Samsung Electronics has topped the global TV market for 16 consecutive years

Samsung Electronics has topped the global TV market for 16 consecutive years

Samsung Electronics has topped the global TV market for 16 consecutive years. Although the global TV market will shrink in 2021, Samsung Electronics and LG Electronics maintains its No. 1 and No. 2 spot on the back of strong high-end TV sales. Samsung Electronics has topped the global TV market for 16 consecutive years. Samsung Electronics has topped the global TV market for 16 consecutive years1

According to data recently released by the market research organization Omdia, Samsung Electronics’ global market share based on sales in 2021 is 29.5%, based on quantity. With a market share of 19.8, it has won the sales championship for 16 consecutive years.

Omdia data shows that last year alone, Samsung sold 9.43 million QLED TVs, which is an astonishing number, compared with 800,000 in 2017 and 800,000 in 2018. It was 2.6 million in 2019, 5.32 million in 2019, and 7.79 million in 2020.

According to koreaherald, Samsung Electronics stated that by promoting the high-end strategy of QLED TVs, the company has maintained its leading position in the global TV market for 16 consecutive years. "Samsung Electronics has driven its No. 1 position through its high-end strategy centered on QLED TVs. More than 26 million units have been sold since its launch in 2017," a company executive said.

In addition, Samsung sold 42.1% of high-end TVs priced at more than $2,500 last year. Among extra-large TVs with screens 80 inches or larger, the company holds a 44.9 share of the market. Meanwhile, rival LG Electronics' market share hit a record 18.5, driven by strong sales of its flagship OLED TVs.

LG Electronics sold more than 4 million OLED TVs last year, almost double the 2 million units in the previous year. Moreover, this number accounted for approximately 62% of the total global OLED TV sales last year. "OLED TVs are on average more than three times more expensive than LCD TVs. This allows LG Electronics to expand its shipments and sales even as the global TV market slows down after peaking in the second half of last year," said an LG executive. . Samsung Electronics has topped the global TV market for 16 consecutive years 2

Although the global TV market shrank in 2021, Samsung Electronics and LG Electronics have firmly ranked first and second with strong high-end TV sales. The two TV manufacturers have a combined market share of 48.

Market research company Omdia said on February 20 that Samsung Electronics’ revenue market share and sales share in 2021 were 29.5 and 19.8 respectively. Samsung sold 9.43 million QLED TVs in 2021, bringing its cumulative sales to 26 million units in five years. Samsung QLED TVs accounted for 44.5% of total revenue in the premium TV segment and were worth over $2,500 in 2021.

LG Electronics *** sold 27.332 million TV sets, accounting for 18.5% of revenue and 12.8% of sales. Its OLED TV sales reached 6.525 million units, accounting for 62% of the entire OLED TV market. In 2021, the average unit price of LG OLED TVs is US$1,861, more than three times the average price of LCD TVs of US$507.7.

At the same time, global TV shipments in 2021 fell by 1.932 million units year-on-year to 213.54 million units, the lowest level since 2010. Samsung Electronics has topped the global TV market for 16 consecutive years3

Omdia recently released a 2021 global TV market survey. In 2021, Samsung Electronics’ global market share based on sales is 29.5, based on quantity. With a market share of 19.8, it has won the championship for 16 consecutive years.

According to the fourth quarter financial report released by Samsung at the beginning of the year, the company’s consolidated revenue in the fourth quarter was 76.57 trillion won (equivalent to approximately 404.29 billion yuan), a year-on-year increase of 24.39. In addition, for the whole year of 2021, Samsung Electronics' revenue reached 279.6 trillion won (equivalent to approximately 1.48 trillion yuan), which also set a new historical record; operating profit was 51.63 trillion won (equivalent to approximately 272.606 billion yuan).

In addition, it is reported that Samsung is planning to complete the quality assessment of its 3nm GAA process in the first half of 2022.

However, sources said that although Samsung is working hard to move towards the next advanced semiconductor process node, the company is lagging behind in building an intellectual property library around 3nm GAA.

According to TheElec, sources pointed out that Samsung Foundry is Samsung’s foundry chip manufacturing business unit and is currently conducting quality testing of product design and mass production with customers. The business unit’s goal is to defeat rival TSMC and obtain the title of “world first” in the 3nm GAA field. However, it remains to be seen whether Samsung can meet customer requirements in terms of 3nm performance and production capacity.

"Samsung believes that the lack of 3nm-related patents is disturbing. Foundries need to obtain a large amount of IP to win orders from fabless chip companies. Because sufficient patents can help chips The company has shortened the development timeline," the source said.

Data from South Korea's Yuanda Securities shows that as of 2020, Samsung Foundry has only 7,000-10,000 patents, while its competitor TSMC has obtained approximately 35,000 to 37,000 patents.