Jingwu Duck Neck is Wuhan’s city card. How much is its actual value? Yesterday, the Wuhan Municipal Administration for Industry and Commerce announced for the first time: Based on market analysis and expert evaluation, the brand value of Jingwu Duck Neck is expected to be Reaching about 3 billion yuan. Jingwu Duck Neck has more than a dozen stores along Jingwu Road. Today, Jingwu Duck Neck can be seen everywhere across the country, but in fact, many years ago, Jingwu Duck Neck was not considered "Jingwu".
Bajie Intellectual Property Trademark Transfer Network would like to remind you that regarding trademarks, any company needs to have the awareness to protect intellectual property rights. Trademarks can not only be used as signs of goods, but can also be used for rights protection, pledge, transfer and other functions.
On March 8, the disputed "Jingwu" trademark in Hanjin was finally settled. Wuhan received a notice from the Beijing High Court, rejecting the appeal from Tianjin and upholding the first instance decision from the Beijing Intermediate Court. judgment. From now on, Tianjin’s duck-related industry will no longer be able to use the “Jingwu” trademark.
▲Jingwu duck neck
Yesterday afternoon, the leading duck neck companies in the province jointly held a press conference to solicit opinions on the value evaluation of the Jingwu trademark. The confusion facing people in the duck neck industry: I got my trademark back, how to use and maintain it? What should Jingwu Duck Neck do next?
The trademark battle lasted for 4 years
Here In the trademark battle that lasted for four years, the final result was that Wuhan Lingdian Green Food Company won the case, and the Jingwu trademark truly returned to Wuhan. After a 4-year trademark dispute, the Jingwu trademark is finally justified!" Wen Jun said that when he received the notice, he couldn't believe it was true. After waiting for a long time in the past, it was now possible. An illusion that came so quickly
According to reports, Tianjin Xinhong Food Factory registered the Class 29 "Jingwujitu" trademark in 2005, and the approved products were "frozen meat, sausages, and fish fillets." ", etc., excluding "duck necks". In 2007, the trademark was transferred to Tianjin Jingwu Company. Subsequently, Tianjin Jingwu Company applied to the National Trademark Office to register the Jingwu trademark, and the approved products included duck necks. Wuhan When Coco Jingwu Company found out, it immediately objected to the trademark registration. On December 10, 2008, the Trademark Office ruled that it was not valid, and Wuhan filed a review on June 7, 2010. The committee ruled that the opposed trademark "Jingwu and Pictures" should not be approved for registration on cooked duck neck, cooked duck, and cooked duck offal products. Tianjin Jingwu Company refused to accept the ruling and requested to revoke the ruling on November 11, 2010. The first-instance judgment rejected the Tianjin company’s lawsuit, and then the company appealed to the Beijing High Court, which was rejected and the first-instance judgment was upheld. It is very rare in intellectual property cases across the country. "Lawyer Wen Jun said that the Jingwu trademark dispute case has gone through all administrative and legal procedures for trademark registration in my country.
The editor of Bajie Intellectual Property Trademark Transfer Network appeals to all companies if they find that someone has infringed on their rights and interests. , should be stopped in time. We should use legal means to curb other people's rights to use the brand. Before expanding the market, we need to conduct a search and registration of the trademark in advance, and also need to conduct related categories.