under development. It is expected to complete the development of the first model in the second quarter of next year, laying a solid foundation for the mass production of new vehicles.
Chery Jietu inherits Chery Holding Group’s 23 years of vehicle manufacturing experience while developing innovatively. During the performance development process, Chery Jietu has exclusive access to Chery's four national-level laboratories to ensure the excellent performance of each product. Dai Lihong: Director of Chery Holdings·JETOUR R&D Center
Q3. In the future, will Chery JETOUR develop some of its own unique technologies based on the resources of Chery Group to attract young consumers? ?
Zhou Dinghua: The current new generation of X90 is equipped with Chery Xiongzhiyun vehicle-machine system. The Jietu X90 has a road book function. It will record your driving stories along the way, which is more in line with contemporary young people who like to share habits of life. In the future, our product series will further explore and respond to customer needs, and face consumers in differentiated forms. Zhou Dinghua: General Manager of Chery Holding·JETOUR R&D Center
Q4. This new generation of JETOUR X90 has a particularly big upgrade in the interior. It feels very modern and has relatively small changes in appearance. What is the pace of exterior upgrades of Jietu X90?
Zhou Dinghua: Our product iteration model is one generation of operation, one generation of mass production, and one generation of reserve. The design of the current new generation X90 is more cutting-edge, more exaggerated, and more fashionable, and the interior design is very dazzling. At the upcoming Beijing Auto Show, the "Jietu X" concept car will be unveiled. “Jietu This is the overall heritage of Jietu.
Q5. Regarding the popularization of 5G, what is our approach to the Internet of Vehicles?
Zhou Dinghua: 5G technology has become the most important strategic commanding heights and innovation high ground for the future development of the automobile industry. Its characteristics of high speed, low latency and high reliability are playing an important role in intelligent network connection, intelligent transportation and autonomous driving. It has huge application space in many fields.
We are also now fully deploying intelligent network connectivity, which is a challenge to traditional car manufacturers, but traditional car companies already have this capability.
In May this year, Chery Holdings Jietu joined hands with Huawei to become the first batch of members of the "5G Automotive Ecosystem", jointly exploring the application of 5G in intelligent network connectivity; becoming the first batch of Huawei 5G in-vehicle Module MH5000 starts the development of new 5G TBOX technology. Jietu currently has all the technical conditions for L4 intelligent driving, and successfully completed the pilot test using Huawei's 5G module.
Based on Chery Jietu’s “travel” product positioning, combined with the characteristics of 5G, it will focus on two scenarios:
Using the high-speed characteristics of 5G to provide audio-visual entertainment services during travel: building a cinema Class SUV audio-visual feast. With the triple screen design in the car, the middle screen and the large co-pilot screen play online movies and game services. No longer constrained by car space constraints, relieve fatigue during travel.
In the future, with the support of 5G Beidou new technology, it will provide precise positioning and services for the travel process: V2V communications and services will be provided during the travel process. Unexpected situations discovered by the vehicle in front (such as puddles, sharp turns and oncoming vehicles) will provide information to the vehicles behind the fleet through 5G technology. Combined with ADAS technology, the vehicles can intelligently avoid risks and improve safety. Transition from current bicycle intelligence to vehicle-road collaboration.
Q6. What are the highlights of Jietu’s user service that we can share?
Dai Lihong: Customer first has always been our philosophy at Jietu. As long as users report problems, we must respond quickly. Feedback must be given within one day and we must be on site 24 hours a day. This is our rapid response to customer feedback.
Our core component engine has a lifetime warranty, and key components come from world-class suppliers, with guaranteed quality.
For users, we have created an ecological alliance called "Travel", allowing customers to move forward without worries.
Q7. Nowadays, users are more concerned about the testing of institutions like China Insurance Research Institute. Have we done any internal testing? Is there anything you can reveal and share?
Ray: If you look at the development history of C-NCAP in China, it was initially allowed to be submitted for inspection, but now it must be randomly inspected. We must consider the requirements of C-NCAP when designing models. level, of course if you want to enter the global market, you must consider the global market’s requirements for C-NCAP. At present, we are also doing some research internally to better meet the requirements of C-NCAP, while balancing the requirements of C-NCAP and China Insurance Research Institute. And share it at the group level. Bai Leimeng: Ray Bierzynski: Deputy General Manager of Chery Holdings
Q11. The Chery Jietu brand holds more than 100 user research meetings a year. What improvements and improvements will this research meeting bring to the development of final products? What about change?
Zhou Dinghua: For user research, we not only obtain it through Internet big data, but we also hold Jietu Fan Festival every year to listen to user feedback on the product. Chery Jietu communicates with fans as a family, as a friend, and as a partner, and thus receives more valuable customer feedback.
In addition, Chery Jietu’s smart store has a system that can quickly transmit data such as technology or product features that customers are concerned about to R&D and Jietu product-related departments, and be quickly extracted. Therefore, whether it is the current X90 or the future X70, we are constantly building on the points that customers care about, keeping the essence and discarding the dross. The new generation of X90 and the second generation of X70 have undergone major changes, which will make them more competitive and bring a better experience to customers.
Q12. What is the current progress towards achieving L3 level driving in 2025?